SWOT analysis of Apple This is an Apple Inc. SWOT analysis for 2013. For more information on how to do SWOT analysis please refer to our article. Company background Name Industries served Apple Inc. Computer hardware Computer software Consumer electronics Digital distribution Worldwide U.S. Tim Cook $ 156.508 billion (2012) $ 41.733 billion (2012) 72‚800 Samsung Electronics Co.‚ Ltd.‚ Amazon.com‚ Inc.‚ International Business Machines Corporation‚ Cisco Systems‚ Inc.‚ Google Inc.‚ Microsoft Corporation
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STRATEGIC MANAGEMENT Apple‚ Inc. Strategic Management Case Analysis Kait Vinson 4/18/2011 Vinson |1 STRATEGIC MANAGEMENT CASE ANALYSIS: APPLE INC. SECTION ONE: CORE PROBLEMS & ISSUES In the transition from Apple Computers‚ Inc. to Apple Inc. over the past decade‚ the company has faced many problems with its strategy in regards to navigating the personal computer industry. Some of the initial problems included the fact that all of the company’s computer products ran on different operating
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Mission • Apple is committed to bringing the best personal computing and music experience to its customers. The company has a unique ability to design and development its own hardware and software. 3. Objectives • Today‚ Apple is committed to lead the industry with its award-winning computers‚ OS X operating system and iLife and professional applications. The company’s objectives are clearly in line with its mission‚ and both internal and external environments. 4. Strategies • Continual
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computers. Apple has loyal customers and the strength of its products allows it to charge more than its competitors. Weaknesses include Apple’s relative softness in the business market. Most of its products are bought by everyday consumers and aren’t widely used by businesses – PCs are more common computers to find in an office‚ and Research In Motion‚ which makes Blackberry phones‚ has long produced preferred tools for those in the working world. That market gap is an opportunity for Apple‚ too. For
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APPLE INC. History Of Apple Inc. Apple Inc. has been an icon in American industry over the last three decades. It was named the number one “world’s most admired company” by Fortune the last three consecutive years. Over the years‚ The Apple brand name has become synonymous with innovation. CEO Steve Jobs has done a remarkable job turning around the company that was near bankruptcy in 1996. As the name change from “Apple Computer” to “Apple Inc.” in 2007 suggests‚ Apple is no longer just
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A Strategic Analysis of Apple Corporation Timothy Pivovarnik Jeff Shaver Adam Siler Richard Sterling Dave Strubbe   EXECUTIVE SUMMARY 3 HISTORY OF APPLE 4 THE PC INDUSTRY 10 THE ONLINE MUSIC INDUSTRY 12 THE FUTURE OF APPLE 12 PERSONAL COMPUTERS A SHIFT IN STRATEGY 12 APPLE IN THE LIVING ROOM 14 STRATEGIC ALLIANCES AND ENTERTAINMENT 15 EXTERNAL ANALYSIS 17 TECHNOLOGICAL ENVIRONMENT 17 Brand Awareness Style at a Premium 17 Interoperability 18 Technology
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Apple Company SW Analysis Abstract This paper will attempt to identify the strengths‚ weaknesses‚ of the Apple Company; a multimillion dollar technological company. There are several aspects of the Apple Company that makes it strong in the industry however there are also areas of weakness that makes the company vulnerable to its competition. This paper will outline the company’s strengths and how it dominates in this ever changing technological world. At the same time this paper will outline the
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DATE: 26-Feb-2013 TO: Jason Bermiller FROM: Jessica Soppit‚ Sandeep Mukkamala‚ Brandon Harris SUBJECT: INNOVATION AT APPLE INC. Here is the proposal you requested. In this report we will analyze Apples innovation strategy‚ and the steps that have made them successful. Apple is one of the leader’s in terms of market capitalization. It lead’s the global technology market by developing innovative products such as the Mac‚ iPhone‚ and the iPad‚ which redefined the entire technology market KEY
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Apple Case Study 1) General Environment Analysis (10 points) 1a. Identify what Apple’s primary industry or (industries—Apple is present in multiple industries) is (0.5point). Apple’s Primary Industries are: Personal Computers‚ Digital Music/Media‚ Computer Software‚ Handheld Gaming‚ Digital Reader‚ Portable Music/Media Player‚ and Telecommunication. 1b. Identify who Apple’s direct competitors (in multiple industries) are (0.75 point). Microsoft‚ Dell‚ Gateway‚ Alienware‚ Zune
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accessibility options. While competitors like Sony‚ SanDisk and Zune‚ have been trying to keep up with Apple Inc and the iPods‚ none were successful. Thus far only one company is 2006 was able to actually compete with Apple iPod and that was Zune‚ when Apple came out with their 5th generation classic iPod‚ Zune too came out with an MP3 player also know as Zune 30‚ which was just as good as Apple classic iPod‚ but quality was the difference. While Zune had a very nice MP3 player‚ it had a couple of
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