CSR COMMUNICATION IN THE PHARMACEUTICAL INDUSTRY AN ANALYSIS OF THE WEBSITES OF THREE PHARMACEUTICAL WHOLESALERS MASTER THESIS Author: José Javier Levrino (JL82847) Supervisor: Anne Ellerup Nielsen MA in Corporate Communication Århus‚ Denmark. August 2010 CSR COMMUNICATION IN THE PHARMACEUTICAL INDUSTRY José Javier Levrino Table of contents Abstract 1. Introduction 1.1 Motivation 1.2 Problem statement 1.3 Delimitation 1.4 Methodology 1.4.1 1.4.2 1.4.3 1.4.4 Scientific paradigm: hermeneutics
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Do more‚ feel better‚ live longer GlaxoSmithKline Annual Report 2010 Contents Business review P08–P57 Governance and remuneration P58–P101 Financial statements P102–P191 Shareholder information P192–P212 Business review 2010 Performance overview Research and development Pipeline summary Products‚ competition and intellectual property Regulation Manufacturing and supply World market GSK sales performance Segment reviews Responsible business Financial review 2010 Financial position and resources
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RESEARCH TOPIC An In-depth-study of OTC medicine segment of Indian Pharmaceutical Industry with special emphasis on consumer behavior RESEARCH OBJECTIVES Macro objective To study the Indian Pharmaceutical Industry as a whole Micro objectives To understand the consumer’s attitude towards OTC products of the pharmaceutical industry To understand the healthcare products’ contribution and also its effects on pharmaceutical market To determine the extent to which the respondents prefer self-medication
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Business in Society: Managing the Sustainable Company 1. TEACHING FACULTY Professor Gilbert Lenssen PhD MBA is President of the ABIS the global Academy of Business in Society with offices in New York‚ Brussels and Shanghai. ABIS is an association of 80 Business Schools and 30 Companies worldwide engaged in research‚ education and management development in Corporate Responsibility‚ Business Ethics‚ Corporate Governance and Sustainable Development. Professor
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An Epidemic of O besity Myths The Center for Consumer Freedom Obesity Myths.indd A1 11/29/2005 11:59:17 AM An Epidemic of Obesity Myths Obesity Myths.indd A5 11/29/2005 11:59:29 AM An Epidemic of Obesity Myths Obesity Myths.indd A7 11/29/2005 11:59:29 AM Copyright © 2005 by The Center for Consumer Freedom The Center for Consumer Freedom is a nonprofit coalition supported by restaurants‚ food companies‚ and consumers‚ working together to promote personal responsibility
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BIS ECONOMICS PAPER NO. 17 UK trade performance across markets and sectors FEBRUARY 2012 1 BIS ECONOMICS PAPER NO. 17 UK trade performance across markets and sectors FEBRUARY 2012 The Views expressed within BIS Economics Papers are those of the authors and should not be treated as Government policy UK trade performance across markets and sectors CONTENTS LIST OF TABLES AND FIGURES ................................................................. vii ACKNOWLEDGEMENTS ...
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Chapter 4 Ethical and Social Issues in Information Systems LEARNING OBJECTIVESS After reading this chapter‚ you will be able to answer the following questions: 1. What ethical‚ social‚ and political issues are raised by information systems? What specific principles for conduct can be used to guide ethical decisions? Why do contemporary information systems technology and the Internet pose challenges to the protection of individual privacy and intellectual property? How have information systems
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Hochschule Bremen School of International Business - HBSIB University of Applied Sciences Herr Prof. Dr. Ulrich ROHR MBA in Global Management OUTSOURCING HUMAN RESOURCES ACTIVITIES OF A MULTINATIONAL COMPANY IN EUROPE Master Thesis 31st July 2003 Ms. Mathilde RENAUX & Mr. Eloi MALTA-BEY First reader: Herr Prof. Dr. Karlheinz SCHWUCHOW – HBSIB – Bremen‚ Germany Second reader: Herr Prof. Dr. Werner VOIGT – UPAEP – Puebla‚ Mexico Directed by Mrs. Dominique CALMANT Director of Human
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INSIDE EMPLOYEES’ MINDS…page 72 www.hbr.org WHO’S A GENIUS?…page 121 May 2007 62 Surviving Your New CEO Kevin P. Coyne and Edward J. Coyne‚ Sr. 72 Inner Work Life: Understanding the Subtext of Business Performance Teresa M. Amabile and Steven J. Kramer 84 Strategies to Crack Well-Guarded Markets David J. Bryce and Jeffrey H. Dyer 96 Customer Focus 98 Silo Busting: How to Execute on the Promise of Customer Focus Ranjay Gulati 110 Even Commodities Have Customers François M. Jacques 22
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This is an electronic version of the print textbook. Due to electronic rights restrictions‚ some third party content may be suppressed. Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. The publisher reserves the right to remove content from this title at any time if subsequent rights restrictions require it. For valuable information on pricing‚ previous editions‚ changes to current editions‚ and alternate formats‚ please visit www
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