UNIVERSITI MALAYSIA SARAWAK Assignment EBA 6423 Strategic Marketing Individual Assignment Case 1: Price the Product Name: Martina ak Minggat Matrix no: 12030020 Prepared for: Prof Dr Ernest Cyril De Run CASE STUDY 1: Which option would you choose‚ and why? 1. No. Pricing the entire menu at $1.29 would make things simple for the company and consumers‚ as well as offering the most potential profit per item. However‚ the challenge would be to convince consumers that the $1
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The film The Matrix presents and deals with many interesting philosophical issues. Here I will discuss a particular scene from the film‚ namely‚ the ’red/blue pill’ dialogue between Morpheus (Laurence Fishburne) and Neo (Keanu Reaves). This dialogue can be considered as dealing with a philosophical thought experiment: Nozick’s (1974) experience machine‚ and questions that arise from it. Namely‚ would an individual‚ after coming to know that they are not actually directing their own life‚ but are
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Expenditures and Revenues Matrix August 5‚ 2013 AJS 522 Importance of Informed financial decisions There are three different levels of the government who assesses the budgets on a federal‚ local‚ and state budget. The government’s finance team goes over the budget and decides how to distribute the funds. It is very important when distributing money from the tax payers funds. The tax payers money has to be used correctly or when reelection comes around the tax payers may not reelect
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SWOT Matrix | |Strengths |Weaknesses | | |Strong brand name‚ image and reputation. |Unhealthy food image. | | |Large market share. |High Staff Turnover including Top management. | |
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NEW PRODUCT PROPOSAL FORM Author and Title Information Working Title: Product Type (book‚ monograph‚ pamphlet‚ textbook‚ e‐book‚ app‚ etc.): Author(s) information: Full Name: Job Title: Work Affiliation: Business Address: Business Email/Phone/Fax: Primary Author Contact (if more than one author): Subject Matter Please tell us briefly the topic of your product: What is the source of this product (original research
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Associate Program Material Appendix C Rhetorical Modes Matrix Rhetorical modes are methods for effectively communicating through language and writing. Complete the following chart to identify the purpose and structure of the various rhetorical modes used in academic writing. Provide at least 2 tips for writing each type of rhetorical device. Rhetorical Mode | * Purpose – Explain when or why each rhetorical mode is used. | Structure – Explain what organizational method works best with
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consumer research‚ customer visits and market orientation assessments. At the product level This is done by analyzing how a product/service should be adapted to the market. The value proposition of the product is decide and stated through positioning as to what benefits it provides to the customer. The product hierarchy also helps to position the product with respect to competition. At the executional level Done through integration of the 4 P’s – product‚ price‚ promotion and place. This requires
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Ancient Civilizations Matrix HUM/100 INTRO TO THE HUMANITIES THE ANCIENT WORLD TO MEDIEVAL TIMES Early Civilizations Matrix Using your readings and outside sources complete the following matrix. Be sure to address the following in your matrix: • Provide names‚ titles‚ dates‚ brief descriptions of important events‚ and other details as necessary. • Note the details of key political‚ socioeconomic‚ technological‚ artistic‚ musical‚ architectural‚ philosophical‚ and literary developments for
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Manchester Products: A Brand Transition Challenge Case Q&A 1. HOW WOULD YOU CHARACTERIZE THE HOUSEHOLD FURNITURE INDUSTRY? In 2004‚ the Household Furniture Industry’s annual growth was 4%‚ it was a $36.4 billion industry. There a many competitors within the industry because of low cost imports from Asia and Mexico. The household furniture industry is also closely tied with the economy. After the housing boom in the early 2000’s‚ companies needed to focus on a more innovate and stylist product
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Matrix Footwear – Case study Juzar Badami 1) Should Matrix foray into youth market / Foreign accessories market? Why? • Matrix should concentrate into youth market • Reasons: - Matrix doesn’t seem to have any core competency in the filed of fashion accessories - Matrix image as a janata brand doesn’t well gell into the concept of fashion accessories - Moving from low priced footwear to fashion accessories is a different move 2) Does product policy impact the value preposition of Matrix Store
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