and events) 4. Personal Selling (Personal presentation by the firm’s sales force for the purpose of making sales and building customer relationships) Barclays used advertising for this campaign as they had a TV advert‚ information on their own website‚ leaflets in store‚ adverts on bus stops and posters. The Barclays contactless payment is a new technology in card transactions which enables customers to make a payment of £15 or under without having to use the chip and pin device. On their website
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Proposal for Print Advert Initial Idea For this project‚ at first‚ I had 3 initial ideas. The first one was to create a poster‚ advertising make up. The theme was “Photo Print Add for an Every Day Item”. I chose this‚ because I carry my make up with me every day. My initial idea is to take a picture of a girl‚ wearing the certain make up. It is going to be mascara‚ eye shadows or lipstick. The picture is going to be effective and with a good use of light. If it is a mascara advert‚ I might take
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Max Siurdyban Pass one Unit three Unit 3: introduction to marketing Branding is a process which involves creating a unique name or an image for a product or a service in the costumer’s minds. This can be accomplished by varieties of ways. One if the most common way is through advertising campaigns. The most important things to remember when branding a product or a service is to make sure is consistent theme. Branding aims to establish a significant and differentiated presence in the market
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advertising‚ from billboards to television adverts. Red Bull mostly focus on advertisement through the media as it reaches its primary target market of young people. Here are a few examples of red bulls advertising strategies. Their most popular and well known type of advertising is their adverts on television. They use TV adverts as it is an affective way of reaching out to the public as most people own a TV and will see the advert. This is a screen shot from the advert. It states that ’Red Bull gives
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which will have played a huge role as to how this advert portrayed different ethnicities at the period it was released. The advert quotes ‘why doesn’t your mamma wash you with fairy soap’ straight away insinuating that she is dirty. As shown‚ the ad shows two children‚ one black and one white. The white child is firmly holding the fairy bar of soap
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appearance where as men are judged more on their masculinity and muscularity. As the Media is a massive topic‚ I will focus on looking at magazines‚ in particular adverts‚ and how they portray beauty and how we then observe the Medias idea of ‘perfection’. I will also be looking at the effects of exposure to these magazines and adverts to teenagers; one particular focus will be the influences of the Media on Anorexia. “Low self-esteem contributes to a distorted body image‚ and the distorted body
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results can benefit the organisation After my market research activity it was important to analyse the results and measure the effectiveness. It seemed that only 1 in 5 people answering the questionnaires had even heard or recognised a Thomas Cook advert. This therefore means that for every 1 person that had heard 4 people hadn’t which is very poor statistics. This staggering 80% of people answered no to all questions regarding advertising as they hadn’t heard‚ seen or able to recollect any aspect
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extinction. The advertisement is aimed at the general population of teenagers to older adults and those who like animals. The advert shows a school of Bluefin Tuna swimming in the ocean and the central focus is a Bluefin Tuna wearing a panda face mask. The audience’s eyes are immediately drawn to the central focus not only because it is placed in the middle of the advert but because a fish wearing a panda mask is bizarre and unrealistic. The audience will be intrigued by this unnatural image and
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Q1. How are women portrayed in the New Zealand media? -Consider Bonds advert -Jane Jetson info‚ Source 19 -NZ Stats/ examples ”What is generic is replaceable. With youth and beauty‚ then the working woman is visible‚ but insecure‚ made to feel her qualities are not unique. But‚ without them‚ she is invisible-she falls literally ‘out of the picture’”-Beauty Myth Not only women but all people are constantly pigeonholed into categories within the media‚ people are categorized and prejudiced
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Job Advert | Description | Company name/logo | This the name of the company you are applying for | Job title | The specific name of the job you are applying for | Date of issue | The date that the job has become available | Job reference | | Location | The location of the branch you are applying at | Salary | the amount of money you will get paid at the end of the month | Hours‚ Days‚ Times | The times you will be working. | Job role | The role you will be doing when
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