Apple Inc. in 2010 Case Study MGMT 430 Bryan Drew King Executive Summary After almost going bankrupt in 1996‚ Apple Inc.‚ formerly known as Apple Computer‚ was a part of a booming computer industry in the 1980’s and 1990’s. With numerous CEO’s at the helm‚ it saw profits climb‚ drop and climb again over periods of time. The following discusses Apple’s Financial Assessment‚ both Internal and External analysis and‚ in conclusion‚ provides a recommendation that Apple slows down its product development
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MKTG/236 IBS Center for Management Research Apple’s App Store: Strengthening the iPhone’s Competitive Position This case was written by V. Namratha Prasad‚ under the direction of S.S. George‚ IBS Center for Management Research. It was compiled from published sources‚ and is intended to be used as a basis for class discussion rather than to illustrate either effective or ineffective handling of a management situation. License to use for MBA-Distance Learning Group J: April 2011-July
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Analysis of Apple Inc. and Sony Corp. Apple Inc. and Sony Corp. are both international companies which have innovative spirits‚ and their products are leading or have led an age. Although they are marketing in different segments in electronic industry—Apple focuses on computer science and software development‚ while Sony focuses on almost all area in electronics industry‚ they have one common point: innovation is the pillar of the companies. Historical Development of the Apple Inc. and the Sony
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Case 9 Apple: People and Design create the future 1. What examples can you find that illustrate Apple’s core culture and observable culture elements: stories‚ heroes‚ symbols‚ rites and rituals? In the actuality some of the illustrations of Apple’s core culture are A better digital future‚ and Apple computers everywhere‚ the Apple Logo it is all nation recognized‚ apple is controlling people minds‚ and other illustration that I found in my research are motivation(inspiration)‚ innovation‚
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Business of Software: Assignment 1 - Apple Due on Monday‚ 12.03.2012 Kovacs - Corsaro Marcello Romanelli 1 Marcello Romanelli Business of Software (Kovacs - Corsaro): Assignment 1 - Apple Exercise 1 What is Apples core competence? If this changes over time‚ discuss Apples core competence in general‚ and then choose a specific time period and discuss its core competence in that time period. As we can see from Apple’s history we can say that is a company that knows how to adapt
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Apple Inc In the present age‚ Apple is the world’s second-largest information technology company. Therefore‚ in order to apple MIS knowledge and skill into the reality‚ Apple is supposed to be an appropriate firm to analyze MIS issues. These issues will be represented in following order: 1. Understanding business and information system requirements. 2. Analyzing financial performance. 3. Achieve operational excellence: analyzing competitive strategy. 4. Improving decision making:
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Abstract Would Apple Corporation be a good investment? Apple is a well known company‚ but the decision to invest cannot be made on the popularity of the name. To make a well informed decision one must investigate how the company is run. Questions to answer range from looking at the numbers to where the CEO’s are wanting the company go in the future. Assets Comparing the final asset numbers from September 27‚ 2008 and March 28‚ 2009 it is obvious that the company has more assets. The total
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Speak on the ways companies should react to changes. Give examples. What is change for businessmen? How should they manage it to be more effective? Speak on any business case where change was handled well or badly. CULTURES 1. The importance of cultural awareness in the business world. 2. Speak on some examples of cultural differences. Ways to escape from cultural pitfalls. 3. What makes people experience culture shock? Culture shock phases.
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Points to cover in answers: 1. Vision‚ Mission and objectives a) Describe Apple Inc’s Vision for its iPhone business in China. 10 Marks Answer should draw from - Brand image slogans associated with Apple: Liberty regained; innovation‚ passion‚ hopes/dreams/aspirations/people power through technology (page 9) - really sleek‚ cool hardware‚ great software and a cool‚ hip image” (Clemons‚ 2007) - Many firsts in innovation: the mouse‚ digital music player (iPod)‚ music store service (iTunes)
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Opening Case Questions 1. What might have happened to Apple if its top executives had not supported investment in iPods? The iPods have revolutionized the way Americans buy‚ listen and enjoy their favorite music. In just a few short clicks‚ consumers across the globe can download that "oldie but goodie" taking them "back down memory lane". However‚ the investment in the iPods was only just the beginning for Apple. It opened the door to a whole new portfolio of sleek. fun and clever technological
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