1. Is Eye Vision’s arrangement with Holland Hospital within the scope of ASC 985-605‚ Software: Revenue Recognition? In this case‚ the main content of the Eye Vision’s arrangement with Holland Hospital include embedded software medical equipment and an initial option to purchase a two-year separately priced maintenance agreement. In this case‚ because“Eye Vision has never sold‚ nor does it offer to sell‚ the Clear View Laser without the embedded software because the software is necessary to perform
Premium Contract Eye Generally Accepted Accounting Principles
Introduction: BP has been operating in Russia since the early 1990s. In 1997‚ it purchased a 10 per cent stake in Sidanco‚ the Russia’s 4th largest oil company. The stake was subsequently increased to 25 per cent plus one share in 2002. In 2003‚ BP merged its interests in Russia with those of TNK to create TNK-BP‚ a hugely successful joint venture employing around 50‚000 people and operating in nearly all of Russia’s major hydrocarbon regions. Since its formation‚ TNK-BP went on to become Russia’s
Premium Petroleum Strategic management Russia
Case Study: British Telecom: Searching for a winning strategy Tuomo Summanen Michael Pollitt Judge Institute of Management November 2002 1. Introduction The development of the telecommunications market in the United Kingdom and the corporate strategy and development of the incumbent‚ British Telecom‚ represents an interesting object of analysis for several reasons. First‚ the UK telecommunications market was - along with the U.S. market - among the first telecommunications market that
Premium Telephone company Mobile network operator
responsibilities. They have to keep their economic success and see if its helping the or effecting the company profitability. Also a few charges have been raised due to the illegalities practice of the company‚ but the company tries to follow the law. In this case there were a few ethical issues has been raised like stealing the idea of the store and franchising practicing. Finally‚ the company tries to do their best to fulfill its philanthropic responsibilities by building up social causes. 2- What is
Premium Social responsibility The Body Shop Corporate social responsibility
*Microsoft’s Financial Reporting Strategy 1. What are the factors that likely explain the difference between Microsoft’s market value of equity and its reported book value of equity? The most obvious reason for the difference between the market value of equity and the book value of equity is the inability to record certain intangible assets such as brand value‚ customer loyalty‚ and perhaps most importantly‚ human capital. These intangible assets are likely to provide tremendous earnings
Premium Generally Accepted Accounting Principles Income statement
who tried the product found value in it. The target segment of the soap is women in the age group 18-35 years. The name “Sehra” is a headdress worn by grooms during weddings. Giving a masculine accessory’s name to a soap targeted at women is a case of incorrect positioning. The ad campaigns developed focused more on the Jasmine fragrance than the ‘purity’ aspect. Decision: “Sehra” should be launched nation-wide. Marketing Plan: Price: The purchase value as well as quantity increased when
Premium Marketing Product management
What is Political Advertising? Advertising whose central focus is the marketing of ideas‚ attitudes‚ and concerns about public issues‚ including political concepts and political candidates. The essential task of political advertising is to gain the confidence of the people for their acceptance of ideas and‚ in the case of political campaign advertising‚ to influence their vote. Political advertising differs from commercial advertising in that the product is either a person or a philosophy rather
Premium Political campaign
AIDA An advertising agency is a business or service dedicated to planning‚ handling and creating advertising for clients. These agencies are independent of clients and provide their skills and views to sell client’s services or products. Advertising agencies can also manage branding strategies‚ marketing and sales promotions for its clients. For an advertising agency‚ it is very important to realize that they can increase sales with their effort. Truly speaking‚ advertising agencies are minds
Free Advertising Marketing
Case: 75 Federal Finance Bank – Instructor’s Solution INPUT DATA: Amount Needed to Raise Flotation Costs Stock Offer Price Market Value/Book Value Ratio (Dollars in thousands) Assets Cash U.S. Treasuries Mortgage-backed Securities Municipal Bonds Government Agency Securities Total Cash & Securities Residential Mortgage Loans Consumer Loans Business Loans Total Loans Fixed Assets Total Assets Liabilities Passbook Savings Non-interest Checking N.O.W. Accounts Money Market Accounts Certificate of
Premium Stock market Stock Asset
business in ways that clearly distinguish its products and services from those of its competitors. ’To provide peace of mind for our customers across Europe through quality buildings and services’. V. AREAS OF CONSIDERATION/ANALYSIS: Solution: *Television and radio
Premium Advertising Marketing Promotion