will understand and analyse the need and basics of STP strategy taking the example of one of the most respected Company in the world – the Cadbury Company‚ its marketing approach and methods to remain at the top of the chocolate market in India. Let‟s have a brief background of the company. Cadbury is a leading global confectionery company with an outstanding portfolio of chocolate‚ gum and candy brands. They have direct operations in over 60 countries‚ selling products in almost every country around
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ORGANISATION STUDY ON Angel Broking Ltd. Sigra‚ Varanasi‚ Uttar Pradesh By Ashish Om (PB1104) & Jeswin George (PA1114) Group No. 53 Submitted to: UNIVERSITY OF MYSORE II SEMESTER INTERNSHIP – ORGANIZATIONAL STUDY BATCH OF 2011 – 2013 Through Contents Company Letter 3 CERTIFICATE FROM THE GUIDE 5 CERTIFICATE FROM THE GUIDE 6 ACKNOWLEDGEMENTS 8 Chapter 1 9 Industry Profile 9 CHAPTER 2 13 COMPANY
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BAJAJ CORP LTD Bajaj Corp Ltd is a FMCG company in the hair oil category in Indian market. It belongs to the Shishir Bajaj Group. The key people include Kushagra Nayan Bajaj - Non Executive Chairman‚ Sumit Malhotra - Managing Director‚ Jimmy Rustom Anklesaria - Whole Time Director‚ Gaurav Dalmia - Ind. Non-Executive Director‚ Dilip Cherian – Ind. Bajaj Corp Ltd mainly operates in Light Hair Oil Segment of the hair care segment through its main brand Bajaj Almond Hair drops. Company History: Bajaj
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History Kohinoor Chemical Co. (Bangladesh) Ltd. (KCCL) was founded in 1956 and became pioneer in manufacturing high quality beauty and personal care products in this subcontinent. Introducing automatic machinery and constant inflow of state-of-the-art raw materials from the world’s best possible sources‚ KCCL has built high standard in manufacturing quality cosmetics‚ toiletries‚ soap‚ perfume and glycerin etc. It is a Public Limited Company‚ listed with both the bourses of Bangladesh‚ the Dhaka
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Case #02: Kota Fibres LTD. (Questions for Case Preparation) The following questions will help you in the preparation and analysis of this case. Use these questions as a guide in your study of the case. However‚ do not limit yourselves to these questions only‚ but rather allow yourselves to expand your thinking and analysis of this case. 1. How did Mehta construct his financial forecast? Using the financial forecast‚ prepare to show the “cash cycle” of the firm (i.e.‚ the flow of funds through
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PHYSICAL REGIONS: * The total length of Australia’s coastlines is 35 877 km with western Australia’s being the largest. * Australia’s coastline is relatively short due to its compact shape(all in one) * Australia is the smallest out of the 7 continents * It has and area of7 682 000 km squared * A region is defined as an area with one or more features that distinguish it from surrounding areas. These are either‚ natural‚ cultural economic or political. Example- GREAT BARRIER REEF
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Australian Salt Water Crocodiles I think that crocodiles are very cool reptiles. All crocodile is a species of the family crocodilian. The Australian crocodile’s habitat is all over north Australia. In Australia they are the most feared animals. Crocodiles can go over thousands of miles of sea. Description The Australian crocodile can be 1000 Kg. Male crocs can be 6 to 7 meters long‚ but the females could only be 2.5 to 3m long. An average male croc is 5m. The croc has clear eyelids that protect
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The ability to decide and choose wisely and rightly is often a matter of how the problem was posed. Though we try to be as logical as possible in taking a decision‚ sometimes we end up making illogical choices. So‚ it is important to understand how people decide things to avoid bad judgments. The sad truth is that people‚ even at the highest level‚ simply do not like to make good choices as every decision involves a certain amount of risk. It would be pertinent to keep in mind that a decision-making
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PHYSIOLOGICAL: Your body needs food for energy and functioning. The feeling of hunger can be triggered by the smell‚ sight or discussion of food. Every individual has a particular nutritional requirements. The physical appearance of food plays a major role in our food choices. RELIGIOUS PRACTICES: Derived from a persons belief system or religious systems which shapes their attitude.
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BAJAJ CASE STUDY 1. What challenges confronted BAL and which were of its own making? In 1980s‚ the government’s impact was the most challenging factor confronting BAL. It witnessed an increase in both foreign and domestic competitors because of the Indian government’s permission of foreign technology and local manufacturing capacity expansion. Accordingly‚ Japanese products were more preferred than domestic brands due to its durability and eye-catching design. Apart from Yamaha‚ Suzuki‚ and Piaggio
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