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    ASSESSMENT 2: Decision-making in a business scenario Introduction It is an analysis of case 3. Firstly Porter’ Generic Strategies will be used to confirm future strategy. Following this strategy and synergy effects‚ two criteria will be raised (including raising one framework which could be used to rate synergy effects). After rough screening‚ five force analysis will be made to test whether this cooperation would enhance any advantages. At last‚ two possible traps in process will be evaluated

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    Brand and Zara

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    Padini. The price of their products had made their customers bought less frequently. Zara has fewer purchase location in Malaysia because it only has 6 stores in Malaysia. It also has many comparison shops‚ for example: H&M‚ New look‚ MK one‚ Primark and Bay… Product & Service Decision Product attributes Zara clothes provide higher quality than other brand. Zara’s products quality are good‚ all their clothes are made in Europe with the exception of some pieces and jeans and they are

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    Hailo

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    order to increase its sales. 4.To assess whether the effects of the measures that Proton has taken. 5.To analyse whether Proton has to move on to market-orientation method or not. Content Flow : Research Objectives 1.Proton marketing strategy (Ansoff Matrix) 2.Questionnaire ( Primary Research) 3.Factors of Proton business performance (Pest analysis) 4.Ratio Analysis (Secondary research) 5. Statistics on number of Proton and Toyota cars sold in 2012 6. Financial Accounts of Proton in 2012

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    Eeeeeee

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    Three men in a boat It is a extremely interesting piece of story. The central characters of the story are George‚ Harris‚ Jerome k. Jerome & Montmorency. All of the characters are very interesting and nostalgic which adds spice to the story. They think different ways to enjoy themselves. After giving consideration to different options. They finally decided to go on a boating trip to soothe their nerves. They make extensive preparations in this regard. They take every possible thing they might require

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    Sweatshops In The 1800s

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    1 Introduction Sweatshops is a place of work were working conditions are horrible and inhuman. They have been around for a long period of time. They are associated with factories that generally produce apparels. They tend to have low wages‚ excessive long working hours‚ child labour and awful working conditions. In this report the aim is to have an overview of sweatshops and wc. To this end…plan here. and come to a conclusion of if they should be accepted in today’s world. 2 Findings 2.1 Evolution

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    Bangladesh is a sovereign country in South Asia‚ the one of the most populous counties in the world. More than 150 million people live there. Most people in Bangladesh are very poor and they live with the difficulties (Bangladesh‚ 2013). The population of Bangladesh was growing very fast in a decade (CIA‚ 2012) one of the highest rates amongst Asian cities. And it is overpopulation. Bangladesh is located at the end of the Bay of Bengal‚ bordered by the Republic of India and Burma on its north‚

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    Strategic marketing management Company Information Carrefour Group‚ in the past 40 years have grown to turn out to be one of the world’s leading distribution groups. Carrefour began its journey in 1959 which was established in France by the Defforey families and Fournier. The name Carrefour came into existence as shops were located on thoroughfare‚ which literally means a place where it’s convenient to shop. Carrefour hypermarket was first opened outside France in Belgium and the first

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    Ansoff Matrix Ansoff’s Matrix: A method by which businesses can classify their strategies for expansion. It includes; Market Penetration‚ Product Development‚ Market Development and Diversification. Market penetration Market penetration is the name given to a growth strategy where the business focuses on selling existing products into existing markets. Market penetration seeks to achieve four main objectives: • Maintain or increase the market share of current products – this can be achieved

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    Nigeria Allison‚ M. and J. Kaye‚ 2005. Strategic Planning for Non-profit Organizations. A Practical Guide and Work Book‚ Wiley Publishers. Ansoff‚ H.I.‚ 1991. Critique of Henry Mintzberg ’s. The design school: Reconsidering the basic premises of strategic management Ansoff‚ H.I.‚ D. Miller and P.H. Friesen‚ 2000. Strategy-making and the enviromnent: The third link. Ansoff‚ H.!.‚ C.C Miller and L.B. Cardinal‚ 2001. Strategic planning and firm performance: A synthesis of more than two decades of research

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    Strategic Management Essay

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    .......page5 Measuring profitability and productivity……….page 6-11 Non financial performance measures……………..page 12 Marketing function Porters Five Forces Model………………………...page13 Boston Consulting Group (BCG) portfolio matrix…page 13-14 Ansoff growth vector matrix ……………………...page15 Conclusion…………………………………..page17 References..............................................................page18 Executive summary This advice (write-up) has dealt with two organizational functions namely

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