Case Study 1: Apple 2008 1. Historically‚ what were Apple’s major competitive advantages? Apple’s major competitive advantages over its rivals‚ historically‚ were: (1) the pioneering of the personal computer market with its easy-to-use Apple II in 1978; (2) the introduction of the first graphical user interface (GUI) with the Macintosh in 1984; (3) the winning‚ powerful combination of Wozniak’s technical skills‚ Jobs’ entrepreneurial zeal and vision‚ and Markkula’s business savvy and connections;
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Apple Inc. Case Report Carlos Castro Luis Guzman Zuchytil Padilla Sergio Smith I. COMPANY BACKGROUND Apple INC‚ was founded on April 1‚1976 in a garage by Steve Jobs‚ Steve Wozniak‚ and Ronald Wayne. ‘The young entrepreneurs brought different strength to their fledgling company. Jobs had a flair for conceptualizing products‚ while Wozniak had the technical know-how to make them happened” (Washington Post Economy‚ 2012). At first‚ they only focused on personal computers but are now stationed
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Corporate Case Study: Apple Inc. Article One: Apple’s Secret Plan for Its Cash Stash In 2012‚ Forbes Magazine published an article that discusses what Apple Inc. plans to do with the large amounts of money it has acquired over the years. The sum reaches up to $100 billion‚ making the company one of the most profitable in history. However‚ the company has around $64 billion of their cash stuck oversees. If Apple were to choose to move the money back to the United States they would be hit with a
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1) What were some of Apple’s biggest successes and failures? Describe why. Apple’s biggest success stories are not difficult to find. When Apple creates a product that succeeds‚ they do it in a big way. Take‚ for example‚ the iPhone. Not only does the iPhone have a die-hard following of loyal aficionados that continue to buy upgrades to their iPhones on a regular basis‚ but the iPhone changed the way the entire world looked at cell phones. Beating the first Android phone to the market
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Apple Assignment 2007/2008 _________________________ Historically‚ what were Apple’s major competitive advantages? • Industrial design/Hardware design. • Apples focus and vision. • Integrated approach with software‚ hardware and service. • Patents covering technology‚ “look and feel”‚ interfaces and methods. • Strong legal team to enforce the above. • Dedicated market shares. • Ease of use. • Strong brand. • Brand loyalty. • Marketing. • Steve Jobs. Analyse the structure of
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Apple Inc. ÍNDICE 1. INTRODUCCION 2 2. ANTECEDENTES 3 3. LA EMPRESA EN ESTUDIO 4 3.1. Historia 4 3.2. Estructura Organizacional 7 3.3. Planeación Estratégica 9 3.4. Productos y negocios 15 4. ANÁLISIS DEL SECTOR 16 4.1. Análisis del sector tecnológico en el Perú y el mundo 16 4.2. Análisis del Macroambiente en el Perú 19 4.3. Análisis del macroambiente en el mundo 20 4.4. Análisis de las fuerzas de Porter 21 5. APPLE Y EL MEDIO AMBIENTE 25 5.1. Impacto
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------------------------------------------------- 1. Analyze the personal computer industry. Are the dynamics favorable or problematic for Apple? ------------------------------------------------- The personal computer industry is at a crossroads. At the outset‚ consumers desire to own and operate computers. On the other hand‚ the preferred personal “computers” may no longer take the form of a desktop or laptop. Indeed‚ a portion of the personal computer industry has already shifted their preference
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Apple Michael Rauchut BUS400 – Prof. J Santanella M 8-10:40 Date: 9/24/2012 Assuming that the development of Microsoft’s Window XP operating system is an accurate example for most of their new operating systems‚ Microsoft’s break even analysis is as followed. On page 46‚ it is said that Microsoft sold 17 million units of the Windows XP in the first 8 weeks and incurred for developing at $1 billion. Revenue for the XP was between $45 and $60‚ which makes the median at $52.50. Assuming the
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Executive Overview Apple has been established for over 30 years since Steve Jobs and Steve Wozniak founded Apple Computer in 1976. During Steven Jobs’s tenure as CEO‚ Apple’s mission was to bring an easy-to-use computer to market. However‚ Apple was not performing as good as Jobs projected‚ so he resigned in 1985. In the following 12 years‚ Apple experienced three different CEO’s and still could not be brought back to life. Under John Sculley‚ Apple worked to drive down costs by switching much
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How to Write Business Case Studies By Belinda Tucker‚ eHow Contributor updated: February 7‚ 2011 [pic] Research different facets of a business to write a case study. a puzzle image by Pavel Bernshtam from Fotolia.com Business case studies provide information for corporate management‚ investors and students. Use of case studies can help solve company problems‚ attract potential investors and train business students. Writing an effect case study involves research‚ writing and analytical skills
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