P4: Evaluate the external corporate communications of an existing product or service. Task 4: Evaluate the external corporate communications of an existing product or service. External business communication is the exchange of information and messages between an organization and its external customers outside its formal structure. One way McDonald’s communicates to its external customers is their website. There are many different methods used by the company’s website and these are: the use of
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The Apple Story Prepared By: Brian Klochko Prepared For: Dr. Dov Longu Submission Date: Monday‚ February 24th 2014 Once solely regarded as a common handheld fruit‚ two unlikely visionaries changed the meaning of “Apple” forever. The corporate conglomerate that now manufactures and sells various electronic products such as computers‚ cell phones‚ tablets‚ music players‚ and computer accessories was once merely an idea two college dropouts had dreamt in their own garage
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A business has many external influences that can affect its overall mission and functions. Such influences may be political‚ global‚ economic‚ legal‚ media‚ medical‚ and nature in itself. These influences may include government departments‚ regulators‚ competitors‚ and trade bodies making it important to identify these at an early stage (Norwich Union‚ 2005). Because these external influences affect a business ’ mission critical process‚ it is evident there is an influence on the business continuity
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APPLE CASE STUDY STRATEGIC MANAGEMENT GENERAL INFORMATION • Apple Inc.‚ is a multinational consumer electronics and computer software corporation. • Headquartered in California. • Formerly known as Apple Computer Inc. • Fortune magazine named Apple the most admired company in the United States in 2008 and 2009. APPLE STRATEGY • The transformations that occurred during the years from inception to present day have included many strategic management variations that drove the equipment and software
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and details of Apple Computers in its current state. We will examine Apple¡¦s strategy of being consumer based and evaluate the current situation to see if it may be time for Apple to venture into the office business computer industry. This report will cover a brief overview of the company‚ it¡¦s current assortment of products it offers‚ recent marketing strategies‚ competitors to the company‚ and future opportunities and threats that Apple may face. First we will explore the Apple Company¡¦s overview
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1. Introduction Apple Inc.‚ is known to be one of the world’s most valuable companies. It is a multi-national company with a worldwide presence; approximately 72‚800 employees and total net sales of $156 billion in the year 2012 (Apple annual report‚ 2012). Steve Jobs and Steve Wozniak‚ both college dropouts‚ founded this corporation in 1976 - “Steve Jobs‚ helped to transform the way in which the computer is used today through his creation of the first computer processing unit and his creative
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SMT.M.M.K COLLEGE OF COMMERCE & ECONOMICS | APPLE INC. | APPLE INC. formerly Apple Computer‚ Inc.‚ is a multinational corporation that creates consumer electronics‚ computer software‚ and commercial servers | | SAURABHI PHANASGAONKAR 40 Index Serial No. | Particulars | Page No. | 1. | Introduction | | 2. | History | | 3 | Management Board | | | Steve Jobs | | 4. | Apple Products | | 5. | Apple’s comeback | | 6. | Small Solutions & Alternatives
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Assignment #1: Company Background 1. FIRM NAME: Apple Inc. 2. HEADQUARTER LOCATION: 1 Infinite Loop CUPERTINO‚ CA 95014 United States Phone: +1-408-996-1010 Fax: +1-408-996-0275 Website: http://www.apple.com KEY EXECUTIVES Name | Since | Current Position | Arthur Levinson | 2011 | Independent Chairman of the Board | Timothy Cook | 2011 | Chief Executive Officer‚ Director | Peter Oppenheimer | 2012 | Chief Financial Officer‚ Principal Financial Officer‚ Senior Vice
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and the Apple No one completely understands the ways of God. Many of us can come up with our own opinions‚ and justify his ways in our own minds‚ just as Milton did in Paradise Lost. Just as Adam and Eve‚ we all are gifted with free will and the responsibility of making important decisions and choices in our life‚ which will determine our future. But we may well ask ourselves today‚ of what use would this free will be to us if we did not know good from evil? When Eve ate the apple in the Garden
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Date: 04/06/2014 Case 14: Apple Computers in 2012 Background Apple computer Inc. is a multinational corporation that creates consumer electronic‚ personal computer‚ computer software‚ commercial servers and digital media. Apple‘s core product lines were iPhone‚ smart phones‚ iPads‚ tablet computers iPods‚ portable media players and Macintosh computers. The founder‚ Steve Jobs‚ and Steve Woziak started Apple Computers in 1976 and incorporated it into a company
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