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    Synopsis Blue Ocean Strategy

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    References: Aldrich‚ H.E.‚ 1979. Organizations and Environments. Prentice-Hall‚ Englewood Cliffs‚ NJ. Andrews‚ K.R.‚ 1965. The Concept of Corporate Strategy. Dow Jones-Irwin‚ Homewood‚ IL. Ansoff‚ H.I.‚ 1965. Corporate Strategy‚ McGraw-Hill‚ New York‚ NY. Ansoff‚ H.I.‚ 1984. Implanting Strategic Management. Prentice-Hall International‚ London. Aspara‚ J.‚ J. Hietanen‚ P. Parvinen and H. Tikkanen‚ 2008. An Exploratory Empirical Verification of Blue Ocean Strategies: Findings

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    Strategic Marketing

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    Bibliography: A.‚ B. J.‚ August 1996. Strategic Planning. Business Week‚ pp. 45-51. Ansoff‚ H. I.‚ September-October 1957. Strategies for Diversification. Harvard Business Review‚ pp. 113-124. Armstrong‚ P. K. a. G.‚ 2010. Principles of Marketing. 13 ed. New Jersey: Prentice Hall. B.‚ B. S.‚ March 2002. Corporate Environment: The Construct

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    Cola War

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    Summary 3 21st Century Major Trends 4 Value Chain and their relationships 5 Industry Analyses 6 CSD Industry Analysis 6 Porter’s Five Forces for Bottler & Distribution 9 Profitability Analysis 11 Financial Analyses 12 SWOT and Ansoff Matrix Analyses 12 Where Should Pepsi and Coca-Cola head? 14 Keep status quo price competition and marketing mix? 14 Initiate Price War to enhance profitability while holding the rest of marketing mix? 14 Bottling drinking water‚ should the

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    Brannigan Foods

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    Santhosh Varadarajan Brannigan Foods March 12‚ 2015 Problem Brannigan Foods soup division general manager Bert Clark was in charge of bringing their company out their recent decline. The company had seen steady decline in division sales‚ market share‚ and profitability over the last three years. He was in charge of moving their division’s growth back up to 3-4% per year and his team had come up with four different plans for doing this. It was Bert’s responsibility to review the benefits and costs

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    Amul Taste of India

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    | Submitted by: CHETALI GUPTA 31 AAKANKSHA KOHLI 45 PRERANA MAJUMDAR 52 PRACHI MANDILWAR 54 | Managerial economics | Introduction The mighty Ganges at its origin is but a tiny stream in the Gangotri ranges of the Himalayas. Similar is the story of Amul‚ which inspired ’Operation Flood’ and heralded the ’White Revolution’ in India. AMUL means "priceless" in Sanskrit. The brand name "Amul‚" from the Sanskrit "Amoolya‚" was suggested by a quality

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    Company Analysis of NUMICO

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    See how we can help Company analysis of NUMICO NUMICO came into existence in the year 1896 when Mr Martinus van der Hagen secured all rights of a formula for infant milk from cow’s milk. His operation was based in The Hague in The Netherlands. In 20th century company changed the named to Nutricia but in the year 1997 when company received the designation ‘Royal’ then its name changed to NUMICO NV. Recent Past of NUMICO: Strategic Corporate Development History For nearly 5 decades NUMICO worked

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    A Foetus is Not a Person

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    A foetus is not a person . Discuss Arguably‚ a foetus is a person. The Catholic church would argue that the foetus is a person from conception‚ for there is genetic material present at conception. Equally‚ someone who believes in the sanctity of life would potentially believe foetuses are people‚ for if all life is God given then even at this early stage God must have created life. However‚ it is certain that a foetus is not a person. Even followers of the Bible will find it hard not to justify that

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    seen as ethical because it is concerned with treating the environment and its employees well. On the other hand‚ some businesses can be seen as unethical because they use child labour as a form of cheap labour‚ a modern example of such a business is Primark. Virtue ethics suggest that for someone or something to be morally good and virtuous they have to possess the ‘good’ virtues. In the business world the virtues that are suggested to exist are courage‚ fairness‚ honesty and compassion. Aristotle said

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    Sitcoms Analysis

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    The two sitcoms that I am going to compare are: -Absolutely Fabulous which is a British sitcom created by Jennifer Saunders. It was based on an original idea by her and Dawn French and was written by Saunders‚ who plays the leading character. -The Royle Family which is a British television sitcom produced by Granada Productions for the BBC‚ which ran for three series between 1998 and 2000. Absolutely Fabulous is an example of character interplay sitcom. Two main characters are:  Edina "Eddy" Monsoon

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    “Believe me Bob‚ these days gentlemen are an endangered species. Unlike bloody Drag Queens who just keep breeding like rabbits” ~ Bernadette‚ Priscilla Queen of the Desert The Stiletto. Nowadays it is not uncommon to find the average adult male attempting to stuff a festering foot into his favourite pair of Christian Louboutins; nor is it uncommon to find that your husband has cast away his razor for a cherished set of GHD’s. Or perhaps you are one of the auspicious few who have retained

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