Summery of main points The author of PR 20/20 public relations and marketing argues that organizations must focus on defining their brands in terms of brand experiences and perceptions. The article explores the concepts of brand marketing‚ search marketing‚ social media and content marketing. In addition‚ public relations‚ plans and pricing have also taken a central position in the masterpiece. The author maintains that brand marketing forms the foundation on which successful organizations are
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The main thesis of Postman’s article is to make students cautious and mindful about some of the common drawbacks in information intake. He states in his article that there is a “tradition in which educators are required to condition young students to believe what they are told‚ in the way they are told to do it.” (p.22) He describes how contemporary education procedures can leave a student defenseless to the biases of their elders‚ students are not able learn the essential abilities to discuss and
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training required in order to obtain the best results possible in the field. In her article “Training the Heart of the Hotel”‚ Lizz Chambers develops a number of points in her approach to training housekeeping staff; the article is structured on real-life experiences and not just theories or advices‚ hence interesting the reader in her topic as well as in her occupation‚ more specifically. Nevertheless‚ this article is biased in that it tries to get the reader’s attention attracted in Chambers’ potential
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The article which I read was called "Child abuse and neglect and adult intimate relationships: a prospective study" by Rebecca A. Colman and Cathy Spatz Widom. A) The concept studied was about the effects of abused children on there later years as adults. There were several theoretical perspectives and it was hypothesized that they would find a link between child maltreatment and impaired social functioning. The study wanted to prove that abused and neglected children would develop thoughts which
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from college and into a stern job with career intentions would be something that would be convenient for any post-graduate. However‚ the statistics gathered by Thompson in an October‚ 2000 issue of HR magazine suggest otherwise. In the survey article‚ Thompson noted that fifty-five percent of 1‚014 U.S. workers gave high schools a grade of “C” and noted that improvement must be made for graduates to be ready to work after the graduation ceremonies of high school. Thompson noted that only sixteen
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teams. This assignment will look at an article by Sheehan‚ Robertson and Ormond (2007) who are educators with speech/language‚ medical radiation technology and occupational therapy professional backgrounds. The researchers are professionals from Christchurch College of Education‚ School of Occupational Therapy and the University of Canterbury respectively. The article was published in the Journal of Inter professional Care in New Zealand. The article was chosen because it highlights the complex
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one was located in the tendon itself‚ it is considered rare. These types of cysts are generally located in the hand‚ wrist‚ and foot. They recur in about ten percent of cases due to fluid leakage and incomplete removal. The implications of this article for health care professionals are a need for clear diagnosis‚ complete removal during surgery‚ and try to avoid leakage during surgery. A clear diagnosis can be achieved by MRI’s and ultrasound scans which helps determine the size and the location
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Student Name: Student ID: APA Citation of Journal Article (1): Emery CA‚ Kang J‚ Shrier I‚ et al. Risk of injury associated with body checking among youth ice hockey players. JAMA‚ 2010; 303(22): 2265-‐2272. doi: 10.1001/jama.2010.755. Objective of the Study (1): To see if risk of injury
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Lin Article Critique Title and Introduction Part 1 Lin Summary of Article Critique This article discusses the potential benefits of forgiveness therapy. The authors of this research show interest in forgiveness therapy for inpatient substance-dependent clients. The authors are examining if forgiveness therapy will help reduce anger‚ anxiety‚ depression‚ and venerability to future drug use‚ while raising the self-esteem of the substance and drug abuse users through forgiveness therapy. Lin‚ Mack
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Journal Article Critique Assignment Due: Friday‚ 1 November‚ midnight Overview In this assignment‚ you will write a journal article critique of Yap‚ Mason‚ & Ames (2013). You should draw upon the skills you have developed in writing and discussing 3/3/3s in tutorials throughout the session. In this written assignment‚ you must address each of the following: A short summary of the method and key findings of the target article (up to 150 words) 3 strengths of the article (approximately
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