APOLLO TYRES 2005 Passion in Motion initiative launched {draw:frame} Apollo Tyres has created a niche for itself in the Indian tyre market. After three decades of consistent growth‚ today it is the market leader. The history of the company dates back to the early 70s. In 1972‚ license was obtained by Mr Mathew T Marattukalam‚ Jacob Thomas and his associates. The company was taken over by Dr. Raunaq Singh and his associates in 1974. The implementation of the tyre project took place
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development of small business and they include government and commercial banks. Small businesses refers to those businesses that are independently owned ‚ operated and organised for profits and is not dominant in its field. The government as a way of supporting small business in terms of finance is offering general incentives through the general incentive policy .This programme is available to local and foreign small firms investing in land‚ buildings‚ plant and equipment to encourage small and medium
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The short story A Small‚ Good Thing by Raymond Carver tells of two American parents dealing with their son’s hospitalisation and death as the result of a hit-and-run car accident. The insensitive actions of their local baker add to their anger and confusion‚ yet by the end of the story‚ leave them with a sense of optimism and strength. With such content‚ Carver runs the risk of coming across as sentimental; however‚ this is not the case‚ and the anguish of the parents and their shock at the situation
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Marketing and Reference Groups All the groups that contribute to the buying behavior of a consumer are known as reference groups. (Bhasin 2010) Consumers may use products or brands to associate with or try to become part of a group e.g. people may feel they need to wear Nike or Adidas to feel part of a fitness group or the gym demonstrated by Vroom with behavior modification. They look at what people in the particular reference group look at and consume and conform to the criteria to make their
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On July 21 1969‚ Apollo 11 was the first moon mission where men of Earth explored the Moon’s surface for the first time in history. This mission couldn’t have been such a success if it weren’t for the past missions that encountered great trials and errors along the way‚ like fires and explosions in capsules. After many disastrous events happened in the NASA space program‚ there was one real problem that needed to be faced. NASA was trying to get to the moon and land a lunar mission before the Soviet
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Globalisation is a large factor. Due to the increased efficiency and lower costs of communicating globally‚ along with the abundance of communication technology available‚ such as skype‚ video calling‚ fax‚ etc.‚ organisations are‚ nowadays‚ much more likely to compete on a global scale and have premises in other countries. Communication systems between countries are cheap and effective‚ allowing an organisation to have a head office placed in a country which may be cheaper/easier to
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INTRODUCTION [pic] With over 8500 beds across 50 hospitals in India and overseas‚ Apollo Hospitals‚ India‚ unites exceptional clinical success rates and superior technology with centuries-old traditions of Eastern care and warmth‚ as we truly believe the world is our extended family-something our patients from 55 countries can warmly affirm. The Apollo Hospitals group has the largest number of JCI accredited hospitals in the world outside the U.S. The hospitals are multi specialty
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SMALL SCALE INDUSTRY INTRODUCTION The definition for small-scale industrial undertakings has changed over time. Initially they were classified into two categories- those using power with less than 50 employees and those not using power with the employee strength being more than 50 but less than 100. However the capital resources invested on plant and machinery buildings have been the primary criteria to differentiate the small-scale industries from the large and medium scale industries. An
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things that he contributed to society were the 13 virtues. In his late twenties he listed thirteen virtues that he thought were important to live by. These virtues were: temperance‚ order‚ resolution‚ frugality‚ moderation‚ industry‚ cleanliness‚ tranquility‚ silence‚ sincerity‚ justice‚ chastity‚ and humility. He took his thirteen virtues and tried to live by them every day. He often wrote down his success or failure on a separate page in a small book he often carried around. He would focus on
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