Case 1: HubSpot: Inbound Marketing and Web 2.0 1. Customer lifetime value = lifetime (in months) * monthly payments (Exhibit 7) – acquisition cost (pp. 8) Customer life time = 1/churn rate (Table A) Marketer Marys: CLV = (1/ 3.2%) * 500 – 5‚000 = 10‚625 Owner Ollies: CLV = (1/ 4.3%) * 250 – 1‚000 = 4‚813.95 B2B: CLV = (1/ 3.3%) * 375 – 3‚000 = 8‚363.64 B2C: CLV = (1/ 6.0%) * 375 – 3‚000 = 3‚250 2. HubSpot is not finding and serving the right set of customers. Even if at first it was very important
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accepts requests from computers connected to it and shares resources with those computers. 9. LAN f. A network of computers located close together 10. ISP h. A business that offers an Internet connection to your home or office Select the best answer from the list of choices. 11. The long-distance lines and supporting technology that transport large amounts of data between major network nodes are called a (n) a. Network backbone b. IAP c. TI line d. network access point 12. The type of cable
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1. What could be the main sources of the inventory mess created by Sandusky? “Sandusky is managed by so called earn and turn concept.” (Min‚ 2015‚ p. 171) This method of inventory analysis only measure profitability as whole not individual products. Which is the root of their inventory issue. Causing production to produce unwanted goods. Leading to excessive inventory. ““I think Earns & Turns is a very useful analysis tool. It’s a great measure of the profitability of a product. Only thing I would
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Winfield Scott a. President Lincoln and General Scott exchanged many letters over the course of the civil war detailing their strategic plans. In this particular document‚ Lincoln writes to Scott about the movement of Maryland into the war. “The question has been submitted to‚ and considered by me‚ whether it would not be justifiable‚ upon the ground of necessary defense‚ for you‚ as commander in Chief of the United States Army‚ to arrest‚ or disperse the members of that body.” Weapons 12. Springfield
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An aging of a company’s accounts receivable indicates that $4‚500 are estimated to be uncollectible. If Allowance for Doubtful Accounts has a $1‚200 credit balance‚ the adjustment to record bad debts for the period will require a debit to Allowance for Doubtful Accounts for $3‚300. debit to Bad Debt Expense for $4‚500. credit to Allowance for Doubtful Accounts for $4‚500. debit to Bad Debt Expense for $3‚300. The financial statements of the Melton Manufacturing Company reports net sales
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Exam Name___________________________________ MULTIPLE CHOICE. Choose the one alternative that best completes the statement or answers the question. 1) Because common shareholders are entitled to the profits that remain after all of a corporation ’s 1) _______ other obligations have been met‚ common shareholders are known as A) debt owners. B) temporary owners. C) owners of last resort. D) residual owners. 2) An individual who invested $100‚000 in average stocks early in the year 2000 would
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Work Assessment PROBLEM SET NO 4 (Chapter 30&33) Student #1 Name and ID: Gwee Yi Xuan S3506518‚ 10148285 Student #2 Name and ID: Cheah Wei Yun‚ S3509385‚ 10148653 Student #3 Name and ID: Yong Chang Wei Stanley‚ S3532641‚ 10154582 Question 1 Suppose that a country’s inflation rate increase sharply. Explain the following situations. (1 mark for each) a) What happens to the inflation tax on the holders of money? As inflation rate increases sharply‚ the price level also increases sharply
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Question 1. 1. (TCO1) The Central Office is the place: (Points : 5) Where the operator makes connections. Where all ISDN capabilities begin. Where calls from subscribers are routed. To connect the ADSL lines. Question 2. 2. (TCO2) Like many softPBX systems‚ Asterisk refers to each leg of a voice call as a ____. (Points : 5) Loop SIP setup line Channel Ping Question 3. 3. (TCO3) Known as ’connectionless networking’‚ this protocol employs
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Question 3 Executive Summary Peachtree’s mission is to ensure a quality‚ consistent and continuity of care across the entire network of care facilities but to deliver all of this at the highest levels of efficiency‚ economy‚ and respect for patients and staff. In order to be competitive in the health industry‚ Peachtree has obtained a number of varying health institutes via mergers. This leads to PH’s major IT infrastructure problems - the information systems of each acquired institutions are
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Industry Analysis Market Size and Growth Rate- The processed food industry has grown exponentially over the past few decades. With people more on the go and looking to prepared products rather than making it themselves there has been a giant increase in the growth rate of this business. Number of Rivals- There are many competitors in the processed food industry. Many of the largest have recently acquired other businesses in order to remain at the top of the “food chain”. Scope of competitive rivalry-
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