Strategic Management SHELL Group 3 SHELL CHANDRAN PBS 1312081 KARTHIA KUMAR PBS 1311215 LOKE WAI TENG @ Ivy PBS 1321254 NOOR DASRAFEEZAL PBS 1312083 ARWIDAH PBS 1311116 LEE VOON CHIEN PBS 1311225 GOH JING WEI PBS 1311067 OUTLINE 1. INTODUCTION 2. PESTLE ANALYSIS 3. EFE MATRIX 4. IFE MATRIX 5. IE MATRIX 6. CONCLUSION 7. REFERENCES INTRODUCTION • Shell‚ one of the world’s largest and most profitable multinational companies. • Shell is a global group of energy and petrochemical companies. Its
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marketing strategies and product offering through product differentiation. Till now‚ Nike currently owned 47% of the market share on the market because of its business strategies to achieve the success. It is very competitive in this industry like Puma‚ Adidas‚ New balance and so on. However‚ Every business has its own set of guidelines‚ processes and business cycle. In the four stages of business cycle‚ Nike has been through Start-up stage‚ Growth stage‚ and Maturity stage. Nike now reaches the
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apparel retailers prepone end of season sales Several apparel retailers in India have began their end of season sales in earnest after witnessing weak sales during the summer season. Arrow‚ FCUK‚ Fila‚ French Connection‚ Guess‚ Louis Philippe‚ Puma‚ Regal and Van Heusen are some of the brands that have already started offering discounts to consumers‚ much earlier than the usual August and September months for their end of the season sales (EOSS). Explaining the rationale‚ behind the idea
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that the first year that Vince Carter played he was underestimated the manager though he would be like a helping hand for Tracy Mcgrady his cousin and Ex-player for the Raptors. I also didn’t know that Vince Carter quit the contract with his sponsor Puma because the shoes were hurting his toes. I also found out that Vince Carter the second choice For the Raptors the Raptors first choice was "Tractor" Taylor a big center something the Raptors needed really bad. Another thing I learned was that the Raptors
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by its logo or the slogan not just in the UK but also worldwide. Another reason of why Nike’s products are valued in the market is because it has good quality that worth the price that they sell it for as compared to their competitors i.e. Adidas‚ Puma or Lonsdale. People from different countries use Nike products especially for sportswear. Therefore‚ there are many social and sports clubs
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11/12/13 Social Networking: Definition‚ history‚ advantages and disadvantages Username Can’t login? Passw ord Login Social Networking: Definition‚ history‚ advantages and disadvantages By Hakimuddin‚ 27th Sep 2012 | Follow this author | RSS Feed | Short URL http://nut.b z/3c4u9vel/ Posted in Wikinut > Family > Daily Life Now days social networking is the most important part of our lives. The craze of social networking is increasing day by day. In this article I am providing
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I dette innlegget skal jeg ta for meg reklame som er direkte rettet mot ungdom. Jeg vil få voksne til å forstå hvilket press vi ungdommer utsettes for hver eneste dag. Det er barn og unge som er kjent som storforbruker av de forskjellige mediene. De er dermed blitt reklamebransjens nye målgruppe. Barn og ungdom blir utsatt for kjøpepress daglig grunnet TV-titting og surfing på internett. Det er derfor ekstra viktig at reklamebransjen overholder de forskjellige reglene som er satt i forbindelse med
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Total words -4594 | GROUP NO. 01 | PGDM SEMESTER II STRATEGIC MANAGEMENT CONCEPTS PROJECT NO. 03 STORY OF BARBIE’S ‘SUCCESS’ SUBMITTED TO SUBMITTED BY Resp. Prof. Sham Sharma Abhinav Sharma M.A.(Lucknow) Amit Baliyan D.M.M.(London) Amit Prabhakar
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ANSOFF’S MATRIX Product and Growth Matrix Ansoff’s Matrix • Developed by Igor Ansoff • Explains different growth strategies for a company via existing products and new products‚ and in existing markets and new markets • Used after having the SWOT Analysis • Suggests for possible strategies: Market Penetration‚ Market Development‚ Product Development and Diversification Existing Products New Products Established Market Market Penetration Product Development New
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___________________________________________________________________Introduction H. Igor Ansoff‚ also known as “Father of Strategic Management‚” propounded a model of Strategic Management‚ which is a profit enhancing model that predicts the future environment turbulence of companies and helps measure the company’s own strategic model. The Ansoff model of corporate strategy is predictive and mathematical which provides a clear understanding of the coming future and
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