to customer contact service employees. Journal of Marketing‚ 64(April): 35-50. Heskett‚ J.L.‚ Sasser‚ E.W.‚ and Schlesinger‚ L.A. 2003. The Value Proftt Chain: Treat Employees Like Customers and Customers Like Employees. New York‚ NY: Free Press. Hochschild‚ A. 1983. The Managed Heart: Commercialization of Human Feeling. Berkely‚ CA: University of California Press. Hoffman‚ D.K. and Bateson‚ J.E.G. 2002. Essentials of Services Marketing: Concepts‚ Strategies and Cases‚ 2nd ed. Orlando‚ FL: Harcourt
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sexual education is brought up with how it’s a bias system that lacks in teaching students proper sexual education. The system as Hochschild puts it “Research on sex education has revealed that sex education policies are informed by national and local struggles over the meaning and consequences of gender‚ race‚ class‚ and sexual categories” (Hochschild‚ 1994). Hochschild quote is supported throughout this book by the experiences that the young Latina women face during high school sex education. Non-stop
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November 20‚ 2012 Paper #2 King Leopold’s Ghost is a non-fiction‚ narrative type of historical account of the King of Belgium Leopold II and his conquest of the Congo. Adam Hochschild’s motivation in writing the book was to make people aware of what happened in the Congo and what effects Colonialism had on the African Nation. He also sheds light on the following reform movement that took place when the public found out about the atrocities happening in the Congo and how it was the beginning
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Success can be measured in so many ways so it is so fitting that success ties into the American Dream. Hochschild uses a quote from Bill Clinton in her essay “The American Dream that we were all raised on is a simple but powerful one—if you work hard and play by the rules you should be given a chance to go as far as your God-given ability will take you” (Hochschild pg 5). Clinton may have done some shady things while in office‚ but he really hit the nail on the head with this one
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First and foremost‚ according to the journal article “Disneyization of Society” written by (Bryman‚ 2004) under chapter 5 performative labour‚ emotional labour can be defined as state of affairs between employees as part of their working roles needing to express feelings and emotions preferably to seem as though their emotions are deeply held within their job requirements. The type of emotions delivered can be encouraging or undesirable emotions or in other words‚ positive or negative emotions. All
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141-159. Helms‚ HM‚ Walls JK‚ Crouter AC & McHale SM 2010‚ ‘Provider Role Attitudes‚ Marital Satisfaction‚ Role Overload‚ and Houswork: A dyadic approach’‚ Journal of Family Psychology‚ vol. 24‚ no. 5‚ pp. 568-577. Hochschild‚ A & Machung‚ A 1989‚ The Second Shift‚ Viking Penguin‚ USA. Hochschild‚ A 2003‚ The Commercialization of Intimate Life: Notes from home and work‚ University of California Press‚ Berkley‚ USA.
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Introduction The ability to link unique positive emotions with service brands is an essential strategy for all service firms. "Consumers who have an emotional link with a brand are less likely to be price sensitive so long as they continue to derive emotional satisfaction from the brand" (Mahajan & Wind‚ 2002). To outperform rivals‚ organizations must use emotion to differentiate their services from others. The following literature analysis will examine the role of emotions within the service sector
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Bibliography: Adam Hochschild; King Leopold’s ghost: a story of greed‚ terror and heroism in colonial Africa; Mariner Books‚ 1999; pg. 161 Bourne‚ Henry Richard Fox (1903) Forbath‚ Peter (1977). The River Congo: The Discovery‚ Exploration and Exploitation of the World ’s Most Dramatic Rivers. Harper & Row. [4] John Reader; Africa‚ A Biography of the Continent; Penguin Books; 1998; pg. 523 [5] Adam Hochschild; King Leopold’s ghost: a story of greed‚ terror and heroism
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One of the first points Duffy talked about was reproductive labor and how cooking and cleaning became paid work‚ “The concept of reproductive labor is central to an analysis of gender inequality‚ including understanding the devaluation of cleaning‚ cooking‚ child care‚ and other “women’s work” in the paid labor force‚” (Duffy‚ 2007)‚ instead of a household necessity. My first point about this is my own personal experience with reproductive labor. At a very young age my parents separated‚ and I lived
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Background: King Leopold’s Ghost this book is talking about Belgium’s king Leopold II and tyranny of his African colonies. For this story it happened in the later 19th century to the 20th century‚ Belgium’s king Leopold II have huge power to control Congo‚ he want his country become to more powerful and he want became to more rich ‚ than rough use forced labor in his Congo to create wealth for their personal and country used. Two main aggressos The first
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