Available ONLINE www.vsrdjournals.com VSRD-IJBMR‚ Vol. 2 (8)‚ 2012‚ 434-443 RESEARCH ARTICLE RESEARCH ARTICLE Brand Awareness and Customer Preferences for FMCG Products in Rural Market : An Empirical Study on the Rural Market of Garhwal Region 1 Anupam Jain and 2Meenakshi Sharma* ABSTRACT The purpose of this study is to examine the brand awareness in rural area and to study the interest of consumers in branded products of Fast Moving Consumer Goods (FMCG). The brand awareness is
Premium Uttarakhand Brand City
is a questionnaire of about 16 questions that provides people with their preference of learning style. The learning styles that VARK offers can help people develop additional and effective strategies for learning and for making your communication skills better. The styles that this questionnaire determines are Visual‚ Aural‚ Read/Write‚ Kinesthetic‚ or you can be multimodal which means you have a multiple learning preference. In this paper I will summarize the results received after taking the questionnaire
Premium Kinesthetic learning Education Learning
International Journal of Scientific & Engineering Research‚ Volume 4‚ Issue 7‚ July-2013 ISSN 2229-5518 730 A Study of Indian Rural Buying Behaviour for Selected Consumer Durables By Prof.Yuvraj L Lahoti¹ and Dr. Alfred S.J. Jacob² Abstract: The success of brand and product in India is unpredictable because with vast rural market and consumers it is difficult to guess the consumer behavior. Consumer behavior is centre of the modern marketing‚ understanding his behaviour is quite essential
Premium Sample size Sampling Motivation
Reflective account describing How your personal preferences‚ attitude‚ heritage and beliefs might impact on working practices. How to ensure that your own practices is inclusive and respect the belief’s‚ culture‘s ‚value’s‚ an preference’s of individuals. I have read all my Code Of Practices‚ policies and procedures are very important and will show my employer how I work to these guide lines. all my mandatory training is up to date‚ extra training is always regularly up dated‚ I also understand
Premium Hygiene Choice Preference
The purpose of the study was to determine food preferences of men and women by sensory evaluation versus questionnaire. Moreover‚ with increasing age‚ decreased sensory acuity to tastes and to aromas may affect food preferences. Also‚ for certain foods are acquired with age and older people prefer meals whereas younger people in sensory acuity may affect food preferences‚ in as much as women are more sensitive than men to sweet and salty tastes and
Premium Taste Food Preference
GCU | SENSORY EVALUATION OF FOOD | A LABORATORY REVIEW OF THE SENSORY EVALUTION OF FOOD USING A VARIETY OF TESTS: PAIRED COMPARISION‚ TRIANGLE AND HEDONIC RANKING‚ OVER SIX SAMPLES. ALL SO DISCUSSING POTENTIAL WAYS TO IMPROVE ANALYSIS AND SENSORY EVALUATION. | | NATALINA WOOD | 7TH FEBRUARY 2013 Food acceptability is largely determined by the five human senses: sight‚ taste‚ smell‚ hearing and touch. Knowledge of food acceptability
Premium Taste Food Sense
tasks performed but‚ rather‚ as was echoed by multiple participants‚ the overall reliability of the sellers on Amazon.com compared to eBay‚ leading the users to feel as they were in a safer environment while on Amazon.com. The participants’ site preference could simply be based on their previous user experience. Participants who revealed they have more experience with
Premium Electronic commerce Preference Utility
CONSUMER BEHAVIOR AND UTILITY MAXIMIZATION Consumers are assumed to be rational. Given his money income and the market prices of various commodities‚ he plans the spending of his income so as to attain the highest possible satisfaction. It is possible to measure the amount or level of satisfaction that individuals get from consuming a commodity or a bundle of goods using the concept of utility. Two approaches to the concept of utility (Cardinalists and Ordinalists approach) describe how utility can
Premium Consumer theory Utility Preference
questions based on different aspects of everyday living that may differ from one living alone to one living with roommates. These questions gave me an idea of the stress level‚ study habits‚ sleep habits‚ number of times they go home‚ overall living preference‚ and self-declared level of sociability between these two types of living situations. I also asked the participants whether or not they have lived in that kind of situation before to see whether or not they are trying something new because their
Premium Sleep Question Binary relation
of math courses. In this situation‚ can he really match the math diplomat? Secondly‚ the students will be fully developed with some compulsory courses. As is known to us all‚ everyone has his preference. If we allow students to choose the course completely free‚ they will mostly choose their preferences‚ maybe only art or science. However‚ graduates should have abundant knowledge rather than only a limited area. But the problem can be solved with compulsory courses. The universities will arrange
Premium Education University Preference