Applying Archetypal Analysis in Marketing Research © Paul Riedesel‚ Action Marketing Research 2008 Archetypal analysis is a mathematical procedure for decomposing a multivariate dataset as a function of a set of underlying archetypes or ideal types. While used for many years in the physical sciences‚ these methods were first introduced to marketing research practitioners by Louviere and Carson at the 1998 Advanced Research Techniques Forum. Little public use has been made in our field since then
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“Dark Girls” The 2012 documentary Dark girls‚ is a fascinating and controversial film by American filmmakers‚ Bill Duke and D. Channsin Berry. It goes underneath the surface to explore the prejudice‚ dark-skinned women face throughout the world. It explores the roots of classism‚ racism and the lack of self-esteem within a segment of cultures. Dark girls shows the many struggles which women of darker skin face. It allows women of all ages to tell their stories of the damage done to their self-esteem
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Albrecht Durer. The artwork piece is an engraved carving. It is called “Knight‚ Death and The Devil”. It was created in 1513. Objects I observed in this artwork consist of a dog‚ a knight on a horse‚ a horned goat‚ dead trees‚ a lizard‚ a castle‚ an hourglass and death. The only colors I see are dark charcoal color and white. The overall mood of the work is dark and dreary. The way the artist used the dark colors against the white made the carving stand out more in aspect of how
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Bailey Price Professor Edward Maietta English 1101 April 17‚ 2014 Richard Miller’s essay "The Dark Night of the Soul"‚ contains a variety of authors and writing styles. He includes five stories all relating to the subjects of violence‚ racism‚ crime‚ ect‚ of the modern day world. In these five essays Miller gives several shocking examples of how these subjects of violence can have such a large infuence on today’s behavior in society. In an enviroment filled with
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Dark tourism scholarship: a critical review Philip Stone Philip Stone is Executive Director: Institute for Dark Tourism Research (iDTR)‚ School of Sport‚ Tourism and The Outdoors‚ University of Central Lancashire (UCLan)‚ Preston‚ UK. Abstract Purpose – Commonly referred to as dark tourism or thanatourism‚ the act of touristic travel to sites of or sites associated with death and disaster has gained significant attention with media imaginations and academic scholarship. However‚ despite
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Dark chocolate history goes back at least 3000 years. What began as a bitter drink in the pre-historic tropics of South America has become one of the world’s most popular treats. For most of this time‚ dark chocolate was the only form. So chocolate history is really the history of dark chocolate. Native American Drink Throughout the tropical areas of Central and South America‚ a room-temperature drink made from cacao seeds has been enjoyed for several thousand years‚ with the earliest
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Dialog in the Dark I’ve always wondered what it would be like to be visually impaired‚ but never knew I’d get a small taste of it. Dialog in the Dark is an exhibit located in as many as twenty- two countries throughout the world. I was able to take part in this exhibit in Atlanta‚ Georgia this past November. This exhibit is one that awakens your senses‚ challenges your prejudices‚ and give you a deepen self-awareness for the visually impaired community. It was designed to bring awareness
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Baylee Gibson Mrs.Meadows English 2 1 March 2012 Dark Themes of Young Adult Literature Young Adult Literature may get dark at times‚ but so do your teenage years. Even if kids do not read Young Adult Literature they will still be exposed to the dark themes. The books may be dark at times but they teach kids lessons and expose them safely to the dark themes. First‚ Young Adult Literature is dark at times. In source A Gurdon says “so dark that kidnapping and pederasty and incest and brutal beatings
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The Dark Truth I am the dark blue crayon because I am bright on the outside‚ but dark on the inside. I get straight to the point like the tip of a crayon. On the outside‚ I function just fine‚ but when you take a good look‚ you see I fall short of expectations. Like the crayon‚ I hide myself. As blue‚ I am thought of first‚ yet chosen last for being dark. Broken in half like the crayon‚ where no one sees‚ I ache to belong when I know I never will. Under great heat or pressure‚ I tend to lose my
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Moonshine and the Lawlessness of the Dark Corner Wesley Burnett History 500: Senior Seminar October 24‚ 2013 The Dark Corner which located in the Glassy Mountain Township‚ in the Northeastern part of Greenville County South Carolina‚ in a region known as Appalachia. The area covers about one hundred and fifty square miles.1 In Appalachia and all across the south moonshine played a large role in the economic part of a community. Distilling
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