Executive Summary The purpose of an executive summary is to summarize a report. Executive summaries are written for executives who most likely do not have time to read the complete document. Therefore‚ the executive summary must cover the major points and be detailed enough to mirror the content yet concise enough for an executive to understand the substance without reading the entire report. An executive summary differs from an abstract. Readers use an abstract to decide whether to read the complete
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Apple Inc. Kenya Jordan‚ Ashley Kirschmann‚ Etta Stewart‚ Leah Monego‚ Rodrigo Ramos ACC/280 March 27‚ 2011 Glenn Purcell Executive Summary for Apple‚ Inc. Company History Apple Inc. is a corporation that designs and manufactures computer hardware‚ software and other consumer electronic products. The company is known for the Macintosh personal computers‚ iTunes media applications and the iPod personal music players. Apple was founded in April 1976 by Steven Wozniak
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Apple Analysis Executive Summary In week 8 of AMBA 640‚ we will be analyzing the Apple case located in chapter one of Management Information Systems: Business Driven MIS Inc from an information systems management perspective. Our analysis will look at some of the common tools used to analyze competitive intelligence such as Porter’s Five Forces Model‚ the three generic strategies for choosing a business focus and the value chain analysis. We will also discuss why and how data‚ information‚ business
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Guideline for Writing an Executive Summary of On-Job-Training: An executive summary is a brief overview of a report designed to give readers a quick preview of its contents. Its purpose is to consolidate the principal points of a document in one place. After reading the summary‚ your audience should understand the main points you are making and your evidence for those points without having to read every part of your report in full. In your case‚ your executive summary is going to be read by the
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Executive SummaryOctober 1‚ 2014Executive SummaryThe purpose of an executive summary is to summarize a report. Executive summaries are written for executives who most likely do not have time to read a complete document. Therefore‚ the executives summary must cover the major points and be detailed enough to mirror the content yet concise enough for an executive to understand the substance without reading the entire report. An executive summary differs from an abstract. Readers use an abstract
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------------------------------------------------- Apple Inc in 2010 - Executive Summary ------------------------------------------------- ------------------------------------------------- Background: Apple was founded by Steve Jobs with Steve Wozniak on Apr 1‚ 1976. With the inventions of Apple I and II‚ Apple became the Industry Leader till 1980.The entry of IBM In PC Market hit Apple badly in terms of market share. High compatibility issues and higher Prices and the growth of highly compatible IBM PCs nearly ruined Apple. The then
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Apple’s new iPad Marketing Plan Made by: Vu Tien Thanh Bouy Yang Shi Lei QiaoLing Ma 2012 Executive Summary Although facing fierce competition from other companies‚ Apple is still indisputably at the top of the tablet market (54.7% market share in the 4th quarter of 2011). The company has sold nearly 33 millions iPad 2 in the year of 2011. On March 7th 2012‚ the company launched its “new” iPad (3rd generation) for this year. This report aims at the marketing analysis for the Apple’s new iPad.
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Principles of Entrepreneurship iDress Upp Silvina Cons Carla di Somma Michel Moreno David Balla Maria Rosaria Giordano November 8th‚ 2013 A. Executive Summary The main problem that we notice in almost all the clothing stores is that after they sell the clothes they do not have any connections with their own clients. This leads to a big rupture between the future sales and all the failed advertising that does not reach the previous potential buyers and clients. In
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How to Write An Executive Summary? Whether you’ve put together a business plan or an investment proposal‚ you’re going to need an executive summary to preface your report. The summary should include the major details of your report‚ but it’s important not to bore the reader with minutia. Save the analysis‚ charts‚ numbers and glowing reviews for the report itself. This is the time to grab your reader’s attention and let them know what it is you do and why they should read the rest of your business
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An Executive Summary The term ‘executive summary’ is used to describe a short piece of writing that offers the key highlights contained in a longer report in such a way that readers can rapidly become acquainted with a large body of material without having to read it all. Its purpose is to highlight the problem or proposal covered‚ the main issue(s)‚ concise analysis and the conclusions or recommended action points for the reader. Whilst it is presented at the front of the report‚ it should
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