Unit 4- Task 4 SWOT Analysis “The results of a questionnaire given to 200 people that regularly visit McDonalds found the following: * 85% are happy with the service in their local McDonalds. * 80% would like McDonalds to be open 24/7. * 50% thought they could make a happy meal healthier. * 65% would like more wraps on the menu. * 30% would like part of the menu to be focused on healthier options. * 20% said staff were unfriendly. * 90% said parking facilities were good
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PEST ANALYSIS The PEST analysis is a useful tool for understanding market growth or decline‚ and as such the position‚ potential and direction for a business. PEST is an acronym for Political‚ Economic‚ Social and Technological factors‚ which are used to assess the market for a business. Basically it is a scan of macro-external environment‚ in which a business wants to operate. Political Factors include: • Tax policy • Employment laws • Trade restriction and Tariffs
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PEST Analysis for a Company in the Tourism Industry The Tourism industry is one of the fastest growing industries in the world. The World Travel and Tourism Council estimates that in 2004 Travel and tourism is expected to generate * US$ 5‚490.4 billion of economic activity * 10.4% of total GDP * 214‚697‚000 jobs or 8.1% of total employment * 12.2% of total exports [1] My task is to conduct a PEST analysis for a company within the Tourism industry. Within the tourism industry‚ I have
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Ethical Trade at ASOS ASOS experienced substantial growth in its first decade. This growth came in the nature of the size‚ location‚ operating methods of the company‚ and they worked a lot on growing responsibility to behave ethically in relationship with supply their partners‚ customers‚ colleagues‚ and shareholders. Moreover‚ ASOS’s own brand clothing garments are from around the world‚ in China‚ India‚ Turkey‚ and Eastern Europe. No matter in what country they buy its garments‚ ASOS wants to ensure
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Marketing Environment What would you assume to be the key PEST drivers? PEST/STEP is about the macro environment. We should use the finer grained variant of Kotler which details Social into Cultural‚ Demographic and Natural (the first two probably being very “yielding”). Political Forces Alcohol consume is a threat to public health and should be constrained • Market monopolization in Scandinavian and other countries • Alcohol taxes in most countries of the world • Anti-alcohol campaigns
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Increasingly‚ web savvy individuals are seeking out honest reviews of all sorts of internet products before they buy. Product reviews are intended to help buyers to make better informed buying decisions. Product review sites are plentiful and so are writers. SpearGearStore.com is a website that brings unbiased best budget online product reviews to the internet users who buy products from the online stores. The website helps customers to find out which product is the best for them. The main objective
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POLITICAL ANALYSIS TAXATION As of 1 January 2001‚ South Africa’s territorial system of taxation (or source-based system) was replaced with one based on worldwide incomes for resident companies‚ including resident branches of foreign companies. In order to preserve some of South Africa’s appeal as an "off-shore" location for international headquarters‚ a separate regime for non-resident International Holding Companies (IHCs) is maintained which allows for income from foreign subsidiaries
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PEST Analysis The PEST analysis is used in this report to evaluate the political‚ economic‚ social and technological aspects of the macroeconomic environment in the targeted market‚ Russia. This study helps to frame the basis for the decision-making about a possible market entry. Thus‚ it is of vital importance to scrutinize the macroeconomic environment as part of the market research. Political and Legal Aspects According to the Russian 1993 Constitution‚ Russia is a democratic federative state
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teach. 2. I think the main strength is in the idea of the essay itself‚ which gives a good base to explore ideas. I think that the argument is original‚ as well as thought provoking. 3. An aspect of the essay that could use work is in the analysis. If more attention was brought towards the moral aspects which were lost‚ the paper would be very well written. **Elaborate on the specific things which were lost in the story as each new version came out*** 4. The essay is debatable and
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The War on Drugs Megen Smith COM/172 March 12‚ 2012 Angela Gist University of Phoenix Despite large amounts of government funding and agencies working together the war on drugs is the most counterproductive measure the United States has launched because its main focus was to stop drug trafficking and criminal activity‚ but it has done nothing but increase incarceration and large amounts of spending by the U.S. One of the first bills introduced to the United States was the National Prohibition
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