CALIFORNIA MARITIME ACADENY Vallejo‚ CA Apple Inc. by: Breanna 17 December 2011 EGL 001 Introduction to English Composition 1 Apple Inc. Do you own an iPod? Or how about a Mac computer? Apple products are very well known all around the world. Even though they seem like such a great product‚ it took their creator Steve Jobs and many helpful employees to perfect the iPod to how it is today. Jobs endured financial loss‚ risk of failure‚ threats‚ and lawsuits‚ and success
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Questions: What do you think was the main reason for Ipone’s success in America? ➢ Innovations ➢ Apple retail stores ➢ Emphasis on design ➢ Digital music player’s success ➢ Successful marketing effort - meet the expectation - mystique ➢ Good service plan (unlimited data with direct internet aceess‚ visual voicemail and a host of other goodies) 4Ps: Product: Fashionable‚ new advantages. Promotion: Tv campaign Price: Consumer psychology Place With tough competition from
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------------------------------------------------- Assessment 1 - Case Study Report 1 Question 1: 1 Question 2: 3 Question 3: 4 List of References 5 Assessment 1 - Case Study Report | Case: “The success of the iPod and iPhone raises the licensing question for Apple… Again”(Source: Chap 1‚ Page 33) Question 1: Use the cyclic Innovation Model (Fig1.9‚ pg. 30) figure to illustrate the innovation process in this case and provide a brief description. Innovation is not only invented
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Apple Inc. 2010 Apple’s Competitive Advantages Apple was the first company that launched computers for personal use but by 2010 the company viewed itself as mobile device company. The competitive advantages for Apple throughout history have been ease of use‚ industrial design and technical elegance. Apple designed its products from scratch using chips‚ disk drives and monitors. For instance the iMac that came out in august 1998 was available to buy with colorful translucent cases with an eggshell
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|4 | | |Introduction |5 | | |Steve Jobs‚ the CEO of Apple Inc. |6 | | |A Look at the History pages... |8 | | |Product Range
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External Factor Analysis for Apple Inc Apple is an American organization that specializes in the conception and manufacturing of consumer electronics as well as connected software products (Breillatt 45). It operates over 300 stores in the world. The company has an employee base of about 50‚ 000.In order to understand and analyze the external environment and to know the current state of affairs and what the future holds‚ the PEST analysis method is used in this paper. Societal Environment Political
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Apple‚ Inc. in 2010 Assignment Questions 1. What are the chief elements of Apple’s overall competitive strategy? How well do the pieces fit together? Is the strategy evolving? 2. What are the key elements of Apple’s strategy in computers‚ personal media players‚ and smartphones? Have its strategies in its core businesses yielded success? Explain. 3. What does a competitive strength assessment reveal about Apple’s computer business‚ as compared to the leaders in the personal computer industry
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Apple Inc. is a global computer manufacturing company that is going through major changes in its organizational culture and it’s organizational structure due to several events of the past few years. This is a company that grew extremely fast in little time‚ that their management found themselves not being able to keep their operations and finances under control. Apple Inc. has been forced to reevaluate and redesign it’s organizational culture and organizational structure to avoid bankruptcy. The
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Apple and Dell 1. Explain how each business differentiates itself. 2. Evaluate the benefits to apple of differentiating itself from its competitors. Apple Inc. and Dell Inc. are both regarded as reputable‚ distinguished businesses. They both provide products and services which are associated with consumer electronics‚ computer software and/or hardware‚ and general‚ personal computing devices. This means that both companies produce products which are sold within the same market. However‚ even though
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(MARCH 2012) Case Analysis 1 - Apple Computer: Research how Apple managed to reinvent itself over the years. Answer the following questions: 1. What were some of Apple ’s biggest successes and failures? Describe why. 2. How much of Apple ’s success can be linked directly back to its culture? Why? 3. How do the actions of Apple apply to the TCOs? Your Case should be 1 - 2 pages‚ single-spaced‚ have references‚ and typed in an easy-to-read font in MS Word. Apple Inc. is
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