goods • Icecreams Yes • Clothing • Congested toll roads Excludable? No Public goods • National defence • Knowledge • Uncongested non-toll roads 2. Public good: A good or service which: (1) an additional consumer does not ‘use up’ or prevent another’s use of it; and (2) no one can be excluded from consuming the good or service. It is neither excludable or rival in consumption. Four categories of goods GKM Figure 11.1 Rival in consumption? Yes No Private goods • Icecreams Yes • Clothing
Premium Goods Externality Market failure
P.(2005): Keynote Address‚ Centenary of Indian Cooperative Movement. Round Table on Cooperative Banking‚ Pune. Lopoyetum‚ Dr. Samwel.K(2004): Problems and Prospects of Cooperative Banking‚ Kurukshetra‚Vol.52‚No.12. Vinay‚M.R.‚Manjappa‚D.H.(2004): Dairy Cooperatives‚ Kurukshetra‚Vol.52‚No.12. Chavan‚ Pallavi(2002): Banking Infrastructure in Tripura‚ www.papers ssrn.com Das‚ Banishree‚ Palai‚ Dr Samabay Andoloner Sat Bachar(1998-2005): Department of Cooperatives‚ Govt. of Tripura. Performance of Primary
Premium Cooperative
Jeyameera K Marketing Management Group Assignment STP Analysis for Health&Fun – A new snack food product line by Health&Fun India Pvt Ltd Study Report by MPEFB2 – Group 4 Ankur Allen Rahul Bansal Rohit Aggarwal Sameer Narula May 10‚ 2008 Table of Contents Health&Fun – Product Overview and background .............................................. 3 Snack Foods – Indian Market and Competitive landscape .................................. 4 Snack Foods – Market & Customer Segmentation
Premium Meal Nutrition Snack foods
central – 9 Madanpura‚ Agripada – 19 Mahalaxmi – 16 Also we visited competitor’s outlets to place Flaavyo & Sugarfree ice cream. Apart from these two new launches‚ some of these competitors outlets also ordered few other products from Amul icecream! Market feedback Overall market feedback is mixed. Amul is indeed a number 1 brand of choice‚ for customers & therefore for the retailers. Whenever we asked for any remarks‚ any complaints‚ 70% retailers said “No‚ there isn’t any complaint
Premium Ice cream parlor Sales Ice cream
Segmentation Demographic Middle to High level income adults Benefit Everyone seeks for having pleasure from the icecream Direct Sets of Competition Brand with similar target market and segmentation Panda Magic Golf Bravo Indirect Sets of Competition All other ice creams brands can be seen as indirect competitor of Magnum Even Algida’s Cornetto can be indirect competitor Positioning Map Perceived Quality x Magnum x Cornetto x Bravo
Premium Ice cream Brand Milk
Southern Luzon State University Lucban‚ Quezon Technical Writing (A Narrative Report) Agpi‚ Aaron Dale T. Etcubañas‚ Jimwell Gerald Katigbak‚ Narte‚ Ezrah Posas‚ Francis J. Saludes‚ BSME II-GO Prof. Khristalyn V. Fraginal College of Arts and Sciences July 25‚ 2014 Introduction Technical communication is a field that focuses on providing information to users who need assistance to accomplish a defined goal or task. The purpose of technical communication is
Premium Writing Creative writing Writer
SUMMER INTERNSHIP PROGRAM A PROJECT REPORT ON “DEMAND ESTIMATION OF AMUL MILK ‚ BUTTER‚ CHEESE‚ GHEE‚ CHOCOLATE‚ ETC IN MODINAGAR MARKET” IN PARTIAL FULFILLMENT OF THE REQUIREMENT FOR THE DEGREE OF BACHELOR OF BUSINESS ADMINISTRATION (B.B.A.) SUBMITTED TO: Mr. Mohit Garg (Project Guide) SUBMITTED BY: Garima Tyagi ROLL NO -9052576 BBA-VI SEM INSTITUTE OF MANAGEMENT & RESEARCH GHAZIABAD “Hard Work: The power that pulls everything successfully” No task
Premium Milk
Luxor Temple and its Conservation Efforts What is the Luxor Temple? The temple of Luxor is a large temple complex situated on the east bank of the River Nile in the town of Luxor‚ Egypt. The temple was known as "ipet resyt" and it was founded around 1400 BC. Access to the temple is by a gate that is thought to have been constructed during the Roman period. In ancient times‚ the temple connected the Karnak and Luxor temples with an avenue. Nectanebo I lined this road with human headed sphinxes in
Premium Temple in Jerusalem Ancient Egypt Egypt
Natural Ice Cream The ice cream parlour which began as a small initiative in 1984 stands in 2006 as an entity with profitability as high as Rs 1.4 crore and with determination to double it in the subsequent financial year. Mr. R. S. Kamath is the brainchild of one of Mumbai’s best known ice cream brands – the Natural Ice cream. Since its inception the company has managed to build its equity purely through word-of-mouth. Natural ice cream has gained the reputation as being the most sought after
Premium Ice cream
signature process for preparing custom creation on a frozen granite stone. Cold Stone Creamery® offers super-premium ice cream and sorbet‚ fresh made in every store‚ every day‚ and served up with your choice of mix-ins. Our costumers can customize their icecream treat in many different ways‚ over 11.5 million to be exact. Page 2 Table of Contents Executive summary Company summary Products Market analysis SWOT analysis Sales Strategy Exit Strategy Personnel Plan Financial Plan Conclusion …. …
Premium Ice cream Ice cream parlor