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    Principles of Marketing

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    their words which at times does not happen. For example‚ a television ad claimed that the Klondike Lite Ice Cream Bar was 93% fat free. The FTC alleged that claim was false because the entire bar‚ including the chocolate coating‚ actually contained 14% fat. (The Commission concluded that a reasonable consumer – and certainly an ordinary child – is not going to eat the bar without its chocolate coating.) The Commission also challenged the implied claim that the bar was low in fat. Each bar actually

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    Marketing Principle

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    Executive Summary Marketing Principles is the study of what people think‚ feel and do in and around Global market. involves getting the right product at the right price‚ at right time‚ promoted using the right messages‚ media and sold in the right place.. Therefore‚ Identify the Strength‚ Weakness‚ Opportunities and threats are very important. Marketing Principles knowledge also has a significant effect on the success of Marketing. This book takes the view that Marketing Principles is for

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    Educational Principles

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    EDUCATIONAL PRINCIPLES 1 Educational Principles and Piaget’s Limitations of Preoperational Thought Cathleen Barney Excelsior College EDUCATIONAL PRINCIPLES 2 Jean Piaget’s theories continue to have a major impact on both teacher training and classroom practices. This essay will discuss the three educational principles derived from his theory and also discuss the limitations of preoperational thought from his point of view. The first educational principle is discovery

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    Insight Report The Global Competitiveness Report 2013–2014 Full Data Edition Klaus Schwab‚ World Economic Forum Insight Report The Global Competitiveness Report 2013–2014 Full Data Edition Professor Klaus Schwab World Economic Forum Editor Professor Xavier Sala-i-Martín Columbia University Chief Advisor of The Global Competitiveness and Benchmarking Network The Global Competitiveness Report 2013–2014: Full Data Edition is published by the World Economic Forum within the framework of The Global

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    Principle of War

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    PRINCIPLES OF WAR 1. Selection and maintenance of the aim It is imperative not to take the first step without considering the last Clausewitz was actually defining what is called the ‘end state’. Jomini also believed that the end state had to be stated in unambiguous political objectives‚ so that clear campaign objectives could be compiled. This requirement remains as relevant today as it was then.  Selection and maintenance of the aim are often referred to as the Master Principle. A single

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    The smurfette Principle

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    The Smurfette Principle The Smurfette principle is a controversy on how TV shows and movies have all men/boys as characters with zero to one girl. A writer by the name Katha Pollitt writes an article in the New York Times talking about this principle. She defines her principle as‚ “…a group of male buddies will be accented by a lone female‚ stereotypically defined” (Pollitt). She uses her daughter to explain to us that there is just not enough shows for little girls to watch. She mentions how

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    neighbor principle

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    Neighbor Principle The claim on tort of negligence is based on three elements‚ which are duty of care‚ breach of duty and the breach resulted in Damage. The case of Donoghue v Stevenson‚ regarding the snail in the bottle of ginger beer‚ reached the House of Lord in 1932. Lord Atkin formulated a general principle from it to govern the existence of a duty of care and this was the neighbor principle. In order for a duty of care owed there must be reasonable foresight of harm to persons whom‚ it is

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    Bernoullis Principle

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    * Bernoulli’s Principle * Vacuum- A space entirely devoid of matter. * Vacuums don’t exist in the Earth’s atmosphere as air molecules are constantly bouncing off each-other. If a vacuum ever existed in the atmosphere it would be filled very quickly because there would be no resistance against the excited air molecules. * This phenomenon is the driving principle behind airplane wings. As wind blows over the wing (see picture below) there is a pressure differential between the

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    Principles of Business

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    of the lower-of-cost-or-net realizable value (LCNRV) rule is based on both the expense recognition principle and the concept of conservatism. The expense recognition principle applies because the application of the LCNRV rule allows for the recognition of a decline in the utility (value) of inventory as a loss in the period in which the decline takes place. The departure from the cost principle for inventory valuation is permitted on the basis of

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    Principles of Sustainability

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    CL964: Principles of sustainability “Because sustainable development is an oxymoron (see Redclift)‚ because a holistic approach to sustainability is impossible (see Sterling) and because politics cannot solve practical and physical problems (see Held)‚ there is no possible policy response that alone can deliver sustainability.” Sandeep Sanal Kumar (201163688) 14/05/2011

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