APPLE INC. June 13‚ 2013 Apple Inc.’s mission and vision is that it is committed to bringing the best personal computing experience to students‚ educators‚ creative professionals and consumers around the world through its innovative hardware‚ software and Internet offerings. In order to live out their mission and vision Apple designs Mac computers‚ the best personal computers in the world‚ along with OS X‚ iLife‚ iWork and professional software. Apple leads the
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INTRODUCTION Apple Inc.‚ formerly Apple Computer‚ Inc.‚ is a multinational corporation that creates consumer electronics‚ personal computers‚ computer software‚ and commercial servers‚ and is a digital distributor of media content. Apple’s core product lines are the iPhone smart phone‚ iPad tablet computer‚ iPod portable media players‚ and Macintosh computer line. Founders Steve Jobs and Steve Wozniak effectively created Apple Computer on April 1‚ 1976‚ with the release of the Apple I‚ and incorporated
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offering comparison between Apple and some main competitors (Samsung‚ Blackberry and Motorola) Introduction In recent years‚ humankind has witnessed a boom in many aspects of life‚ particularly in the area of computer and information technology. A multitude of mobile phone devices have been developed and introduced into the market‚ offering people a convenience which simply they never had before. Amongst a fiercely competitive technology market‚ the company Apple has been attracting a lot of
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Apple Inc.‚ formerly Apple Computer‚ Inc.‚ is an American multinational corporation headquartered in Cupertino‚ California that designs‚ develops‚ and sells consumer electronics‚ What were some of Apple’s biggest successes and failures? Why? The three successful products are IPod‚ iPhone and‚ ITunes because these are unique products by their times. These three products were most successful because they appealed to the world biggest gaps. Their true success is their ability to produce products
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Background of the Study Apple had gained wide popularity and success in our neo-technological era with full of advancements. It all started on April 1‚ 1976‚ when Apple Company was founded by Steve Jobs and Steve Wozniak and the company was incorporated on January 3‚ 1977 in Cupertino‚ California and released Apple I‚ their first company product. After 4 years of hardship and magnificent inventions‚ On August 12‚ 1980‚ According to the Financial Times Magazine they cited that the “Apple Computer was the
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SWOTApple SWOT Strengths o Apple Love: “The majority of IBM and compatible users ‘put up’ with their machines‚ but Apple’s customers ‘love’ their Macs” o Perception of being a “hip” alternative & cultural force o Multimedia & design capabilities/software o Now compatible with Windows/Microsoft Office suite‚ and supports plug and play “peripherals” such as printers designed for Wintel PCs o Intel allowed Macs to run Windows and thus remove a long-standing disadvantage o
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Apple Case 1. What were Apple’s competitive advantages? Apple was a hip alternative to other computer brands. It supported a plug-and-play peripheral‚ offered a cutting-edge‚ tightly integrated user experience. The Apple Mac Pro had a sleek metal case and featured high-end graphics capability. Apple had attractive design factors‚ enabled ease of use‚ had high security and was high-quality bundled software. 2. Analyze the dynamics of the PC industry. Are these dynamics favorable or problematic
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a musical device called the IPod‚ it’s no surprise that the IPhone‚ a hybrid of a phone and music device that it will be a big hit in the market place. This highly anticipated electronic trend setter had thousands of people waiting in line at the apple store in New York‚ and all over the country trying to get their hands on this iPhone. The IPod combined with a Phone‚ gives birth to this amazing product which has the following features: a 3.5 inch touch screen (the largest of all smart phones)‚ Wi-Fi
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Apple changed its company name from Apple Computer to Apple Inc in 2007. And with this name change‚ the chief element of Apple strategy is to let consumer know‚ it is not just a computer company‚ but a company provide other products‚ such as iPod‚ iTunes‚ and iPhone. In Sculley Years‚ Apple’s chief element was to be versatile compare to IBM‚ and it will be the complete desktop solution with desktop publishing. Also‚ Mac wants to have a closer relationship with its customers‚ which is called love
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Apple Inc. is a multinational corporation that specializes in the production of consumer and business computers‚ electronics‚ and software. The company was established on April 1‚ 1976 by three individuals named Steve Jobs‚ Steve Wozniak‚ and Ronald Wayne. It was then incorporated on January 3‚ 1977 and was initially known as Apple Computer‚ Inc. for 30 years thereafter‚ until it was changed to Apple Inc. on January 9‚ 2007‚ so as to include a more diverse line of products to the market than just
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