SAVONIA UNIVERSITY OF APPLIED SCIENCES UNIT OF BUSINESS AND ADMINISTRATION‚ KUOPIO THE IMPORTANCE OF STRATEGIC MANAGEMENT A case study of H&M Ding Huiru Business Administration Bachelor’s thesis International Business April 2011 2 SAVONIA UNIVERSITY OF APPLIED SCIENCES SAVONIA BUSINESS Degree Programme‚ option International Business Author(s) Ding Huiru Title of study The importance of strategic management‚ Case study of H&M Type of project Date Pages Thesis 27.4.2011 59+12 Supervisor(s)
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ANSWERS TO QUESTIONS 1. Sustainable income is defined as the most likely level of income to be obtained in the future. It is the amount of regular income that a company can expect to earn from its normal operations. In order to distinguish a company’s net income from its sustainable income‚ irregular items‚ such as a once-in-a lifetime gain or discontinued operations‚ are reported separately on the income statement. 2. Items (a)‚ (d)‚ and (g) are extraordinary items; item (h) is debatable
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ANSWERS TO STUDY QUESTIONS CH 1 1. Why is management important to society? For a society to survive and prosper there must be maintained efficient and effective management of the production of goods and services. 2. Why is management important to individuals? The management function is a source of employment to 18% of the growing work force. It offers good salaries‚ status‚ and opportunities for personal growth. 3. What is the role of the manager? The role of the manager
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Expansion of the Spanish clothing retailer Zara in India Executive Summary The main goal of this report is to analyze the environment how Zara wil be marketed and launched in India. Analysis shows that the main problem of the product is to in terms of making the target market know the existence of the product in the country and the competition of the current clothing lines available in the market. In order to solve such complexities‚ the solution is to implement strategic
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1. Features of Zara’s business model that affect its operating economics: • Zara owns much of its production and most of its stores‚ while competitors Gap and H&M own all of their stores but outsource all of their production. Benetton‚ on the other hand‚ owns all of its production but goes to market through licensing agreements. • Zara places more emphasis on backward vertical integration. Production runs are short and inventory is strictly controlled. This is in contrast to industry trends
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Contents Declaration: 1 Introduction 3 SCM tools and techniques 4 Advanced concepts and Future trends of SCM 6 Linking theoritical concepts and real life SCM 9 ZARA gaining competitive advantage using SCM 10 Managing global supply chain 12 Bibliography / References 12 Introduction The aim of this case study is to analyze how ZARA has achieved its success through various business strategies. In particular‚ we will focus on supply chain management the relation between suppliers and retailers
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Argumentative Discussion of: Text a driver in New Jersey‚ and you could see your day in court According to an article written by Ben Brumfield and Chris Boyette from CNN‚ “Text a driver in New Jersey and you could see your day in court.” Texting someone while they are driving a vehicle could result in a lawsuit against the person texting for damages up to $150‚000. How can texting someone while they may be driving be held against you? What if the message was delayed somehow and didn’t get to
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opposition‚ it’s imperative that they build up a solid business model. Zara is one of the biggest international style organizations. It has a place with Inditex‚ one of the world’s biggest distribution bunches. The brand is eminent for it’s capacity to convey new garments to stores rapidly and in little bunches. Twice per week‚ at exact
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Discussion phrases Asking for opinion What do you think about this problem? Do you have any ideas/thoughts about this? How do you see this problem? Is this a serious problem? What are your thoughts on this? Giving opinion I think ../ feel In my opinion‚ this is … To me‚ As far as I’m concerned‚.. In my point of view.. I strongly feel/think that.. I believe that … Agreeing I agree with Ali. I support your idea. I think you’re right. I think so. I share the same view. Strong
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David Rivers MKT/421 Tracy Foote Week Three Discussion Questions • Select a product with which you are familiar. What stage is this product at in the product life cycle? Provide rationale for your answer. The chose Apples IPhone and currently it is the Maturity phase of the product life cycle. The IPhone is very popular and is often copied or remanufactured to look like and perform the same as the original. Apple is creating new features‚ products‚ and apps to allow users to do a lot more than
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