Air Asia is using Customer Relationship Management (CRM) as their performance measurement system. This performance measurement system is putting customer at the heart of the business. It satisfies the customer needs and wants. It is strategy and process of acquiring‚ retaining‚ and partnering with selective customer to create superior value for company and the customer. This will then increase the shareholders wealth and company value in the long term. According to the Chairman of Air Asia‚ Dato
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South America South America is a continent located in the Western Hemisphere‚ mostly in the Southern Hemisphere‚ with a relatively small portion in the Northern Hemisphere. It is also considered a subcontinent of the Americas. It is bordered on the west by the Pacific Ocean and on the north and east by
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INTRODUCTION Air Asia is a Malaysia Low Cost Carrier Airline Company which was founded in 2001 by Tony Fernandes. The company provides a totally different type of service in line with the nation’s goal which is to benefit all people and worldwide travellers. The main service takes the form of no frills. Before 2011‚ it is a money losing airlines operated by the government which after that became a successful airline company after being taken over by Tony Fernandes. It can be said it is a remarkable
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DeMarchi English 4‚ Period 7 November 4‚ 2010 Marriage Essay Marriage‚ like the United States Constitution‚ is a living‚ breathing object. The history of marriage for the American society was founded by different cultures such as Hebrew‚ Germanic‚ Roman and many more. Later it was shaped by the Christian church along with other factors displaying themselves in the country such as the Industrial Revolution and the Protestant Reformation. Marriage in the twenty-first century is also being changed
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Islam in Southeast Asia In the 11th century‚ a turbulent period occurred in the history of Malay Archipelago‚ the Chola Navy crossed the ocean and attacked the Srivijaya kingdom of Sangrama Vijayatungavarman‚ Kadaram (Kedah)‚ an important fortified city in the Malayan peninsula was sacked and the king was taken captive. Soon after that‚ the king of Kedah Phra Ong Mahawangsa became the first ruler to abandon the traditional Hindu faith‚ and converted to Islam with the Sultanate of Kedah
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the South‚ many people owned slaves. In the south‚ plantations were "the most basic unit and the most vital element of the Southern antebellum economy."2 But at the heart of these plantations were the slaves. So vicariously‚ the slaves of the South were the most vital part of the Southern economy. Slaves‚ although taken from Africa‚ were still able to hold onto their religious traditions and beliefs. They would incorporate their traditions into the Christian belief structure that the south had
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Malaysia‚ Truly Asia Malaysia has long been one of the world’s best kept tourism secrets. It is an ideal tourism destination in so many different aspects as it offers a wide range of diverse attraction to suit all tastes and most importantly‚ at relatively affordable prices. In addition‚ the country also offers a fascinating cultural mix with colourful festivals‚ unique arts and crafts‚ architecture‚ food and a rich array of dance forms. Malaysia has a tropical climate throughout the year‚ enjoying
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Arranged Marriages… is there love in that? Can you imagine your own child saying Marriage is an institution that is considered successful‚ if‚ it lasts a lifetime. There are different customs and traditions that are followed in different societal set-ups. Middle eastern society‚ arranged marriages are known to exist since ages. The structure of the Middle eastern and Indian society is built up in such a way that first preference is given to the family values and the individual ’s choice follows
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that arranged marriage is the traditional form of marriage in India and that love in marriage is a modern form that is currently becoming more and more acceptable. Hindus often do not choose their own marriage parents‚ even though there are more love marriages taking place‚ many Hindus will have an arranged or ‘assisted’ marriage. In other parts of the world‚ marriage is the union of a man and woman‚ conversely in India it is the joining of two groups of people. People in India believe marriage is
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INTRODUCTION Introduction of Ghee/Oil Industry G hee industry was introduced in the sub continent in mid thirties‚ and since then it has grown tremendously in face of all environmental hazards. It has been subjected to serious edible Oil shortages‚ government inconsistent policies and severe variations between demand and supply in the domestic market. The country which was self sufficient in edible Oil production (0.154 million MT)‚ till 1960‚ and paying not a single dollar against the
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