The current issue and full text archive of this journal is available at www.emeraldinsight.com/0265-1335.htm IMR 24‚4 Cultural differences in brand designs and tagline appeals Jong Woo Jun and Hyung-Seok Lee Department of Advertising‚ College of Journalism and Communications‚ University of Florida‚ Gainesville‚ Florida‚ USA Abstract Purpose – The objective of this study is to explore general cross-cultural differences in corporate visual identity between the USA and Korea‚ and to apply
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Activity: M3a: Target audience • At what stage of course development should you analyse the profile and needs of the target audience? In order to begin the development of any course (on-line‚ face-to-face or blended) you need to have in mind a target audience and a profile of who it is you are working with. However‚ it is not sufficient to do this the once and not revisit this at any later stage: you will need to analyse the profile of the audience once they have registered on the course (Are
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In the article “Interpreting The Day the Earth Stood Still for Contemporary Film Audiences” written in 2008‚ the Author‚ Joshua Pardon‚ writes about the messages that were sent to the American film audience of 1951 through the film The Day the Earth Stood Still‚ based on a short story by Harry Bates written in 1940. These messages ranged from topics like the societal costs of atomic technology and both a negative and positive view of militarism‚ to criticism of the mass media. He also writes about
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I am studying to become a Licensed Practical Nurse. I am writing to appeal for my financial aid. I feel a letter was proper because of certain circumstances that occurred during my life that contributed to me withdrawing from Psychology‚ College prep writing‚ college prep arithmetic and failing PRN 0374. I began attending Miami Dade College in the fall of August 2006 right after I graduated from high school. I enrolled in several courses which were Psychology‚ College prep writing and College prep
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To Whom It May Concern: I am writing to appeal my academic dismissal from Ivy University. I was not surprised‚ but very upset to receive a letter earlier this week informing me of my dismissal. I would like to urge you to reinstate me for next semester. I admit‚ I had a very difficult time last semester‚ and my grades suffered as a result. I don’t mean to make excuses for my poor academic performance‚ but I would like to explain the circumstances. I knew that registering for 18 credit hours
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To Whom It May Concern‚ This letter is written in an attempt to appeal my academic probation and allow me to receive financial aid so I can continue my college education. During Module 3 and 4 my grades were poor. The cause is no less than my own fault‚ but I believe the circumstances I faced led my focus away from my education. In the beginning of 2012 I found out I was going to become a dad and that was a huge impact for my life so I had to get my self together and I knew going to school getting
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Appeals When an offender and it’s representing counsel feels that the judge made a substantial mistake in their case then the defendant through his representing counsel has the option to appeal the decision. Both sides of the case has the opportunity to appeal (in a civil case) if both feel that the decision made by the judge was a mistake or in most cases the loosing side and in criminal cases only the defendant may appeal the verdict ("The Appeals Process"‚ 2012). An appeal is a formal request
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Considering Audience Audience‚ Purpose‚ Context * As with other sorts of writing‚ considering audience when writing an argument means that you will be thinking about your particular audience’s age‚ education‚ gender‚ political views‚ economic status‚ ethnic background‚ religious views‚ and so on. * In addition‚ you should consider your specific audience in regards to your specific subject. In other words‚ if you’re writing about singers (or even a particular singer) on American Idol‚
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How to Write an Appeal Letter The Request: Clearly state what your appeal is about. For example‚ “I am appealing my two-‐week suspension from UC Riverside.” Or “I am appealing to drop a class (Western Art‚ #10204‚ Spring 2010).” Explanation of Extenuating Circumstances: Explain why your appeal should be granted. This is where
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How does Shakespeare’s King Lear hold its appeal to a modern audience? King Lear‚ a play by William Shakespeare has held its appeal for modern audiences as it explores the universal ideas and timeless themes of Power and Loyalty communicated through characterisation‚ language techniques and representations that parallel the context of the time in which they are produced. In the opening scene of the ‘love test’ Lear is offering his kingdom to his daughters Goneril‚ Regan and Cordelia. Much
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