Strategic management : Etude de cas 1- SWOT SWOT Apple : Strenghts : - Good reputation among consumers always with innovative products (ipod: the first portable music player) - A high turnover and the company is quoted on stock - They have their own operating system (Linux) - Customer loyalty to the brand it create a community among users of Apple - An operating system more intuitive than Microsoft. Weaknesses: - Steeve Job’s death destabilized the brand - Product prices are
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Apple IFE Matrix Analysis It was pretty surprising to me to find that all the different groups came up with fairly similar ratings in their IFE matrix for Apple Inc. My group‚ management‚ had the second highest rating at a 2.78 and I felt that we were fairly critical of the different strengths and weaknesses for the company. The groups that pertained to a more financial aspect like finance and accounting seemed to have lower scores‚ which were not as far above the average for utilization of resources
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Apple Computer Strategic Analysis Nicholas Acosta and Tiffany Zempel BUSI4763-01 Strategic Management Dr. Scott Ray April 20‚ 2010 Table of Contents CURRENT PERFORMANCE …………………………………..…………………………… 4 KEY ISSUE IDENTIFICATION……………….…………………………………………….. 6 ANALYSIS OF MISSION AND OBJECTIVES…………………………………………….. 7 CORPORATE LEVEL STRATEGIES………...………………………………………..….... 8 BUSINESS LEVEL STRATEGIES…………….………………………………………..….. 11 POLICIES………………………………………
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SWOT ANALYSIS Strengths: * CEO Steve Jobs. * Product development. Apple’s products establish high standards for the market. * Robust Research & Development Department. * Design and convenience. * Marketing. * ITunes Music Store is an outstanding source of revenue‚ especially with the iPod and its availability to access Windows platform. * Apple Computers are expert in developing own software and hardware. * Apple Computers have respectable brand
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The following paper is a Financial Analysis of Apple‚ Inc. The paper is an unorthodox Financial Analysis of Apple‚ but will cover all the key aspects of a Financial Analysis - albeit in a different way. The first section of the Financial Analysis will have preconceived notions of Apple (what an individual thinks of Apple‚ without the facts in his hand - in this case the Financial Analyst of this paper)‚ the Financial Analysis - which includes stock performance‚ various financial ratios‚ dividend
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Apple‚ Inc. SWOT analysis Carzadean Lawton MGT680-Strategic Management Dr. Leland Taylor June 30‚ 2013 Abstract Apple Computers Inc. has made its mark in the industry by creating innovative products which continues to redefine the design of computers. In the past there have been companies who have failed to succeed at trying to replicate Apple’s design. In this report‚ we will identify examples of the good and the bad of business practices. This report will analyze the case of Apple Inc.
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Topic Analysis: Apple Inc. In January 2007‚ three decades after its incorporation‚ Apple Computer Inc. shed the second word in its name and became Apple Inc. With this move‚ the company signaled a fundamental shift away from its historic status as a vendor of the Macintosh personal computer (PC) line. Mac sales remained vital to Apple’s future‚ but they now accounted for less than half of its total revenue. Apple was no longer just a computer company. Its move into digital music‚ with the
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Part A- Historical Analysis: A. Business In: Apple Inc. is engaged in designing‚ manufacturing and marketing mobile communication and media devices‚ personal computers and portable digital music players. It also sells a range of related software‚ services‚ peripherals‚ networking solutions‚ and third-party digital content and applications as well as services and support offerings. Specifically‚ the company operates in the Technology sector and serves computer hardware‚ computer software
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Rhetorical Analysis Audience My audience for this piece consisted of Apple Watch users who want to track their daily and weekly fitness through the activity app provided by Apple. I met the needs of this audience by going into detail on how to perform each step. I made sure each individual step was concise but informative‚ so that the person following these instructions would not be overwhelmed. I also made sure to include instructions on how to receive notifications‚ in case the performer desired
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Value Chain Analysis Before making a strategic decision‚ it is important for Apple to understand how its activities or products create values for customers. One way to do this is to conduct a value chain analysis (VCA). VCA “refers to the idea that a company is a chain of activities for transforming inputs into outputs that customers value. The process of transforming inputs into outputs compromises a number of primary and support activities” (Hill and Jones‚ 2001‚ p.133). Each value is considered
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