POLO RALPH LAUREN AND LUEN THAI: USING COLLABORATIVE SUPPLY CHAIN INTEGRATION IN THE APPAREL VALUE CHAIN 1. Develop a framework to understand the collaborative supply chain issues between the three partners. (Create a flow chart to illustrate and facilitate the understanding the issues between the 3 partners). Under the Direct to Store model‚ Polo would outsource the key areas in design development and logistics to Luen Thai. This will involve closed partnerships and horizontal integration among
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Down loaded from the TT100.biz website Growing a business by developing products and markets Ansoff’s Product/Market Matrix Product Market Current New Current New Market penetration Market development New product development Diversification Expansion Beiersdorf has expanded in each possible direction. ◗ Market penetration is demonstrated by NIVEA Lip Care products‚ which have been extended with new variants. The latest of these (Pearl and Shine) became the market leader in 2003. ◗ An
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Ansoff Matrix = The product/market grid What is the Ansoff Matrix? The Ansoff Matrix‚ designed by Igor Ansoff‚ classifies and explains different growth strategies for a company. This matrix is used by companies which have a growth target or a strategy of specialization. This tool‚ crossing products and markets of a company‚ facilitates decision making. The Ansoff matrix offers four strategies to achieve the objectives. Penetration of the market ; Extension of the market ; New products
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of lgStrategic Decisions - Definition and Characteristics Strategic decisions are the decisions that are concerned with whole environment in which the firm operates‚ the entire resources and the people who form the company and the interface between the two.Characteristics/Features of Strategic Decisions a. Strategic decisions have major resource propositions for an organization. These decisions may be concerned with possessing new resources‚ organizing others or reallocating others
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CPA Program—professional level Global Strategy and Leadership Product and market options: Ansoff product-market matrix Case scenarios 2014 Authors: Delyth Samuel and Samantha Winter (updated by Anne Gleeson) Published by Deakin University on behalf of CPA Australia Ltd‚ ABN 64 008 392 452 © CPA Australia Ltd 2014 The contents are for general information only. They are not intended as professional advice‚ for that you should consult a suitable qualified professional. CPA Australia
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Marco Polo Marco Polo became famous for his many travels‚ starting with a trip to Asia that began in 1271. His book about his travels became one of the most famous travel books in history. THE BETTMANN ARCHIVE Microsoft ® Encarta ® 2009. © 1993-2008 Microsoft Corporation. All rights reserved. Marco Polo They called him “the man with a million stories.” People flocked to Marco Polo’s home to hear him tell exciting tales about his travels in distant lands. Marco Polo won fame for his journeys
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eyes are black and handsome. Other than just physical appearances‚ Polo is seemingly enthralled by all that Khubilai does. For instance he comments on the lifestyle of the Khan‚ and the intricate process of how he chooses his women. Marco Polo travelogue would have appealed to the desire of knowledge and adventure‚ which could have been found in many young men and government officials at the time. During the time that this biography was written‚ not much was known about Asia. Therefore‚ two
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Water Polo What is Water Polo? Water polo‚ or Water ball‚ is a team water sport. The playing team consists of six field players and one goalkeeper. The winner of the game is the team that scores the most goals. Game play involves swimming‚ treading water‚ players passing the ball while being defended by opponents‚ and scoring by throwing the ball into a net defended by a goalie. Water polo is very similar to handball on land. Basic Skills Water Polo is a team water activity requiring swimming
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ANSOFF MATRIX To analyse the marketing strategies of H&M we are using the Ansoff Matrix. It is a tool that helps businesses decides their product and market growth strategy (Jobber and Fahy‚ 2003). Ansoff matrix consists of product development (Selling new products to existing customers)‚ market penetration (Selling more of the same to the same types of people)‚ market development (Selling the existing products to new types of consumer) and diversification (Selling new products to new consumer)
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Marco Polo When I was younger one of my favorite games to play in a swimming pool was “Marco Polo”. Little did I know that this famous childhood game was named after the famous explorer‚ Marco Polo himself. It is said that the reason the game was named after him was because one day Polo was traveling through China and grew very tired. He fell asleep on his horse and wondered away from the rest of his group. Later‚ he heard his group members calling his name‚ “Marco”. In return he called back to
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