MARKETING AUDIT PROJECT The purpose of a Marketing Audit is for class participants to apply the principles of the course to a specific firm (business or strategic business unit). The audit should examine the firm’s level of knowledge and sophistication with the use of customer analysis‚ with an understanding of market conditions and structure‚ and with the overall marketing process. Presentations should be in PowerPoint. Additional or supporting information should be put in the Notes Section
Premium Marketing Strategic management
Q1. Components of H.R. developmental audit? ANS: There are three components:- 1: Organization and admin of H.R The organization of H.R office SOP and internal control features Admin retention rights‚ notice‚ matrix and outplacement practices Communication and appointment authorities 2: information management through documentation Personnel documentation Documenting: • Hiring‚ Working and leave information • Compensation benefits and perks • Employee profile • Performance
Premium Human resource management Management Human resources
TYPES OF AUDITS Operational PURPOSE: To evaluate whether operating procedures are efficient and effective USERS: Management of the organization NATURE: Highly non-standard; often subjective FREQUENCY: PAs: Frequently AGs: Frequently CRA: Never Internal: Frequently Compliance PURPOSE: To determine whether the client is following specific procedures set by higher authority USERS: Authority setting down procedures‚ internal or external NATURE: Highly non-standard; often subjective FREQUENCY: PAs:
Premium Financial audit Audit Auditing
Social Audit A social audit is a business statement presented annually to understand‚ measure‚ report and improve the organization ’s social and ethical performance. Usually‚ social audit is addressed to employees‚ investors‚ market analysts‚ shareholders and lastly‚ the community. This is considered to be the main ground for practicing corporate social responsibility. With social audit‚ it strengthens the relationship between company‚ society and environment and at the same time showing the
Premium Coffee Starbucks Coffee culture
Internal Audit Report ExDRA Internal Audit Report – Walton Halls Barn Feasibility Study May 2006 Internal Audit Report Contents 1 Executive Summary ................................................................................................................ 1 2 Background ............................................................................................................................. 1 3 Scope and Objectives............................................................
Premium Internal audit Internal control Auditing
which were approved. d. 2 of the declined transactions were perfect rounded numbers $20 and $30 unlike the other transactions b. Additional analysis that I would recommend to be performed and to obtain other indicator to help plan the audit e. List the details of the 2 declined transactions that were exact round numbers f. Add employee details in the transaction list g. Expand the time scope of the first report to coincide with the second report h. Get the
Premium Debit card Fraud Credit card
Sustainable use of energy- A case study on Energy Audit for Centre for Environmental Studies‚ Anna University (V. Vandhana Devi*) Abstract Climate Change & Global warming‚ ever increasing energy prices‚ acute energy shortage‚ forever widening and supply gap‚ hence energy efficiency and conservation measures have gained importance in the recent years. This paper involved an energy auditing with a view to enhance the existing energy efficiency level in the Centre for Environmental Studies
Premium Energy conservation Efficient energy use Carbon dioxide
• • • • • • • Situational Analysis Objectives Strategy Targets Tactics Men Money Minutes Measurement 7 The Planning Models • • • • • • • • • S O S T T M M M M S O S T A C 8 Marketing Audit • A marketing audit is a comprehensive‚ systematic‚ independent and periodic examination of a company’s-or business unit’s-marketing environment‚ objectives‚ strategies and activities
Premium Marketing Strategic management Marketing plan
Audit Test 1 notes Board of Directors hires auditors Controller pays the auditors Audit Report is the auditor product If you find illegal can’t tell public but must notify the management and if they don’t do anything then maybe report -can then resign and report ALL auditors are reviewed every 3 years AICPA -makes standards for private companies ? PCAOB -sets standards (the SEC sets standard) -Quasi private public company -legal authority to set standards Assurance
Premium Auditing Financial audit
A Computerized Audit Practice Case Description of the Practice Case This case has two learning objectives. First‚ it provides the student an opportunity to apply auditing concepts to a “real-life” audit client. The client‚ Biltrite Bicycles‚ Inc.‚ operates within a unique business climate and internal control environment‚ and the student must assess inherent risk and control risk accordingly. The case contains modules involving sampling applications‚ risk assessment‚ audit documentation‚ analysis
Premium Audit Balance sheet Auditing