universe. Red Oceans are all the industries in existence today the known market space. In the red oceans‚ industry boundaries are defined and accepted‚ the competitive rules of the game are known. Here companies try to outperform their rivals to grab a greater share of existing demand. As the market space gets crowded‚ prospects for profits and growth are reduced. Products become commodities‚ and cutthroat competition turns the red ocean bloody‚ hence‚ the term “red” oceans. Blue Oceans in contrast
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Blue Ocean Strategy Paper MKT/421 September‚ 29‚ 2014 Blue Ocean Strategy Paper Companies are not eternally remaining on the market in a productive way. It is normal to find industries that make wise decisions‚ but there is also the possibility that the decisions taken have not been the best. Our mission as marketing managers is to discover the wise decision that would mark not only within the industry‚ but also in the market with the purpose of repeating that decision in a clever and a systematic
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NIKE ANALYSIS USING THE BLUE OCEAN STRATEGY Nike Corporate Strategy Mission Statement: “Our mission at Nike is to be a company that surpasses all others in the athletic industry”. Visual Awakening Competitors - Reebok Key Opportunities Threats Internal & External Industry Analysis Visual Exploration Major and Subordinate Problems: Finance –Declining stock market price. Strategy Formulation- Loss in market share for shoes and apparel to non-traditional athletic companies . Marketing-
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typhoons.The tropical storms winds must reach at least 74 mph to be considered a hurricane. Anything below this is just considered a tropical depression or a tropical storm. Hurricanes usually only occur in the Atlantic Hurricane season (June 1-November 30). Hurricanes form over warm ocean water. They use the warm moist air as fuel at the bottom of the hurricane. As the huge storm produces high wind speeds‚ it causes water to evaporate.The water vapor evaporates and condenses where the cold air is
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BLUE OCEAN STRATEGY Ryan Rosenbaum Donald Gregory Businesses are always striving to be the better contenders than their competitors. Different theories have been thrown out to see which the best one would be. The Blue Ocean Strategy theory says that companies would be better looking for ways in which they compete against themselves and that is all. W. Chan Kim and Renee Mauborgne wrote a book called “Blue Ocean Strategy”. There is a term called Red Ocean which consists of businesses
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blue ocean strategy ® Go where profits and growth are – and where the competition isn’t www.blueoceanstrategy.com © Kim & Mauborgne R esearching the history of blue ocean
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The storm will probably continue slowly northward and its effects will be felt as far as the lower portion of the middle Atlantic coast by Friday night." (Page 113)"My family pleaded with me to remain at home‚ said A.R. Wolfram‚ a Galveston shopkeeper‚ but I was determined to go to town. I tried to reassure them and promised that at the first signs of the storm’s approach‚ I would return home. He did go home‚ for lunch‚ but left again to return to work‚ despite the tearful pleadings of my wife and
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Bermuda‚ Florida and Puerto Rico where ships and planes are said to mysteriously vanish into thin air — or deep water. Also sinisterly known as the Devil’s Triangle‚ the Bermuda Triangle consists of a region in the western part of the North Atlantic Ocean‚ and is defined by points in Bermuda‚ Florida and Puerto Rico. It stretches across less than a thousand miles on any one side. CREDIT: NOAA View full size image The term was coined in 1964 by writer Vincent Gaddis in the men’s pulp magazine
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Ghanshyam Thori Geography Notes GEOGRAPHY OF THE WORLD Continent Asia Europe South America Africa North America Oceania Urbanization by Continents: SN Continent 1. South America 2. Europe 3. North America DEMOGRAPHY: Density person/sq. km 108 101 21 20 14 3 Urbanization 78 74 68 S.no 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Country Russia Canada United States China Brazil Australia India Argentina Kazakhstan Sudan Top 20 Countries by Area Area (lakh sq km) S. N Country 170 11. Algeria 99
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2 What is Blue Ocean Strategy? ................................................................................................................... 3 The Paradox of Strategy ............................................................................................................................ 4 Laws of Strategy ........................................................................................................................................ 5 Basic Patterns of Blue Ocean Strategy ......
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