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    Table of Contents 1.0 Introduction 2 2.0 Element of Marketing Mix 2 2.1 Price 3 2.2 Place 4 2.3 Product 5 2.4 Promotion 6 3.0 Corporate Social Responsibility(CSR) 7 4.0 Customer Relationship Management(CRM) 8 5.0 Marketing Strategy 9 5.1 Marketing plan 9 6.0 Conclusion 13 7.0 Reference 14 8.0 Appendix 16 1.0 Introduction Suria KLCC is one of the world tallest and well-known buildings in world. Suria KLCC remains its position as leading retail centre in

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    U.S President V.S. British Prime Minister Essay The president and the prime minister are both important roles for a country to function properly. Being president or prime minister takes time and lots of decision making. To become president‚ one must be a natural-born citizen‚ thirty-five years of age and must be a resident of the United States for fourteen years. There is an election process‚ where the candidates go through the primary elections and caucuses. In the primary elections‚ the states

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    Porter 5 forces Analysis for JetBlue Airway Potential Competitors: Low - Rivalry among existing firms is intense‚ which affect the profits to be low. It¡¦s unattractive to the potential competitors. - High initial investments and fixed costs such as lease a fleet of safe and reliable aircraft‚ negotiate reasonable gate access and landing fees as well as high labor and fuel costs. - There are the price competitions in the airline industry‚ which some major airlines offer the low-price fares that

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    Adh Airways Case Study

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    On 11th November 1995‚ a girl named Leah Betts took an ecstasy tablet at her 18th birthday party. Five days later‚ she died in hospital after falling into a coma from which she did not recover. It was apparent after taking the tablet that she began to feel unwell‚ and took regular trips to the bathroom to drink water. She consumed 7 litres of water in the duration of 90 minutes. There was a lot of speculation on the fundamental cause of her death‚ which was established as water intoxication as a

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    British Petroleum and its Corporate Strategy Introduction The organisation environment is always changing and therefore it is essential that a structured‚ detailed and continuous analysis of the principal dimensions of the environment is made. In order to profitably satisfy customer needs‚ an organisation must understand its external and internal situation including the customer‚ the market and its own capabilities. Furthermore‚ it needs to understand and adapt to the dynamic and uncontrollable

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    Ratios 14 6.2 Profitability Ratio 15 6.3 Activity ratios 17 6.4 Liquidity Ratios 18 6.5 Gearing Ratios 19 6.6 Investors Ratios 20 6.7 Return Over Period 21 6.8 Altman Z score. 22 7.0 INTER COMPARISON 25 7.1 Royal Dutch Shell 26 7.2 British Petroleum 28 8.0 INDUSTRY COMPARISON 30 9.0 CONCLUSION & RECOMMENDATION 32 9.1 Conclusion 32 9.2 Recommendation 32 10.0 APPENDIXES 33 PREFACE As a part of our MLA2 International Finance Analysis‚ for our assessment we are required

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    Transcontinental Airways (TCA) Reservations Loading Transcontinental Airways (TCA) Reservations Loading 1. Using the Integer Programming template‚ staff the center as efficiently as possible for a full week. Start by determining the averages and standard deviation of each day’s data and then the 95% upper limit. This 95% point will be the RHS for the calls needed to be answered each day. a) Enter your DATA from PHONE.xls for your GROUP# into the worksheet WEEKLY and determine the averages

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    India as a whole “prosper” and “suffer” under the British colonial system As miriniae has mentioned‚ India underwent great change under the British administration‚ with the development of new services & technology in transport‚ agriculture‚ and education‚ just to name a few. Although the country flourished under colonial rule‚ the self interests of the British prompted new problems and suffering for Indian people. The chief motive of the British in India was to establish political control through

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    British Imperialism in India "All the leadership had spent their early years in England. They were influenced by British thought‚ British ideas‚ that is why our leaders were always telling the British "How can you do these things? They’re against your own basic values.". We had no hatred‚ in fact it was the other way round - it was their values that made us revolt." -Aruna Asaf Ali‚ a leader of the Indian National Congress. There is no doubt that British imperialism had a large impact on India.

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    British Impact on India

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    Introduction: The struggle for Indian independence was more than just an effort to break free of British colonial rule. It was part of a broader conflict that took place‚ and is in many ways ongoing‚ within Indian society. In order to organize resistance‚ upper-caste Indian activists needed to frame Indian identity as united against British colonialism. This was not in of itself difficult‚ but they wanted to maintain an upper-caste dominance over Indian society. This required upholding "classical"

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