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    Case Study 17 Chrysler Chrysler Corp was established in 1929 ( by Walter P. Chrysler) during the time when the auto industry had just began to bloom. During the depression‚ smaller more specialized companies began to disappear and the larger companies began to consolidate and buy up some of their smaller competitors. It was at this point in time that the Big Three emerged (Ford‚ GM‚ and Chrysler). It was also around this time that the UAW (United Auto Workers Union) was established‚ and this

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    My interest in automotive field arose during my scholastic period. I was fascinated by local sport cars. Since my childhood‚ I have been deeply impressed by a local mechanic who used to repair our car. As days passed by I was a little familiar with a few parts relating to automobile. I like ’drive unit’ the most. During my 8th grade‚ when I was informed that mathematics and physics concepts are applied in designing an automobile; so I was motivated towards these subjects. These features paved a path

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    A new era Accelerating toward 2020 — An automotive industry transformed Contents The transformations to come The restructuring imperative Changing customers‚ changing demands Technology to reflect new sets of demands Getting the right skills The next chapter in industry history Endnotes 1 2 8 15 22 26 28 The transformations to come At least now‚ the picture is clear For the past few years‚ automotive leaders and observers have witnessed an industry in peril. A slowing global economy

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    Specific Purpose: To demonstrate the time and money saving benefits of proper basic automotive preventive maintenance. Central Idea: Proper basic automotive preventive maintenance can save any driver substantial amounts of time‚ money‚ and frustration. Introduction I. “It’s a waste of energy to be angry with a man who behaves badly‚ just as it is to be angry with a car that won’t go” – Bertrand Russell (20th century philosopher and logician) II. You can’t control somebody’s attitude‚

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    Introduction Toyota Corporation is an organization that manufactures quality vehicles at a low price; together with marketing skills and brand recognition to utilize premium-pricing policies. Yet‚ Toyota is not without its share of corporate weaknesses and threats‚ which continually risk its competitive advantage. Weaknesses Toyota is a massive enterprise‚ and being this large comes with even larger problems. Currently the global automobile market‚ due to the recession‚ is in a state of oversupply;

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    based on various articles‚ journals‚ textbooks‚ online websites as well as economic lectures that would be referenced in the end of this report. 3.0 ECONOMIC STRUCTURE OF THE GLOBAL AUTOMOTIVE INDUSTRY 3.1 MARKET STRUCTURE OF AUTOMOTIVE INDUSTRY- THEORY The market structure of automotive industry is dominated by a small number of large sellers. This type of market structure is called oligopoly. The seller can change the price of the product‚ however the reaction of the

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    Read the ’Management At Work’ case on pages 146-147 about the auto industry.  Complete the Case Questions #1-3.  Research Fiat and Chrysler on the Internet and write an update on current events in those companies.  1. According to a major economics consulting firm‚ Fiat’s “South American operations are the jewel in the Italian company’s global operations.”* Fiat has plants in Brazil and Argentina‚ and Brazil is its biggest market‚ well ahead of its home-country market. In 2011‚ with the Chrysler

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    Kimbell 3/25/13 MK 4900 Jolson Automotive Hoist‚ Inc. Case I. Situation Analysis Industry Size of Industry - Sales Dollars/Units  About 49‚000 hoists are sold each year in North America  The price of a single hoist ranges from $3‚000 to $15‚000 making the purchase a capital investment o Using these price ranges‚ total industry sales can be estimated at $147‚000‚000 (if each hoist is $3‚000) to $735‚000‚000 (if each hoist is $15‚000)  Hoists are purchased by automotive outlets that service and repair

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    About the Company An Indian automotive company produces some of the engines it integrates inside its cars. However‚ some of the engines present overheating problems due to jammings in the water-jacket-passage. This instantly became a top priority for senior management. They realized

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    The licensing contract is only three years‚ the Bar Maisse is not famous‚ and the sales is difficult to be estimated‚ therefore‚ we suspect if licensing could meet the expectation of rapid growth. The cost of licensing is lower in comparison to joint venture and direct investment‚ but the royalty is only 5% of gross sales. The growth of CAH might not be significant. Besides‚ CAH will have no control of operation and reputation if they choose ¡§licensing¡¨ option. Joint venture might be

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