(Version 1) or Kotler‚ Philip and Armstrong‚ Gary‚ 2009‚ Principles of Marketing: A global perspective‚ Pearson. (Version 2) b) Reference books or resources Instructor Manual with CD-ROM 04.02e-BM/DH/HDCV/FU 1/2 1/11 3) Implementation plan in details * Topics/ Chapters/Unit Chapter 1: Marketing: Creating and Capturing Customer Value Slot number Content Syllabus – Introduction of the course objectives‚ schedule and assessments Chapter 1 – Marketing: Creating and Capturing Customer Value
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XI. ATTENTION Whoever treats of interest inevitably treats of attention‚ for to say that an object is interesting is only another way of saying that it excites attention. But in addition to the attention which any object already interesting or just becoming interesting claims—passive attention or spontaneous attention‚ we may call it—there is a more deliberate attention‚—voluntary attention or attention with effort‚ as it is called‚—which we can give to objects less interesting or uninteresting
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Employment law covers all laws‚ mandates and regulations regarding the employee-employer relationship. Labor law specifically focuses on laws dealing with unions‚ collective bargaining‚ and any other issues regarding organized labor. Employment Law in Detail The relationship between employees and employers is the core of employment law. There are hundreds of laws at the federal‚ state‚ and local levels that affect this relationship. Employers can easily fall afoul of these laws due to not knowing about
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Summer 2013 Summer 2013 - IEP (International Etiquette & Protocol) Sample timetable for the Diploma Course Classes in green are included in the Diploma Course Monday 07:30 07:45 08:00 08:15 08:30 08:45 09:00 09:15 09:30 09:45 10:00 10:15 10:30 10:45 11:00 11:15 11:30 11:45 12:00 12:15 12:30 12:45 13:00 13:15 13:30 13:45 14:00 14:15 14:30 14:45 15:00 15:15 15:30 15:45 16:00 16:15 16:30 16:45 17:00 17:15 17:30 17:45 18:00 18:15 18:30 18:45 19:00 19:15 19:30 19:45 20:00 20:15 20:30 20:45 21:00
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Perception and Attention Paper In the exploration of cognitive psychology‚ the theory of cognitive processes has been brought to light. These processes could include attention‚ memory‚ perception‚ sensory‚ and visual perception. Memory is composed of different factors such as short-term memory‚ long-term memory‚ screen memory‚ remote memory‚ replacement memory‚ and immunologic memory. Visual perception deals data intake from a visual standpoint. The five senses‚ touch‚ taste‚ smell‚ sight‚
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Selective Attention In the world we live in‚ we are bombarded by infinite sensory inputs. The hum of the heater; the ticking on the clock; the chatter of your friends. Yet‚ this information usually goes unnoticed. Our brain has limited space to process and retain information and is not capable of processing everything we hear or see around us. In order to prevent a mental breakdown‚ we filter out the information we want and ignore the rest‚ referring to selective attention. Selective attention focuses
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Research carried out on attention has mainly been associated with the selective processing of incoming sensory information. It proposes‚ to some degree‚ our awareness of the world depends on what we choose to focus on and not simply the stimulation received by our senses. Attention is often linked to a filter that screens out most potential stimuli whilst allowing a select few to pass through into our conscious awareness‚ however‚ a great deal of debate has been devoted to where the filter is situated
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As human resource management is concerned with the people dimension in organization‚ at first‚ we should know organization in detail. Organizations are human associations in which two or more people seek to achieve a common goal or set of goals. In other word‚ organizations are established by the people and for the people. It consists of people working together through interrelationships and interactions. Organizations are created to achieve different goals. To achieve goals it should run various
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Navy Seals experience diverse situations that will put their brotherhood together and their individual morals on trial. Throughout Seal Team Six Wasdin and his fellow Seals undergo rigorous training that tests their limits and how far they will go for each other. The main themes that show character development and progression of the story line would be brotherhood and morality. The theme of brotherhood in Seal Team Six shows the bond that these men have and how they work side by side no matter
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Prada – The Devil is in the Details … Prada estimates its sales per year at $22 million (as of ~2001). The luxury retailer recently spent millions on IT for its futuristic “epicenter” store—but the flashy technology turned into a high-priced hassle. The company needed to generate annual sales of $75 million by 2007 to turn a profit on its new high-tech investment. When Prada opened its $40 million Manhattan flagship‚ hotshot architect (“star-chitect”) Rem Koolhaas promised a radically new
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