Submitted By‚ Arun Ravindran PGP 14/138 Section A Contact Lens: Study on the Consumer Buying Behavior Contents Executive Summary 3 Objective 3 Importance to business and marketing 3 Introduction 4 Types of contact lenses 4 Brands 5 Comparison with Spectacles and Lasik 5 Research Methodology 5 Insights from Secondary Research 6 Insights from Interview and Survey 6 Analysis 6 Hierarchy of Effects: ABC model 7 Consumer Involvement: High Involvement/Emotional
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Jet Airways‚ SpiceJet and GoAir. This report is mainly focused on Air India and its current situation in the aviation industry of India. The problems which Air India faces will be looked into with suggestion to overcome its struggles. Air India ARUN PRABHUDESAI . (2009). Air India. Available: http://trak.in/tags/business/2009/10/24/air-india-turning-grave-india/. Background Known as India’s finest flying Ambassador‚ Air India is India’s first national flag carrier. Air India was found
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Gandhi’s Philosophy of Nonviolence With Gandhi‚ the notion of nonviolence attained a special status. He not only theorized on it‚ he adopted nonviolence as a philosophy and an ideal way of life. He made us understand that the philosophy of nonviolence is not a weapon of the weak; it is a weapon‚ which can be tried by all. Nonviolence was not Gandhi’s invention. He is however called the father of nonviolence because according to Mark Shepard‚ “He raised nonviolent action to a level never before
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Natural Ice Cream The ice cream parlour which began as a small initiative in 1984 stands in 2006 as an entity with profitability as high as Rs 1.4 crore and with determination to double it in the subsequent financial year. Mr. R. S. Kamath is the brainchild of one of Mumbai’s best known ice cream brands – the Natural Ice cream. Since its inception the company has managed to build its equity purely through word-of-mouth. Natural ice cream has gained the reputation as being the most sought after
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Background The block Telaga Said-Darat‚ located in southwestern of North Sumatra Basin‚ is the oldest oilfield in Indonesia‚ with total area of 82 km2. It was firstly discovered in 1883‚ with the development history of fifty years. Oil and gas exploration and development mainly depends on surface geological surveys. In the absence of any modern seismic exploration and logging techniques‚ oil and gas structural traps were found in the field and produced with outmoded drilling and oil extraction
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CENTRE FOR INTERNATIONAL AFFAIRS Anna University Chennai Chennai-600 025‚India NRI/CIWGC Rank for B.E./B.Tech. S.No Counseling No Name of Candidate Gender Mark (Out of 200) 198.50 197.00 196.50 196.25 196.00 195.50 194.50 194.50 194.00 193.50 193.50 193.00 193.00 193.00 192.50 192.50 191.67 191.50 191.50 191.50 191.50 191.00 Rank 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 20100621001 Mr.A.Jyotheeswar 20100621002 Mr.Chirag S Jain 20100621003 Mr.S.Kiran 20100621004
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International Journal of Computer Science and Network (IJCSN) Volume 1‚ Issue 3‚ June 2012 www.ijcsn.org ISSN 2277-5420 On Line Real Time Health Monitoring of ICU Patients using ARM7 1 1 Mrs. Rajashri Patil ‚ 2Prof.Balaji Hogade Electronics Department‚ Datta Meghe College Of Engg ‚ Airoli ‚ Navi Mumbai ‚ Maharashtra 400708‚ India 2 Department of Electronics‚ Terna Engg College‚ Nerul‚ Navi Mumbai ‚ Maharashtra ‚ 400708 ‚ India Abstract Care of critically ill patient requires
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ASSIGNMENT ON MARKETING Submitted by J.Rees 09BA128 MBA ³C´ About Mahindra & Mahindra Type Founded Headquarters Key people Public Company 1945 Mumbai‚ India Keshub Mahindra (Chairman)‚ Anand Mahindra (Vice-Chairman & Managing Director) Industry Revenue US$ Employees Website Automotive‚Farm Equipment 10 billion (2009 H1). 16‚000 plus Mahindra.com Mahindra & Mahindra Limited is part of the Mahindra Group‚ an automotive‚ farm equipment‚ financial services‚ trade and logistics‚ automotive
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http://www.setupimpresa.it/MTF//Content/Catalog/articoli/internazionalizzazione_dimpresa/strategie_strutture_e_processi_decisionali_delle_imprese_internazionalizzate/PRODUCTS/DevelopinggelatomarketinIndia_Tavoletti.pdf The ice cream industry in India is worth Rs. 2‚000 crores. The industry can be divided into the branded market and the unbranded market. The branded market at present is 100 million liters per annum valued at Rs. 800 crores. The per capita consumption of ice creams in India is just
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Sameer Chugh Legal & Secretarial Qureish Shipchandler Internal Audit OPERATING LEADERSHIP TEAM Mahesh Narang Chief Operating Officer – India ABO Sandeep Sinha Industrial Engine Business Bhavana Bindra Auto Business Amit Kumar Power Generation Arun Ramachandran Anjali
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