Cottle-Taylor: Expanding the Oral Care Group in India MEMORANDUM To: Brinda Patel‚ Director of Oral-Care Marketing From: Kunal Gulati and Gunjan Sharma‚ Assistant executives Date: October 31‚ 2009 Subject: Report on feasibility of 25-30% growth in the toothbrush market Ms. Patel‚ We have attached our projection report. As per our analysis‚ Mr. Lang’s idea of increasing advertising budget by 3% of sales will increase the unit sales by nearly 30% that will lead to $17.63m of profit from
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Ann Hopkins Case Analysis 1. What ethical problems do you see with the Price Waterhouse partnership evaluation system? The Price Waterhouse partnership evaluation system has the ethical problems that the sex discrimination. The Price Waterhouse most concerned about the interpersonal skill‚ therefore‚ Hopkins had been given advices to change her "direct" style and personal appearance. For example‚ before Hipkins started working at Price Waterhouse‚ one partner told her that the firm prohibited
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Taylor Swift ! Taylor Swift was born on December 13‚ 1989 in Wyomissing‚ Pennsylvania. By the age of five‚ Taylor was already creating songs in her journal. By age sixteen‚ she released her first album. The album hit and her popularity skyrocketed. She has won countless awards‚ including several Grammy Awards. She is considered a contemporary country artist. ! Taylor Swift was born in Pennsylvania. She grew up on a farm where her family raised Christmas trees. Swift followed her grandmotherʼs
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Written Report on Zachary Taylor Zachary Taylor became a president because he was well-known for his military skill‚ his victories‚ and his American spirit. Zachary Taylor was born in Virginia on November 24‚ 1784. He was the son of a family of plantation owners. His family had owned many acres of land which were prosperous with cotton‚ worked by many black slaves. When he became older‚ he pursued his dream to become a military officer and was assigned to Fort Pickering and was transferred
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Vikram Pakanati Cottle-Taylor Understanding the demand: The main factors that drive demand for tooth brushes in rural India are Awareness‚ Affordability and Accessibility. 1. Oral health care awareness (Awareness) 2. Amount of Disposable Income (Affordability) 3. Price of product (Affordability) 4. Frequency of use (Awareness and affordability) 5. Firm’s brand awareness 6. Distribution to the market (Accessibility) 7. Strategically‚ how should Cottle-Taylor attempt to influence the demand for
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Taylor Swift By: Sofia Saenz Taylor Alison Swift‚ born December 13‚ 1989‚ is an American country pop singer-songwriter‚ musician and actress. Taylor Swift was born on December 13‚ 1989 in Wyomissing‚ Pennsylvania. She is the daughter of Andrea Gardner‚ a homemaker‚ and Scott Kingsley Swift‚ a stockbroker. Her maternal grandmother‚ Majorie Finlay‚ was an opera singer. Taylor Swift has a younger brother‚ Austin. At the age of ten‚ a computer repairman showed her how to play three chords on
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1. a. Following factors determine demand for toothbrushes- Its need‚ its usage( timely disposal) ‚awareness regarding usage of toothbrushes‚ buying habits of consumers‚ demography ‚promotion of the toothbrush‚ price of toothbrush‚ income of consumers‚ Government policies. b. Factors like demography ‚government policies and usage patterns are environmental factors. c. Marketers don’t have much influence over environmental factors but they can influence the usage and buying habits of
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later portion of 17th century Colonial America. Born 1679 in Salem Village‚ Essex County‚ Massachusetts‚ she was the eldest child of Thomas Putnam (1652–1699) and Ann Carr (1661–1699). She was friends with some of the girls who claimed to be afflicted by witchcraft and‚ in March 1692‚ proclaimed to be afflicted herself. In 1706‚ Ann Putnam publicly apologized for the part she had played in the witch trials. I desire to be humbled before God for that sad and humbling providence that befell my
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After carefully reading the case study for Tony Taylor and carefully processing the DSM-5 and eliminating all other possible diagnosis‚ I determined that Tony properly fits the DSM-5 criteria for Antisocial Personality Disorder (F60.2). One key evidence that directed me to diagnosed Tony with this disorder will be that he already had a psychiatric chart that has an extensive criminal record with a diagnosis of Antisocial Personality Disorder. Another evidence that led me to formulate this diagnosis
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Tanglewood Case 7 Report Tanglewood is currently in need of a new manager for their flagship store in Spokane. 20 individuals were contacted as potential candidates‚ with internal candidates contacted via referrals by regional managers and external candidates that were based on nominations from corporate offices. A total of 10 candidates have taken up the application. The company is in possession of their resumes‚ retail knowledge tests‚ standardized test scores from the Marshfield Applicant
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