“Remember the Apple” I. Problem Statement Apple Inc. is known for their innovative products‚ combining user-friendly technology and elegant design‚ Apple’s bite of the consumer electronics market has been getting a little larger year by year. The Apple brand is fun‚ unique‚ and memorable because it is such a departure from brands that sound serious and corporate. Apple’s Macintosh computers has always stood out because it looks different from other personal computers and relies on software
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Company Analysis - Apple TABLE OF CONTENTS COMPANY OVERVIEW 5 Introduction 5 Brief History & Current Happenings 5 Apple Products & Services 7 Business Strategy 9 INDUSTRY ANALYSIS 10 SWOT Analysis 10 Industry Overview 13 FINANCIAL ANALYSIS 16 Short-Term Liquidity Analysis 16 Current ratio 16 Acid Test (or Quick Test Ratio) 16 Accounts Receivable Turnover
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Case Study Apple Inc. iPod Touch In spite of Apple Inc’s increasing net sales in the last three years‚ iPod net sales are decreasing at an alarming rate (Table 1). This paper will provide an analysis of the market forces driving sales of the iPod and make suggestions for recovery of sales by focusing on the iPod Touch platform. An overview of Apple Inc (Apple) is provided‚ then several analytical tools are used to provide insight to both the internal and external environment that Apple is operating
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Apple Inc. Case Study By: Executive Summary: Apple Inc. is a great computer technology company with a wide range of products that serve to every persons needs. Not only are their products great but so is their customer service as well. They are very loyal to their customers needs and are very good about honoring their warranties which are incredible deals. They are also steadily doing very well with their stocks and their net income over the past years. With their income up 364%
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Apple Inc. in 2012 case study Executive Summary According to the case “Apple Inc. in 2012”‚ it was clearly illustrate that Apple Inc. is one the largest computer manufacturer in the world. The Apple company has a perfect concept and operating systems of manufacturing new products in which launch to the customers. Also‚ there are some other companies try to imitate the Apple Inc.‚ but some of them were failed. The main purpose of this report is to seek the problems of the Apple Inc. and
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Abstract Apple Inc. (previously Apple Computer‚ Inc.) is an American multinational corporation that designs and markets consumer electronics‚ computer software and personal computers. Apple currently has 246 retail stores located in 44 states that employs over 27‚000 retail employees. Apple also employs over 304‚000 U.S. individuals from development to transportations. As of September 11‚ 2012‚ Apple is the largest publicly traded company ever. Apple has established a unique reputation in the
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Apple Marketing Portfolio: Mac Computers Apple is a multibillion-dollar company that we thought would be very useful to analyze since they have had so much success with their products and marketing techniques‚ specifically the Mac computers. We saw the opportunity to learn a lot from their different marketing approaches and strategies with their computers against the competitors. Steven Jobs and Stephen Wosniak created Apple in 1976. The two young entrepreneurs probably would have never thought
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refer to the mission of the organization‚ internal environmental analysis and external environmental analysis. In this stage‚ we can analyze that Apple Inc. is more focus on the components such as the current technologies than on the employees based on the mission statement. SWOT analysis can be used to analyze the internal and external environment of Apple Inc. The internal environment factors are strengths that represent value to the organization and weaknesses that hinder the organization’s ability
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Objective of Case study: Let’s start the whole story with the evolution of the term "Apple Inc." It was the name given to a company in 1996 just after it went almost bankrupt which started off as "Apple Computer". Apple Inc. in 2010 is celebrating smashing success in almost every measures - be it ’over faithful customers’‚ ’rapid growth’‚ ’high profits’ or spectacular accomplishments since beginning in terms of ’innovation accomplishments’ and amalgamation of these features has raised the expectation
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4.2 Human Resources Management Human Resources of Apple Inc is responsible for recruiting the most talented people in the world‚ helping them develop new skills‚ and supporting them throughout their careers. Usually‚ Apple follows selective hiring practices to recruit and hire talented individuals. Human resources division will go through three mainly activities to recruit talented people which are planning‚ recruitment‚ and employee selection. Human resources will analyze and planning that the
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