External Environmental Analysis on PEST‚ PORTER’S FIVE ANALYSIS & SWOT Introduction The purpose of this report is to examine the external environment in Malaysia that affected Gucci‚ one of the Italian high fashion luxury brand. PEST analysis‚ competitive analysis and SWOT have been used by investigators to achieve the target. Gucci- Company Overview Gucci is among the sophisticated international fashion company which produces high quality of clothing‚ fragrances‚ accessories‚ handbags and
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One of these 2 companies has managed to have a successful business‚ the other one experienced dramatic loss : issue is the exchange rate which has influenced each business in a different way : • SMS Elotherm (contract in 2004) manufactured its parts in Germany and then exported them to the US‚ was payed in dollars from D§C and then translated back in euros : experienced serious losses due to the translation exposure : the currency exchange rate changed and had impact on the benefits of the company
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Bata Manufacturing in China 8 1. Human Resources 8 2. Modern Economic Strategy 9 3. Existing Customer Interest 9 4. New Customers Sources 9 5. Market Size 10 6. Operational Costs 10 A. Labor 10 B. Raw Materials and Supplies 10 C. Equipment 10 PEST Analysis 11 Political Environment 11 Economic Environment 13 Social Environment 15 Technology Environment 17 Conclusion 20 Reference 21 Bata The name Bata became known in then Malaya when the first store opened in the Capitol Building‚ Singapore in 1930
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2.2 Pricing Strategy 2.2.1 Factors affecting pricing decisions There are few types of market in marketing‚ one of the market is Oligopoly Competition. Oligopoly competition is a market form in which a market or industry is dominated by a small number of sellers. MODENAS good example of Oligopolistic Competition. Its market consist of a few sellers who are highly sensitive to other’s pricing and marketing strategies. According to the theory‚ the decisions of one firm therefore influence and are
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are collect. Although some members of parliament may legislate that its home industry Mini for example should have more importance and curb competition in the country. It is said that during times of political stability business is favourable. Toyota in this case can regroup its ideas and put forward plans which can be tolerated by the government. This time period can make or break a business particularly in the car industry. It’s regarded as suitable to produce cars that are environmental friendly
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at certain times. Extraction cost As we all know the UK oil and gas industry is in serious Decline and has a foreseeable life span of about 40yrs.In the words of Tony Hayward‚ C.E.O. BP group “we are not running out of oil‚ it’s just going to get harder and Harder to get it out of the ground therefore; loads more expensive”. When Extraction cost is high‚ supply cost gets higher and that will have a strong impact on the industry. New technological strategies Oil companies such as Procter Gamble
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Political The Political factors relates to the factors which the government also affects such as government instability or rules and regulations which the business must follow. Nokia have recently moved one of its manufacturing facilities to India‚ and because of this it is important that Nokia follow the rules and regulations that are set in India‚ so that they can operate as efficiently as possible. The types of things they will have to be aware of is the minimum wage‚ the maximum hours a week
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(SNEC)‚ Royal University of Phnom Penh (RUPP) and the Cambodia Economic Association (CEA).It is supported by the International Development Research Centre (IDRC) of Canada. © 2010 The Development Research Forum in Cambodia All rights reserved. No part of this publication may be reproduced‚ stored in a retrieval system or transmitted in any form or by any means—electronic‚ mechanical‚ photocopying‚ recording‚ or otherwise—without the written permission of CDRI. ISBN-10: 99950–52–35-5 Scoping Study:
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General Motor’s Strategic Analysis pressure from substitute or complementary products‚ (4) bargaining power of buyers‚ and (5) bargaining power of suppliers. 1. Rivalry between existing competitors With the rise of foreign competitors like Toyota‚ Honda and Nissan in the 1970’s and 80’s‚ rivalryin the American auto industry has become much more intense. Firms compete on both price andnon-price dimensions. The price competition erodes profits by drawing down price-cost marginswhile non-price competition
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KODAK PEST Political US copyright law requires all photo shops to refrain from printing or releasing digital images taken by professional photographers without a copyright release (2005; 2005). The company operates in different countries around the world therefore it needs to comply with those countries regulations for example‚ taxation policy and employment laws. The company has to take into account the stability of the government in countries where it operates to try and minimize political
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