Unit 304 – Principles of marketing for travel and tourism Definition of Marketing: Marketing is a type of management tool and is responsible for meeting customer requirements; marketing is about getting the right products to the right people in the right place at the right time at the right price using the right promotion; for example airline companies such as easy jet and ryanair will try and invest their time and money by finding out what different type of customers want from the companies by
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the studies * Methodology * Significance of the studies * Scope of the study * Chapterisation Chapter.2 Review of Travel Agency * Product of a Travel Agency * Activities of a Travel Agency * Department of a Travel Agency * Principles of a Travel Agency * Right and Duties of a Travel Agency Chapter.3 Profile of Madura Travels * Profile * History * Organization chart * Computer and Reservation system * International sector * Domestic
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1. Trends in lodging industry in general 1.1. Sustainability In recent years‚ environment friendly‚ “going green” has affected many hotels in the way they are designed‚ built or refurbished and operated. The market of environmentally concerned consumers is growing and it is important to cater to their needs. (Kapiki‚ 2012) In addition‚ going green is seen as means of giving back to the community and environment as well as reducing operational cost. For example‚ 59% of respondents from a survey
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Impact of the internet to tour operators and travel agents Introduction The growth in the ICT sector hardly goes unnoticed since it affects every other industry‚ tourism included. The effects of internet in tourism have revolutionized tourism by encouraging people to travel from one place to another. The internet has increased the access of information and greatly improved communication in the world. The internet has affected tourism both positively and negatively. With the advance in technology
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CheckPoint: Modes of Travel Lynda Harrell HTT/200 12/02/2011 Karen Stevens CheckPoint: Modes of Travel It is plenty ways to travel when going on vacation or business trips. You can take a car‚ bus‚ boat or an airplane. It really depends on how fast you want to arrive at your destination. Some people choose to arrive fast so they will take an airplane; some people like to sight see they prefer to take a car‚ bus‚ or train. Travel by Airplane When you are traveling by airplane it would
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and Limitation Definition of terms Issues‚ Challenges‚ and Trends that the Hospitality Industry is Facing Print Email Wang Jin-zhao‚ Wang Jing Issues‚ Challenges‚ and Trends that the Hospitality Industry is Facing Abstract: This article presents findings of issues‚ challenges and trends that hospitality industry might fact in the year ahead respectively. Top issues that will influence the global hospitality industry in the year ahead include sustainable development calls for green hospitality
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TEAM JKS TRAVEL EXPENSE SYSTEM IS-422 TEAM MEMBERS Jahnavi veni Gunnam Kartheek Bondugulapati Seshi Sai Reddy Anireddy INDEX 1. Executive Overview………………………………………….3 2. Project Description/Current Situation………………………..3 3. Project Objective……………………………………………..4 4. Scope…………………………………………………………4 5. Context Diagram……………………………………………..6 6. Files…………………………………………………………..7 7. Team Members……………………………………………….10 8. ERD…………………………………………………………..13 IS422 Deliverable One 1. Executive Overview
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discuss what these environmental forces are and how they would impact on the decisions made by strategic management on the future viability of the business. As well as this‚ do a brief analysis of the 5 forces driving competition in the hospitality industry using Porters model as the basis of your analysis. If there is a question: ”What must be considered for managers in the first stage of business decision making?”‚ one of the component elements included in the right answer definitely is analysing
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INTRODUCTION Travel Literature is travel writing of literary value. This genre is also called ‘Travel Record Literature’. Travel literature typically records the experiences of an author touring a place for the pleasure of travel. An individual work is sometimes called a travelogue or itinerary. Travel literature may be cross-culture or transnational in focus‚ or may involve travel to different regions within the same country. Accounts of spaceflight may also be considered travel literature. Literary
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SPACE TRAVEL 1. Only three nations have successfully put people into space: the US‚ Russia and China. All have been government programmes‚ developed at great expense. Now‚ a new era is beginning in which private enterprise will take people 100km or more above the Earth. _________________ 2. In 2001‚ an American‚ Christ Tito‚ became the first space tourist. He travelled to the International Space Station by Rocket and stayed there for ten days. A year later South African Millionaire
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