Political Analysis : Which contains frame of national economic‚ political system‚ government policy and law. Apple design‚ develop and market numerous product and service lines. They sell their products to education‚ consumer creative professional‚ business and government customers. While apple seems to display numerous products and conduct business on different segments‚ it is legitimate to wonder what the company is really good at? Too much diversity is exactly what crushed Apple during the
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Apple changed its company name from Apple Computer to Apple Inc in 2007. And with this name change‚ the chief element of Apple strategy is to let consumer know‚ it is not just a computer company‚ but a company provide other products‚ such as iPod‚ iTunes‚ and iPhone. In Sculley Years‚ Apple’s chief element was to be versatile compare to IBM‚ and it will be the complete desktop solution with desktop publishing. Also‚ Mac wants to have a closer relationship with its customers‚ which is called love
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Apple Case 1. What were Apple’s competitive advantages? Apple was a hip alternative to other computer brands. It supported a plug-and-play peripheral‚ offered a cutting-edge‚ tightly integrated user experience. The Apple Mac Pro had a sleek metal case and featured high-end graphics capability. Apple had attractive design factors‚ enabled ease of use‚ had high security and was high-quality bundled software. 2. Analyze the dynamics of the PC industry. Are these dynamics favorable or problematic
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Apple and Foxconn Stimulus Material Apple is one of the world’s leading producers of mobile devices with a strong reputation for product innovation and high customer loyalty. In 2009 it was widely reported that Apple’s Chinese-based suppliers were using child labour in several of their large-scale factories. At the largest factory – Foxconn – a growing problem of employee suicide was also reported which was blamed on unethical management approaches. Apple was heavily criticised for its standards
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creativity. What approaches has Apple relied upon? What alternative have others firms in the industry pursued? What other stoves could Apple implement? Apple is taking the following creativity approaches: imagination and investment. 1) Imagination: Apple is primarily focusing on innovation and flexibility; therefore‚ they are consider to be relying on the "imagination" approach‚ where the key is gear towards the transformation of ideas and experimentation. For example‚ Apple has innovated the iPod music
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Does buying an Apple iPad satisfy a consumer’s functional or psychological need? Apple is one of the best known and widely used brands on the market. Any individual who goes for shopping does not necessarily end up buying products. There are several stages a consumer goes through before he finally picks up things available in the market. Buying an apple iPad can satisfy both psychological and functional need of a customer. For example the person can use it to relax with friends‚ and at same time
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• An iNNovative idea that can be implemented by Apple in the coming three years • Target buyers for the product‚ their needs or desires and a way how the product or service would address those needs. • The product details‚ its Unique Selling Point(USP) and customer benefits. • € Expected sales as a result of the product or service and the expected revenue.Apple Revenue Growth is spectacular! Since 2000‚ Apple sales has grown 1‚200%‚ profits have skyrocketed 3‚000%
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CASE: Accounting for the iPhone at Apple Inc. The non-GAAP numbers of Apple Inc. reflect its economics better. Because‚ in the existing method of accounting‚ revenue and cost of goods sold are spread over the lifetime of the product (expected 24-months)‚ while the costs incurred for engineering‚ sales‚ marketing and warranty are recorded immediately. This accurate recording of expenses while recognizing only a part of the cost of goods sold thus showed reduced margins. While this did not affect
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and Firm ’s Profitability: An Optimal Cash Conversion Cycle Haitham Nobanee Department of Banking and Finance‚ The Hashemite University‚ P.O. Box 150459‚ Zarqa‚ 13133‚ Jordan. E-mail: nobanee@gmail.com Abstract The traditional link between the cash conversion cycle and the firm ’s profitability is that shortening the cash conversion cycle increases firm ’s profitability. On the other hand shortening the cash conversion cycle could harm the firm’s operations and reduces profitability. This could
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SWOTApple SWOT Strengths o Apple Love: “The majority of IBM and compatible users ‘put up’ with their machines‚ but Apple’s customers ‘love’ their Macs” o Perception of being a “hip” alternative & cultural force o Multimedia & design capabilities/software o Now compatible with Windows/Microsoft Office suite‚ and supports plug and play “peripherals” such as printers designed for Wintel PCs o Intel allowed Macs to run Windows and thus remove a long-standing disadvantage o
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