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    Apple Inc Marketing Report

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    Apple Inc. Presented by Wei Ping Sirin Taskin John Contents Company background Name | Apple Inc. | Industries served | Computer hardware‚ Computer software‚ Consumer electronics‚ Digital distribution | Geographic areas served | Worldwide | Headquarters | U.S. | Current CEO | Tim Cook | Revenue | $ 156.508 billion (2012) | Profit | $ 41.733 billion (2012) | Employees | 72‚800 (2012) | Main Competitors | Samsung Electronics Co‚ International Business Machines Corporation

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    PESTEL Analysis on Apple Inc. In analysing the macro-environment‚ it is important to identify the factors that might influence the organisation’s demand and supply levels and its cost (Kotter and Schlesinger‚ 1991; Johnson and Scholes‚ 1993). A PESTEL is one of the frameworks that help to understand market growth or decline‚ business position‚ potential and direction for operations (Kotler‚ 1998). PESTEL analysis is also useful when entering a new market or starting business operations in a new

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    Management Report on Apple Inc. BCom20 POM Bridging Word Count: 2947 Michael Ma Ke Table of Contents 1.Introduction 3 2.Macro-environment analysis 4 2.1 LAWS and politics 2.2 THE Economy 2.3 Technology 2.4 Demographics 2.5 Social Issues and The Natural Environment 3. Competitive environment analysis 5 3.1 Competitive rivalry 3.2 Threats of new entrants 3.3 Threat of Substitutes 3.4 Bargaining Power of Suppliers 3.5 Bargaining Power of Buyers 4

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    Apple Inc. Week 2

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    Apple Inc. Strategic Choice and Evaluation Paper STR/581 University of Phoenix Apple Inc. Strategic Choice and Evaluation Paper This paper serves to present some insight of a company that has been named Fortune magazine’s most admired company in the world for three consecutive years from 2008 to 2010. A strategic analysis will examine the opportunities‚ and threats in the general environment‚ and the company’s strengths and weaknesses. Apple works in many facets of consumer electronics‚

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    Case Analysis Apple, Inc.

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    Case Analysis: AppleInc. (Case Study) Unit 1 Rolf Vonderheide Kaplan University GB520 Strategic Human Resource Management Professor Steven Cates November 11‚ 2014 Introduction The purpose of this case analysis is to answer the following question as it relates to AppleInc. “What is strategic management and why is it crucial to the success of an organization in meeting its goals and mission?” Strategic Management refers to the set of decisions and actions used to formulate and implement strategies

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    Apple Inc Patent Map

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    Apple Inc Patent Map/ Track pad As I have searched in the query of WIPO patent scope for the track technology of Apple Inc. I have found 3 patent which is track for music‚ track for GPS and the last track pad which I choose track pad for further investigation. The new Magic Trackpad is the first Multi‑Touch trackpad designed to work with your Mac desktop computer. It uses the same Multi‑Touch technology you love on the MacBook Pro. And it supports a full set of gestures‚ giving you a whole new

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    Project Report on B2B Market Plan Of APPLE INC. AND STARBUCKS CORPORATION: iSTATIONS Submitted to Prof. Sanjay Srivastava Rajan Arora Submitted by Group No. 2 Vikas Kumar ( FT-12-MM- 544) Gaurav Manchanda (FT-12-109) Mikail Mohd. Salim (FT-12-160) Malay Mondal (FT-12-16) Kushagra Varshney (Ft-12-mm-546) Nikita Kabra (FT-12-119) Rahul Yadav (FT-12-MM-542) PGDM Batch: 2012-2014‚ IILM Graduate School of Management‚ Greater Noida ACKNOWLEDGEMENT The

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    Apple, Inc Strategic Audit

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    Introduction Apple Inc. is a company that focuses on development and marketing of personal computers‚ media devices‚ design‚ and portable digital music players. Also‚ the company sells a variety of related software‚ services‚ peripherals‚ networking solutions‚ and third-party digital content and applications. The company ’s portfolio of offerings comprises Mac computing systems‚ iPods line of portable digital music and video players‚ iPhone handsets and iPad portable multimedia and computing devices

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    Strategic Appraisal of Apple Inc. Introduction The intention of presenting this report is to give a full strategic appraisal and evaluation of Apple Inc. In 1976‚ the company was founded in a garage in Santa Clara‚ California. The American multinational corporation mainly involves in designing and marketing consumer electronics‚ computer software and as well as personal computers. Differentiation is the current strategy position of Apple Inc. There are five main firms in the PC industry and among

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    Apple Inc. Supply Chain

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    executive summary‚ i will introduce the ideas and details of Apple Inc’s supply chain in its current state. We will examine Apple’s strategy of being consumer based and evaluate the current state of business and some of the partnerships it has formed to remain one of the dominating forces in this industry. This report will cover a brief overview of the company‚ its current assortment of products it offers‚ future opportunities and threats that Apple may face‚ its current assortment of products it offers

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