Knowing Your Audience XBCOM/275 May 18‚ 2014 Carlos Garcia Knowing Your Audience Before one decides to communicate information to the public‚ it is important to note that in today’s world of communication the general public no longer exists. The communication releases should be audience targeted; the key strategy is to identify the audience‚ their roles and needs‚ and how the message is to be delivered to achieve the intended purpose (Tennyson & Ray‚ 2005). The Chilean Copper Mine collapse
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Communicating involves nonverbal and verbal actions and behaviours where a shared meaning is created between two people and the intended message has been correctly deciphered by the receiver according to Higgs et al. Communicating within a health care environment is a very important factor in terms of efficiently caring for clients and creating an optimistic outlook. This is evident as most complaints and complications relate to poor communication within a workplace. Higgs et al. states that three
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have in common is that we must all communicate in one form or another. Everyone communicates even if they know it or not. Both verbal and nonverbal communication is used during conversations. Using both forms helps convey and support the message you are trying to send. Up to 90% of all communication is nonverbal. Most communicators use body language‚ gestures‚ and facial expressions during conversations as well as using words. Nonverbal communication is more likely to be used than verbal
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Knowing Your Audience Your Name BCOM/275 Knowing Your Audience On August 5‚ 2010‚ in Chile there was a cave-in in a little copper mine that trapped thirty-three miners three hundred meters underground with limited food‚ water‚ and oxygen. No one knew for certain whether or not the miners had survived the cave-in and if they had if they would survive long enough to be rescued. Four days after the cave-in‚ with rescue crews working around the clock‚ it was still unknown whether or
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"Communicating via computer" can mean many things‚ and the advantages/disadvantages are different for each. In general‚ communication via computer provides people who are not able to be with each other the opportunity to stay in touch through the exchange of written words‚ live written conversation‚ live visual conversation‚ and many other options. For people who are separated from loved ones and cannot afford or are unable to travel‚ computer communication is a wonderful and useful tool in both
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Knowing Your Audience Paper and Communication Release Laurie Tyler BCOM/275 June 16‚ 2014 Carol Sommers Knowing Your Audience Paper and Communication Release On August 5‚ 2010 thirty-three workers were trapped approximately 300 meters underground with limited food‚ water‚ and oxygen due to a Coppermine that collapsed in Chile. It was not known at first if there were any survivors. This story gathered audiences all over the world as media interest came to life when a rescue worker’s drill emerged
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When looking at communication; it can be determined that the biggest factor is to know the audience. Depending on who is receiving the message‚ the delivery of the message can be much different. Many factors within an audience can change the delivery of the message‚ or even the message itself. This paper‚ will take a look at two types of audiences in relation to an event that took place. It will look at the family aspect of the situation‚ and will look at the employees of the company involved.
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I believe Tesco: “Fresh & Easy” Supermarkets will be successful. The Fresh & Easy name signals the two things it wants shoppers to think of it for: freshness and convenience (Horovitz‚ 2007). Tesco constantly re-enforces this message on the Fresh & Easy Homepage; people want fresh and healthy food choices; they want things to be easy‚ Tesco provided just that with its line of supermarkets. Tesco supermarkets found a niche that United States retailers had not focused on‚ convenient fast access to
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Easy Roll Easy roll is a newly designed Simple Machine that is useful to everyone. It is durable‚ useful‚ convenient and helpful! Various things can be put inside the Easy roll like shopping bags‚ food and beverages for outings‚ books and notebooks and other things that fit the machine. The company’s main goal in making the machine is to solve our problems. Usually‚ in rainy seasons‚ we complain that our things get wet. With the help of their product‚ our things will be protected because of the
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Analysis of a Barnardo’s advertisement ‘life story’s target audiences This advertisement was created in an unusual way of telling the narrative the other way round‚ it tells us a story about the boy who is in a difficult situation from how he is nowadays to how he was. Most of the time‚ they use medium shot to let audience feel that the boy is directly talking to you including more specific emotions and reactions. From the beginning‚ the boy sat in an typical interview setting‚ and then‚ it’s
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