A. Using the PESTEL framework‚ identify which of the factors are impacting the tourism industry in your country. B. Indicate also which of the factors that you have identified are most important and why. A. The PESTEL framework is designed to provide managers with an analytical tool to identify different macro-environmental factors that may affect business strategies and to assess how different environmental factors may influence business performance now and in the future. It includes
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l Pestal Analysis Framework The PESTEL framework categorises environmental influences into six main types: political‚ economic‚ social‚ technological‚ environmental legal Thus PESTEL provides a comprehensive list of influences on the possible success or failure of particular strategies. * Political Factors: For example‚ Government policies‚ taxation changes‚ foreign trade regulations‚ political risk in foreign markets‚ changes in trade blocks (EU).
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Retailing VTU notes PART-B- RETAIL MANAGEMENT MODULE 5 - RETAIL MANAGEMENT Retail Management: Definition: “Retailing consists of activities involved in selling goods and services to ultim ier. Retailers will be interested to assess the working of the supplier on paramerter such as innovation‚speed of new product or variant introduction‚ sampling service‚ marketing support(advertising and promotion) and handling queries and complaints. CATEGORY MANAGEMENT: Category management is the
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PESTEL Analysis for Coke Coca-Cola is recognized as the world’s most valuable brand. Political * Firstly we should mention that Coca Cola is a manufacturer and distributer of drinks and syrup that fall under a variety of food laws‚ mainly the FDA (Food and Drug Administration). If those standards (may differ strongly) are not met‚ potential fines may apply. The FDA ensures and certifies that ingredients meet the laws globally. * Changes in laws‚ especially new tax laws or tax rate changes
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PESTEL Analysis The PESTEL framework evaluates the external environment variables to identify general opportunities and risks of particular strategies. 3.1 Political With selling cars in 17 countries ‚Tesla Motors has to deal with distinctive political patterns influencing its business operations.One of the major political factors affecting the industry is environmental protection laws to induce production of more environmental cars to meet strict emission levels. The second important factor is US government energy loan programs for
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PART 1 An Overview of Strategic Retail Management Welcome to Retail Management: A Strategic Approach. We hope you find this book to be as informative and reader-friendly as possible. Please visit our Web site (www.pearsoned.ca/bermanevans) for interactive‚ useful‚ and up-to-date features that complement the text—including chapter-by-chapter hot links‚ a study guide‚ and a whole lot more! In Part 1‚ we explore the field of retailing‚ the establishment and maintainance of relationships‚ and the
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uk/pdfs/case%20studies/zarathespeedingbullet.pdf [Accessed 9 March 2012]. BBC‚ (2012). Is 2012 the year for India ’s internet? [Online] Available at: http://www.bbc.co.uk/news/business-16354076 [Accessed 9 March 2012]. BBC‚ (2012). Zara launches online retail store. [Online] Available at: http://www.bbc.co.uk/news/business-11155437 [Accessed 9 March 2012]. BBC‚ (2012). Attempts to get poor students to university ’failing ’. [Online] Available at: http://www.bbc.co.uk/news/education-17203551 [Accessed
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in the global marketing is extremely challenging. Discuss the major political‚ economic‚ socio-cultural‚ technological‚ legal and ecological challenges that a global marketing manager may have to contend with? The following analysis known as the PESTEL analysis is a framework used to scan the organization’s external macro environment which refers to forces that are part of the larger society and affect the micro environment. Selling and marketing goods in the global market intensifies these issues
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of the summit “Retailing in Emerging Markets”‚ the speech was focused on the evolution that the Indian retail market witnessed in the last 10 years. business expansion. Some retailers have used the slowdown of 2010-2013 to rectify the mistakes. More importantly‚ there are now thousands of companies and sub-segments of industry who have joined the retail “Entrepreneurs in retail should build businesses because they see value‚ not valuation” – B S Nagesh‚ Chairman RAI‚ Founder‚ TRRAIN
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Belgium PESTEL Political Belgium is a politically stable country. The government type of Belgium is parliamentary democracy under a constitutional monarchy. Belgium achieved independence in October 4‚ 1830. The constitution was drafted in 1830‚ approved by congress and was enforced in 1831. In 1993‚ Belgian government consolidated a version of constitution by incorporating all previous versions in 1993. King Albert II is the chief of the state. Head of the government is the Prime minister
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