EXECUTIVE SUMMARY BY: HAIRYSTORM This report provides an analysis and evaluation of a new product range in L’Oreal hairstyle product range together with its most effective marketing strategy in the short and long run. Our Choice: Hair Wax According to ASEAN market trends data‚ it shows that market growth‚ particularly in hair wax and gel‚ increases significantly with a good projection value ahead. On average‚ the highest market growth in ASEAN is in hair styling agent with average of 6% market
Premium Hairstyle Marketing Hairdressing
CONTENT 1.0 OVERVIEW 2.0 MARKET SITUATION 3.0 OPPORTUNITY ON THE INDUSTRY 4.0 COMPETITORS AND MARKETING OBJECTIVES 5.0 MARKETING PLAN 6.0 NEW PRODUCT OR SERVICE IDEA AND FUTURE MARKETING STRATEGY 7.0 REFERENCE 8.0 COURSEWORK 1.0 OVERVIEW For a brand firmly associated with feminine beauty‚ Olay has a rather surprising history. The product was actually invented during World War II by South African chemist Graham Gordon Wulff‚ as a glycerine-based rehydration treatment for Royal
Premium Procter & Gamble Marketing Product management
INTERNATIONAL MARKETING PLAN PART B EXECUTIVE SUMMARY The Face Shop‚ the world-known brand is getting increasingly popular and experienced the success in many countries such Canada‚ U.S.A‚ China‚ and Japan‚ Korea‚ Singapore‚ Jordan‚ Thailand. To further expand the markets‚ The Face Shop sees massive opportunities in other emerging cosmetic markets such as Vietnam. To propose the market plan‚ we have analysed the environment of Vietnamese market in the political‚ legal‚ economic‚ geographical
Premium Human skin color Human skin Skin
right product" L’oreal is a very carefully crafted portfolio‚ each brand is positioned on a very precise [market] segment‚ which overlaps as little as possible with the others." Brand portfolio management is about as original as "adding water to moisturizing cream". However‚ the secret ingredient that makes L’Oréal stand out from all the rest is its highly cosmopolitan CEO. He is driven to manage brands so that they live up to their full potential‚ so that they grow and expand "outside the box". There
Premium Scientific method Brand management Research
ATTITUDE AND BEHAVIOR OF RURAL CONSUMERS TOWARDS BRANDED FMCG PRODUCTS Dissertation Submitted To PUNJAB TECHNICAL UNIVERSITY‚ JALANDHAR IN THE FULFILMENT OF THE REQUIREMENTS FOR THE DOCTOR OF PHILOSOPHY IN BUSINESS MANAGEMENT Under Guidance of DR. K.N.S.KANG Director‚ Punjab College of Technical Education‚ Ludhiana Submitted by: SUKHJINDER BARING PUNJAB COLLEGE OF TECHNICAL EDUCATION‚ BADDOWAL‚ LUDHIANA CERTIFICATE This is to certify that the thesis/dissertation entitled
Premium Marketing
Attitude Measurement Using Scales (Methods of Data Collection Used in Quantitative / Descriptive Research) Session Coverage • Measurement and Scaling • Different types of Scales – – – – Nominal Ordinal Interval Ratio • Classification of Scaling Techniques • Single V/S Multiple Item Scales • Methodological Limitations STAGES OF THE MARKETING RESEARCH PROCESS Problem Discovery and Definition Helps in Taking Decisions Formulation of Approach Conclusions and Report Research Design
Premium Level of measurement Measurement
which has skin lightening properties and thus helps to reduce skin tan and blemish marks. Papaya also helps in exfoliation of the skin‚ skin renewal and also helps in restoring the skin tone to give a healthy skin. Honey helps in softening and moisturizing the skin. • Aloe Vera‚ red lentils and tomato pack: Red lentils contain exfoliating properties and thus can remove even an extreme tan. Aloe vera contains plant sterols that have properties that hydrate the skin‚ reduce burning and inflammation
Premium Sun tanning Vitamin C Skin
my hair type. Grease‚ also known as mineral oil‚ or petrolatum will only clog the hair follicles causing flakiness‚ and dry hair. It does not moisturize‚ but acts as a sealant to seal in moisture. This is an ingredient that should be avoided in moisturizing products‚ it will attract lint‚ and dirt to the hair‚ and will only cause dryness. Mineral oil is the ingredient I always check for in a product‚ if it is listed as the first ingredient than this will not help the
Premium Hair Woman Water
gas exchange‚ is performed automatically by the lungs and respiratory system. Addition to gas exchange‚ the respiratory system performs other roles important to breathing. These include: Bringing air to the proper body temperature‚ moisturizing the inhaled air to the right humidity‚ protecting the body from harmful substances. This is done by coughing‚ sneezing‚ filtering‚ or swallowing them‚ the sense of smell. Taking good care of yourself every day will help keep your
Premium Carbon dioxide Blood Oxygen
a fat obtained from the olive‚ a traditional tree crop of the Mediterranean Basin. The oil is produced by grinding whole olives and extracting the oil by mechanical or chemical means. It is commonly used in cooking‚ cosmetics‚ pharmaceuticals‚ and soaps and as a fuel for traditional oil lamps. Olive oil is used throughout the world‚ but especially in the Mediterranean countries. History The olive tree is native to the Mediterranean basin; wild olives were collected by Neolithic peoples as early
Premium Olive oil