(MES) was the largest consumed biosurfactant‚ accounting for 33.26% of the 344 kilo ton global market in 2013. Its superior properties in terms of foaming and stability as compared to other surfactants make it ideally suited for use in household detergents. Other key biosurfactants include Alkyl Polyglucosides (APG)‚ Sorbitan Esters and Sucrose Esters‚ with combined demand estimated at 115 kilo tons in 2013. The report “Biosurfactants Market Analysis and Segment Forecast To 2020‚” is available
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DETERGENT PESTICIDE DISINFFECTANT PRESERVATIVES ADDITIVES MEDICINES BLEACH PETROLEUM JELLY ALUMINUM FOIL CORN STARCH NAME.ROMELYN.VILLAMAYOR YR&SEC; IV-EDISON TEACHER; MRS. SALUDES NAME:ERICA E. VILLAMAYOR GR&SEC: VI-MALINIS TEACHER:MR:PENIDA A detergent is a surfactant or a mixture of surfactants with "cleaning properties in dilute solutions."[1] These substances are usually alkylbenzenesulfonates
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Proposal “Effects of Detergent Phosphates on Plant Growth” Among the nutrients essential for plant growth are phosphates. However‚ an excess of nutrients is not necessarily a good thing. Phosphate detergents contribute to soil and water pollution and can have a serious impact on water and land ecosystems. Their effects in the garden are sometimes beneficial and sometimes harmful‚ according to where you use water containing the substance. A number of synthetic detergents and soaps contain volatile
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Ariel: I wonder if these people know I’m a princess‚ because I’m being treated exactly like I would at home. Getting bathed‚ getting clothed‚ and eating yummy fish! What? Merpeople eat fish too‚ just like humans eat meat. Don’t judge. I was given my own room and everything. Ooo‚ and did I mention the guy who helped me‚ his name is Eric and he’s soooo handsome. Why can’t mermen be this hot? I’m in the wrong species. Being human is great. It’s the second day I’ve been here‚ which means by the end
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| ADVERTISING ARIEL AD BRIEF | | | ISSUES Quality: Ariel is a Tier 1 brand and is expected to deliver the best. There should be no compromise in its quality but as observed by many consumers Ariel when mixed in water‚ after a while small stones can be seen and felt in the surf. They are hard stones and therefore needs to be thrown out. Price: Ariel pricing suits consumers of Sec A and Sec B but the way it has positioned showing middle class families only has led to a confusion in
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SUCCESS STORY : SUCCESS STORY Karsanbhai Khodidas Patel‚ the founder of Rs. 2500 crore (US$ 500 million) “NIRMA” group. Believed in value for money equation Sells 8‚00‚000 tonnes of detergent powder every year Market share of 35% Market Size : Market Size Closest threat to HUL with 35% market share. Nirma and Nima with 32 variants are distributed through more than 2 million retail outlets‚ generating gross sales in excess of Rs.2600 crore. The company has reported 4% drop in sales and 13%
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people. Household penetration of soaps is 98%. People belonging to different income levels use different brands‚ which fall under different segments (see table below)‚ but all income levels use soaps‚ making it the second largest category in India (detergents are number one). Rural consumers in India constitute 70% of the population. Rural demand is growing‚ with more and more soap brands being launched in the discount segment targeting the lower socio-economic strata of consumers. | Soap Price (per
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OVERVIEW OF THE STUDY Bilimbi or scientifically known as Averrhoa Bilimbi have dozens of native names. It is widely called as cucumber tree or tree sorrel in English but the tree itself is native to most tropical countries. Filipinos generally called it "kamias" and it is a widely known tree that can be found in most house backyards. Bilimbi is a fruit-bearing tree from the genus averrhoa plant family‚ a close relative of carambola. Bilimbi fruit are used in many medicinal purposes because of
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in Brazil. After setting up in Brazil in 1929‚ Unilever set up their first plant in 1930 to manufacture Sunlight Soap. In 1957 OMO‚ the countries first detergent‚ was launched and grew to be Unilever’s most successful brand commanding 52% of the market share. Completing the detergent portfolio are Minerva‚ which is sold as both soap and detergent powder and Campeiro‚ their price based brand. Together the Unilever portfolio commands 81% of the market. Upon review of the company’s strategic options
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building a strong consumer preference towards its ‘value-for-money’ products. Innovation‚ Creation and Foundation: It was way back in ‘60s and ‘70s‚ where the domestic detergent market had only premium segment‚ with very few players and was dominated by MNCs. It was 1969‚ when Karsanbhai Patel started door-to-door selling of his detergent powder‚ priced at an astonishing Rs. 3 per kg‚ when the available cheapest brand in the market was Rs. 13 per kg. It was really an innovative‚ quality product – with
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