1.0 Executive Summary - A high-level summary of the marketing plan. Alliance Cosmetic Group The Alliance Cosmetic Group is a leading distributor of cosmetics and personal care products. Brand portfolio includes Revlon cosmetics‚ Revlon haircolor‚ Avene skincare‚ Elancyl bodycare‚ SILKYGIRL cosmetics‚ SILKYGIRL fragrances‚ SG Men fragrances‚ Silky Lips lipcare‚ Silky White face products and Silky Care feminine hygiene wash. The Alliance Cosmetic Group launched SILKYGIRL in June 2005‚ adding new excitement
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Patrick Gibbs and O’Malley’s Tavern and Jackson Welch‚ Amanda Babot who represent the plaintiff Debbie White. The defendants Patrick Gibbs and O’Malley’s Tavern are seeking a summary judgment which is a procedural device used during civil litigation to promptly and expeditiously resolve a case without a trail. A judge grants summary judgment only if there are no disputes as to the material facts of the case and the party is entitle to judgment as a matter of law. (1) The defendants Patrick Gibbs and O’Malley’s
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An Executive Summary The term ‘executive summary’ is used to describe a short piece of writing that offers the key highlights contained in a longer report in such a way that readers can rapidly become acquainted with a large body of material without having to read it all. Its purpose is to highlight the problem or proposal covered‚ the main issue(s)‚ concise analysis and the conclusions or recommended action points for the reader. Whilst it is presented at the front of the report‚ it should
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Summary Lead ___The summary lead is the most traditional lead in a journalism article. It is to the point and factual. It’s meant to give a reader a quick summary of the story in as few words as possible (should be 30 words or less)‚ usually in one sentence. It contains the essence of the story (i.e. the most important‚ but not necessarily all‚ of the 5 Ws and H -- who‚ what‚ when‚ where‚ why and how). It cites the source of any opinions. ___For example‚ I frequently used this approach when I
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Books 1-4 Book I Summary: The narrator calls upon the Muse to help him tell the story of Odysseus. We pick up ten years after the fall of Troy in the Trojan War (the subject of The Iliad). In trying to return home‚ Odysseus and his shipmates had numerous adventures‚ but now Odysseus has been left alone on the island of Ogygia for the last eight years‚ captive of the beautiful goddess Kalypso. We are told that Poseidon‚ god of the sea‚ will make Odysseus’ journey home to Ithaka even more difficult
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Executive Summary: A Project for Quality Improvement and Cost Reduction Most of the health care organizations are very much interested in quality improvement activities since they are facing a big competition in the market. Quality improvement activities and the role of nurses in this area are increasing simultaneously. Since nurses are the primary care givers in the hospitals their influence in quality improvement is remarkable. Quality improvement is a formal method to bring the service to the
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NATIONAL UNIVERSITY OF SINGAPORE NUS Business School Department of Marketing MKT1003X Marketing Semester I‚ 2014/15 Course Coordinator: Assoc Prof. LAU Geok Theng Office: Mochtar Riady Building‚ Biz1-08-10 Tel: 6516-3179 Email: geoktheng@nus.edu.sg Course Tutors: Lee Shiang Jium (mktv23@nus.edu.sg) Jaquilin Danker (mkt38@nus.edu.sg) Ivy Lim Jie Ying (bizlimjy@nus.edu.sg) Course Objectives This is an introductory course in marketing. It seeks to acquaint participants
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emManagement Information System EBC 2003 Summary of the Course Literature Summary - Management Information System – Josef Stenten Task 1 – Taxonomies of Information Systems Mastering the three worlds of information technology By Mc Afee 3 roles of executives in managing IT: 1) select technologies‚ 2) nurture adoption‚ 3) ensure their exploitation Building an Effective IT Model - IT in a historical context: IT is the latest in a series of general-purpose technologies (GPTs)‚ innovations
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GLADIATOR (Summary) In the final days of Marcus Aurelius’ reign‚ the aging emperor angers his son Commodus by making it known that he wants Maximus‚ a fearsome and respected Roman general‚ to be his successor. Power-hungry Commodus kills his father and orders the death of Maximus. But the latter flees‚ only to discover that his wife and child have been murdered by Commodus. Captured‚ Maximus is forced into slavery‚ where he is sold to Proximo‚ a former gladiator who serves as both mentor and
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Cody Morrow and Gaige Marshall’s Business Plan Executive Summary Play Forward Clothing is in the process of being formed as a partnership owned and operated by Cody Morrow and Gaige Marshall. This plan is written as a guide for starting and managing this new business and will also serve as the basis for a separate‚ detailed marketing plan. Following is a summary of the main points of this plan. * The objectives of Play Forward Clothing are to generate a profit‚ grow at a challenging
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