* Name : Ashu Kapoor * Enrollment No. : A2028711170 * Course : BJ&MC 2nd semester * Guide: * Institute: Amity School of Mass Communication. TERM PAPER TOPIC : APPLE ACKNOWLEDGEMENT I would like to express my greatest gratitude to the people who have helped & supported me throughout
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reputation and awareness Apple Inc. has developed both band equity and brand awareness among the consumers in the electronic industry for nearly forty years. The brand equity of Apple Inc. will allow iwatch to be priced at a high rate due to the value the consumer will place in the product. Current Apple user and potential Apple consumers will want to buy an iwatch due to their brand awareness to Apple Inc. They have used more than one device of Apple‚ and they think that Apple fulfill their physical
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Introduction When any company prepares for a campaign there are many aspects that need to be planned accordingly. This executive summary will show the aspects of a public relations campaign for Ridoran’s. Such as how it will affect ethical‚ technological and global issues‚ a crisis management plan‚ budget and strategies to have a successful campaign. After implementing this PR campaign Ridoran’s Manufacturing is ensured a successful outcome. Ethical Since a public relations practitioner work is
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EXECUTIVE SUMMARY 1. The Indian economy is highly influenced by rural economy; therefore the role of Regional Rural Banks (RRBs) in the rural development is phenomenal. Regional Rural Banks in India are an integral part of the rural credit structure of the country. Since the very beginning‚ when the RRBs were established in October 2‚ 1975‚ these banks played a pivotal role in the economic development of the rural India. The main goal of establishing regional rural banks in India was to provide
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as ‘Canada Post’ but had not been separated from the government. On October 16‚ 1981‚ Canada Post Corporation was established formally and became a crown corporation. Its international services started in the early 1990s. (Canada Post Corporation‚ 2013) Canada Post Corporation is in the industry of courier whose head quarter is established in Ottawa‚ Ontario‚ Canada. With 71‚000 full-time and part-time employees‚ it provides delivery‚ logistics and fulfillment services in domestic
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Retention Workshop Brief At the Jenzabar and Carroll University Retention Workshop we covered a variety of topics all connected to the goal of increasing student success. A brief summary and important takeaways from each of the six workshop sessions follows. Session 1: Introduction Statistics‚ Trends‚ & Student Success at Carroll University Every person‚ policy‚ and program at an institution can cause a student to leave but at the end of the day students choose to stay because of the connections
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2013 The Cambridge Satchel Company BUSINESS PLAN FOR THE CAMBRIDGE SATCHEL COMPANY PRODUCT EXTENSION STRATEGY Utilising five SMART objectives this report will cover the initial product extension strategy and release of a new product to increase the current product range at The Cambridge Satchel Company. Word Count - 1650 Contents Glossary of Terms and Abbreviations ............................................................................................................................... 2
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EXECUTIVE SUMMARY BY: HAIRYSTORM This report provides an analysis and evaluation of a new product range in L’Oreal hairstyle product range together with its most effective marketing strategy in the short and long run. Our Choice: Hair Wax According to ASEAN market trends data‚ it shows that market growth‚ particularly in hair wax and gel‚ increases significantly with a good projection value ahead. On average‚ the highest market growth in ASEAN is in hair styling agent with average of 6% market
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Behavioral Heuristics – Check Anchor/OAR Availability– Conservatism‚ Anchoring‚ Overconfidence‚ Ambiguity aversion‚ Representativeness‚ Availability Traditional Finance – TF-RAR - Risk averse‚ Asset integration‚ Rational expectations Behavioral Finance – BF-LAB - Loss averse‚ Asset segregation‚ Biased expectations Type of Investors – CMIS - Cautious‚ Methodical‚ Individualistic‚ Spontaneous IPS Process – OCSAEEA‚ Old Cars Sell At Eastern European Auctions – Objectives‚ Constraints‚ Strategy
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The Case Of A Complaining Customer Executive Summary Presto Cleaners is Mr Shelton ’s regularly used laundrette‚ he feels that although their prices are more than local competitors‚ the friendly staff‚ longer opening hours and convenience makes up for this. This opinion has now changed following recent events. Mr Shelton drops off hes laundry for a service clean‚ and when he arrives at the store to collect it he ’s was informed that a new computer system has been installed and this is to
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