I. MARKETING OBJECTIVES 1) We want to encourage our costumer especially the youth to enjoy eating fruits and vegetables.. 2) To give nutritious and good quality product. 3) To be good competitor in the market. II. MARKETING STRATEGIES Advertising Shabur use print media like tarpaulins for our stall that will post in the school bulletin boards. Personal selling We will promote product by informing students and we will conduct also room-to-room visit to inform them personally about our
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Marketing objective Marketing objective is defined as what you want to achieve before entry a new market. An objective can aim at achieve more‚ reduce errors and improve effectiveness and efficiencies (University of Ballarate‚ 2013). In addition‚ SMART approach is one of the most important ways for marketers to make strategy plan. Therefore‚ this study will use SMART approach to making marketing objective. SMART stands for: specific‚ measurable‚ achievable‚ realistic and timed. Before using this
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Criticism of Apple Inc. Apple Inc. has received criticism for the use of sweatshop labor‚ environmental destruction‚ and unethical business practices. Additionally‚ it has been criticized for its litigious legal policy of suing before first gathering all the facts necessary to pursue a legitimate lawsuit. Accusations of anti-competitive behavior iPhone There has been criticism of the iPhone and the iPod being locked into iTunes and creating an iTunes Store monopoly for these devices
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that is also facing the company Apple Inc.‚ also known as Apple Computer Inc. before changed its name in the beginning of 2007‚ is an American consumer electronics corporation with worldwide annual sales in its fiscal year 2006 of US$19.3 billion (Edgar Online‚ 2006.) Steve Wozniak and Steve Jobs out of Silicon Valley founded Apple Computer in the 1976 (Ehrenfried‚ 2004.) From the Apple II microcomputer introduced in 1977 to the Macintosh introduced in 1984‚ Apple Computer has became one of the leading
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Why are objectives so important and how do we define and refine them? Objectives can be defined as a mission‚ purpose‚ or standard that can be reasonably achieved within the expected timeframe and with the available resources. In general‚ an objective is broader in scope than a goal‚ and may comprise of several different goals. Objectives are the most basic planning tools underlying all planning and strategic activities. They serve as the basis for policy and performance appraisals‚ and act as
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philosophy‚ mission‚ vision‚ values‚ and structure. In 1976‚ Apple Incorporated was formed and operated in Cupertino‚ California. The founders of Apple Inc. were Steven Jobs‚ Steve Wozniak‚ and Ronald Gerald Wayne. Apple Inc. designed Macintosh computers‚ mobile cellular devices such as the iPhone‚ multi media devices such as the iPad‚ iPod music players‚ and sells a host of software such as the Mac OS and iOS operating systems. Apple Inc. operates third party content such as retail stores‚ online
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A2 Marketing Objectives 1. Explain why it is important for a business to have clear marketing objectives? It is important that a business has clear marketing objectives because it gives them a target to work towards. In 2010 Asda set its objective to overtake Tesco as Britain’s largest retailer of non-food items. It is important that its clear because objectives should be made using the acronym SMART goals‚ the objective set by Asda fits in with this really well apart from it does not state
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Apple Inc. (Apple) Apple’s leadership interlocked with innovative technologies would be hereby analyzed‚ synthesized and possibly eviscerated for scholastic continuous learners. Apple inventively used technological situational happenstances (TSHs) to risk sales of its existing line of products by introducing new innovative products to the market. These new innovative lines of products’ have disrupted the existing technology internally‚ externally and globally. That‚ even if internally Apple
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Apple Inc is an American multinational organization founded by Steven Paul "Steve" Jobs‚ an American entrepreneur‚ marketer‚ and inventor‚ who was the co-founder‚ chairman‚ and CEO of Apple Inc and Stephen Gary "Steve" Wozniak who is an American inventor‚ computer engineer and Programmer who co-founded Apple Computer with Steve Jobs and Ronald Wayne. Apple Inc is Located in‚ Cupertino‚ California in the middle of the Silicon Valley. It is focused on designing and developing the personal computers
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Marketing objectives define what you want to accomplish through your marketing activities. There are several important factors to consider when establishing effective marketing objectives. When setting objectives it is very important to ensure that your objectives are; specific‚ measurable‚ achievable‚ realistic and time specific‚ or SMART for short. The "SMART" approach allows you to effectively manage your marketing activities and importantly be able to determine how successful they have been
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