Arvind Lifestyle Brands Ltd. Brand: Strategy to enhance the loyalty of the Arrow Aristocracy Program members SIP Report submitted in partial fulfilment of the requirements for the PGDM programme By Sreechand Nambiar Supervisors: 1. Mr. Aashish Benjamin Oommen 2. Prof. Shiv Nath Sinha Institute of Management Technology‚ Nagpur 2010-2012 Table of Contents 1. Acknowledgement................................................................................
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I feel like that Iago’s is a talented and tactful about how he gets revenge on Othello until he died (Christofides‚ 2010). In the beginning of the play‚ Iago is talking to Roderigo about how he was passed up for Lieutenant. RODERIGO 35 “By heaven‚ I rather would have been his hangman.” IAGO 36 “Why‚ there’s no remedy. ’Tis the curse of service. Preferment goes by letter and affection‚ And not by old gradation‚ where each second Stood heir to th’ first. Now sir‚ be judge yourself‚ 40 Whether I
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Odysseus‚ the main character of The Odyssey‚ is a man of great courage who is married to Penelope‚ Queen of Ithaca. Even though it is fundamentally known that Odysseus is in union with Penelope‚ he is involved in intimate actions with a few goddesses on his journey home to Ithaca from the Trojan War. For example‚ regardless of Odysseus’ longing to return home‚ he is tempted first by Calypso‚ spending eight years imprisoned on her island‚ and ultimately remaining true to Penelope in his heart. Also
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My Name October 28‚ 2013 Mrs. K. - English The Money That Wasn’t Did your parents ever keep a secret from you? In the book Mama’s Bank Account‚ by her daughter Kathryn Forbes‚ Mama keeps a secret from her children all throughout their childhood. She raises her poor‚ struggling Norwegian immigrant family‚ residing in San Francisco in the early 1900’s. Throughout Katrin’s childhood‚ they encounter numerous
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Friendship is a special bond between two or more people. This relationship is built on the basis of trust‚ loyalty and honesty. In the play Othello‚ Shakespeare demonstrates these qualities through many of his characters to portray their deep friendships. However as the play progresses these friends turn into foes as many problems occur in their friendships and lead to many tragic events. The negative qualities that tore these friendships apart are distrust‚ selfishness and jealousy that led many
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Justin D. Clegg Comms 300 Media Law M. Driessen The Ethical Dilemma of Sexual Appeal in Advertising The old adage “sex-sells” is an assumption that has caused an ethical dilemma in a fast moving world filled with media consumers and advertising. The use of sexual appeal in advertising has increased dramatically in the United States within the last decade. Its misuse and pervasiveness surround us every day and elicit powerful emotions by individuals of all ages‚ both male and female.
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To Whom It May Concern‚ This letter is written in an attempt to appeal my academic probation and allow me to receive financial aid so I can continue my college education. During 2007 and 2008 my grades were poor. The cause is no less than my own fault‚ but I believe the circumstances I faced led my focus away from my education. In the spring of 2007 my father suffered a heart attack. This event sent my world into a spiral. I continued school as best I could and helped my mother take care of
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Appeal to Pity As Good Reasons with Contemporary Arguments states‚ writers use logical fallacies to gain audience approval‚ but all the statements are false (Faigley). One type of logical fallacy is the appeal to pity fallacy. For this fallacy‚ the arguer appeals to the audience’s emotional side to gain support on a claim that should be decided on more relevant or objective terms. Examples of this fallacy can be seen on commercials‚ campaigns‚ and various methods of advertising. The given examples
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main factors that determine the level of customer loyalty towards Maxis. A critical issue for the continued success of a firm is its capability to retain its current customers and make them loyal to its brands (Dekimpe et al.‚ 1997). Customer loyalty is vital to a company as disloyal customers can amount to millions of lost revenue and profit. Studies were also conducted in the financial services industry show that increasing customer loyalty by 5 percent could lead to 25-75 percent profit growth
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Loyalty Loyalty is defined as a feeling of strong support and allegiance for someone or something In the unknown author’s epic poem “Beowulf” and in J.R.R. Tolkien’s fantasy novel The Hobbit both forms of loyalty are significantly represented. “Beowulf” tells the story of Beowulf‚ a Geatish warrior‚ who comes to the aid of the King of the Danes‚ whose kingdom is being terrorized by a monster‚ which leads to Beowulf battling other monsters who want vengeance. The Hobbit portrays a tale about a hobbit
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