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    Apple Inc - Case Study

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    Described Historical Perspective: The historical perspective of Apple Inc. shows us that they were an innovative company that started the industries of successful computers‚ music players‚ phones and many other electronic items we have used over the past thirty years. Apple Inc. have had their ups and downs to include in depth software/hardware which was difficult for competitors and users to understand and mimic as well as holding face on their computer background with their innovative technologies

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    Introduction In this project I am going to describe the Strategic and Marketing Plan of Apple Inc‚ Which is the biggest consumer electronics provider in the world. It provides wide range of consumer electronics in the market like MAC computers‚ IPOD‚ I Phone‚ LAPTOP‚ IPAD. It has about 49‚400 employs and over 240 Retails Store all around the world wide out of it 218 are in US and 24 in UK rest in other countries. I personally think that before studying the strategy of any organization we need to

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    Part A- Historical Analysis: A. Business In: Apple Inc. is engaged in designing‚ manufacturing and marketing mobile communication and media devices‚ personal computers and portable digital music players. It also sells a range of related software‚ services‚ peripherals‚ networking solutions‚ and third-party digital content and applications as well as services and support offerings. Specifically‚ the company operates in the Technology sector and serves computer hardware‚ computer software

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    Apple Inc. Case Study

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    Apple Inc. history and important information we came up with from the case that allowed us to successfully determine the “3 C’s and 4 P’s” and potential improvements: April fool’s Day of 1976 would mark the start date of the very powerful Apple Inc. Steve Jobs and Steve Wozniak‚ two college dropouts‚ began creating a computer circuit board in a garage. The main goal was to bring an easy-to-use computer to the market. By 1978‚ the product Apple II was released‚ and Apple Inc. became a powerful

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    Apple, Inc Strategic Audit

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    Introduction Apple Inc. is a company that focuses on development and marketing of personal computers‚ media devices‚ design‚ and portable digital music players. Also‚ the company sells a variety of related software‚ services‚ peripherals‚ networking solutions‚ and third-party digital content and applications. The company ’s portfolio of offerings comprises Mac computing systems‚ iPods line of portable digital music and video players‚ iPhone handsets and iPad portable multimedia and computing devices

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    Apple Inc Strategic Analysis

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    Case 10: Apple Computer and Steve P. Jobs CURRENT SITUATION * Performance The current performance at Apple Inc. shows a slightly higher gross margin percentage of 33.9 compared to 32.9 for the previous year. This is based on figures from the quarterly report ending March 29‚ 2008 and the date for the comparison figure is the previous year ending March 31‚ 2007. The revenue for that same quarter was $7.51 billion with a net quarterly profit of $1.05 billion. The Macintosh computers unit

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    Apple Inc Case Study

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    Behavioral Sciences | Apple Inc. | Group 1 Project | TABLE OF CONTENTS Introduction 3 External Environment 3 Customers 3 Suppliers 4 Competitors 7 Regulatory Environment 8 New Entrants 8 Substitutes 10 Conclusion 10 INTRODUCTION Apple Inc. is an American multinational corporation that designs and markets consumer electronics‚ computer software‚ and personal computers. The company’s best-known hardware products include the Macintosh line of computers‚ the iPod‚

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    Apple Computer‚ Inc. whose humble beginnings were borne from two high school friends‚ Steven Wozniak and Steven Jobs‚ is now based in Cupertino California and is a Fortune 500 company. The company began in 1976 when Wozniak designed what would become the Apple l (Apple Computer‚ 2005). Apple Computer‚ Inc. ’s principle activity is to design‚ manufacture and market personal computers and related personal computing and communicating solutions. The products are for education‚ creative‚ consumer‚ and

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    Apple Inc. Business Analysis

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    Analysis of Apple Inc. On April 1‚ 1976 Steve Jobs‚ Steve Wozniak‚ and Ronald Wayne joined together to form Apple Computer Incorporated. The concept behind their company was the creation of an inexpensive‚ simple to use personal computer kit. Working out of Jobs’ garage in Cupertino‚ California the trio designed and manufactured their first product in three months. They named this product the Apple I and it went on sale in July 1976 for $666.66. Six months after the release of the Apple I‚ Ronald

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    Apple Inc. – Rational System Apple Inc. was formerly known as Apple Computer Inc for about 3 decades‚ but removed the word "Computer" in 2007‚ to show the company ’s ongoing progression into the consumer electronics market‚ in addition to its traditional focus on personal computers. Apple Inc is a corporation that designs and markets consumer electronics such as the iPod‚ iPhone‚ iPad‚ computer software such as the Mac OS X operating system‚ and personal computers such as the Mac Book and Mac Book

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